Category: Technology & Media
Technology & Media market research reports by Euromonitor International
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Japan In-Car Entertainment
In-Car Entertainment in Japan In-car entertainment is set to continue to decline in retail volume terms in Japan in 2024. In fact, this category has not been able to grow in volume nor current value terms over the past 15 years, which is mainly due to changes in the automobile industry. Euromonitor ... Read More
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Japan Home Video
Home Video in Japan Around 2010, there was a golden age for demand for televisions in Japan. The shift from analogue to digital terrestrial broadcasting necessitated virtually every household to replace their television set, igniting this boom. This trend was further boosted by the government’s coun ... Read More
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Japan Mobile Phones
Mobile Phones in Japan After experiencing a double-digit retail volume decline in 2023, smartphones in Japan is expected to increase slightly in 2024. A significant characteristic of the Japanese market is the high share of iPhones. With a volume share of over 50% in 2023, which is expected to be ma ... Read More
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Japan Computers and Peripherals
Computers and Peripherals in Japan It seems unlikely that in 2024, computers in Japan will be able to escape the retail volume decline that has persisted since 2021. There was high demand in 2019, ahead of the End of Support Life (EOSL) for Windows 7 in January 2020. However, COVID-19 in 2020 and th ... Read More
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Hong Kong, China Home Video
Home Video in Hong Kong, China Retail volume sales of televisions, which dominate demand for home video in Hong Kong, are growing slowly in 2024 following declines amid market saturation and an uncertain economic situation. Local consumers rushed to purchase televisions during the initial stages of ... Read More
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Hong Kong, China Computers and Peripherals
Computers and Peripherals in Hong Kong, China Retail and business volume sales of computers and peripherals in Hong Kong continue to fall in 2024 due to weakening confidence in the economy, forcing many local consumers to prioritise their expenditure. In addition, businesses continue to reduce their ... Read More
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Hong Kong, China Mobile Phones
Mobile Phones in Hong Kong, China Demand for smartphones in Hong Kong was already declining prior to the pandemic, due to saturation in the local market with over a 100% penetration rate. However, as a result of the pandemic, the declines were exacerbated by supply chain challenges with these contin ... Read More
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South Korea Computers and Peripherals
Computers and Peripherals in South Korea Following a two-year period of decline, retail volume sales of computers and peripherals in South Korea are expected to see positive growth in 2024. This will be facilitated an expected fall in the annual rate of inflation, which will have a positive effect o ... Read More
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Arabia Home Video
Home Video in Saudi Arabia In the competitive world of televisions, where renowned brands are most trusted, players are prioritising profitability over volume share. With volume sales continuing to decline in 2024, some companies are allocating resources and investments towards achieving short-term ... Read More
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Nigeria Computers and Peripherals
Computers and Peripherals in Nigeria In 2024, volume sales of computers and peripherals in Nigeria are projected to record a decline. Economic challenges have prompted consumers to extend the replacement cycles of their computers and peripherals, opting to repair and maintain their existing devices ... Read More
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Italy Mobile Phones
Mobile Phones in Italy Sales of mobile phones remain in a negative volume slump in Italy in 2024, although this performance appears to be inching back towards a positive direction. Feature phones is in an extreme slump, whereas even smartphones fails to reach positive volume figures. However, the ca ... Read More
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Portugal Home Video
Home Video in Portugal Home video registered modest positive volume performance in Portugal in 2024, following years of decline due to category maturity, replacements during the COVID-19 pandemic and ongoing price consciousness. Current value sales are growing faster than volume sales, driven by the ... Read More
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Saudi Arabia Computers and Peripherals
Computers and Peripherals in Saudi Arabia Computers and peripherals in Saudi Arabia witnessed volume sales decline in 2024, following the downward trend seen in recent years. This decline can be attributed to various factors, including weak demand from the consumer and commercial sectors, a shift in ... Read More
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Morocco Mobile Phones
Mobile Phones in Morocco It is expected to be a negative picture for mobile homes in Morocco in 2024, with volume sales falling both for feature phones and smartphones. In particular, there is expected to be a significant volume decline for feature phones, as smartphones are now much more popular. H ... Read More
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Nigeria Home Video
Home Video in Nigeria Retail volume sales of home video in Nigeria look set to record a decline in 2024. The growth of televisions in Nigeria is significantly dampened by high inflation and a scarcity of foreign exchange. These economic challenges have resulted in increased prices for LCD TVs, compo ... Read More
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Italy Home Video
Home Video in Italy Sales in home video in Italy in 2024 are achieving positive volume growth, rebounding from the slump seen in 2023. This is supported by the positive performance of televisions, and associated developments around home cinema and audio which are also boosting TVs. For example, as s ... Read More
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Italy Computers and Peripherals
Computers and Peripherals in Italy Sales in computers and peripherals in Italy remain in a slump in 2024, in both volume and value terms, albeit with an improvement on the steeper declines seen in 2023. Value is also in a lower slump than volume, with value sales supported by high unit prices. Eurom ... Read More
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SpainComputers and Peripherals
Computers and Peripherals in Spain The market for computers and peripherals in Spain will see a more stable performance in retail volume terms in 2024, following the declines of the previous two years, when a high rate of consumer price inflation dampened demand. However, despite a more positive eco ... Read More
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South Korea Home Video
Home Video in South Korea Home video in South Korea is expected to post a static performance in overall volume terms in 2024, with OLED TVs being the only devices to witness positive growth. Demand for OLED TVs is being driven by their superior picture quality, characterised by deep blacks and vibra ... Read More
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Israel Home Video
Home Video in Israel Home video is set to see volume sales decline in Israel in 2024. Volume sales of televisions are likely to see decline during the year despite competitive pricing by retailers seeking to stimulate the market, particularly in the mid-range bracket where consumers are most severel ... Read More
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Morocco Computers and Peripherals
Computers and Peripherals in Morocco It is expected to be a negative picture for computers and peripherals in Morocco in 2024. Printers are the only product that is expected to see increased volume sales, though portable computers such as laptops and tablets only register marginal volume decline. On ... Read More
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Portugal Computers and Peripherals
Computers and Peripherals in Portugal Computers and peripherals in Portugal recorded only a modest increase in volume sales in 2024 due to the exponential growth during the COVID-19 pandemic and squeezed budgets in both business and retail segments caused by high interest rates and price increases. ... Read More
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South Korea Mobile Phones
Mobile Phones in South Korea Following a two-year period of decline, the market for mobile phones in South Korea is expected to see positive growth in retail volume terms in 2024. This will be assisted by an expected fall in the annual rate of inflation, which will have a positive effect on consumer ... Read More
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Portugal Mobile Phones
Mobile Phones in Portugal Retail sales of mobile phones in Portugal remained constrained by low purchasing power as homeowners continued to grapple with stagnating incomes and high living costs in 2024. Furthermore, demand for mobile phones is now quite mature in Portugal, with most purchases being ... Read More
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Spain Mobile Phones
Mobile Phones in Spain The market for mobile phones in Spain is expected to see a more stable performance in retail volume terms in 2024, following a significant decline throughout the previous year. This will be attributable largely to improved general economic conditions, which will boost consumer ... Read More