Category: Spreads
Spreads market research reports by Euromonitor International
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Guatemala Butter and Spreads
Butter and Spreads in Guatemala The picture is expected to be positive for butter and spreads in Guatemala in 2024. Margarine still leads in terms of volume and value sales, followed by cooking fat and then butter. Cooking fat is expected to register the highest value and volume growth, largely due ... Read More
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Sweet Spreads Packaging in Ukraine
Sweet Spreads Packaging in Ukraine Glass jars, already the leading pack type in the category, have been gaining further share in chocolate spreads due to their sustainability advantages over plastic packaging. Glass jars are considered more environmentally friendly because they are recyclable and ca ... Read More
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Kazakhstan Butter and Spreads
Butter and Spreads in Kazakhstan Butter and spreads is achieving healthy retail values sales in Kazakhstan in 2024, although the overall category retail volume sales are in a slight negative slump. However, this is due to the more negative performance of margarine and spreads, while butter achieved ... Read More
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Poland Butter and Spreads
Butter and Spreads in Poland Butter and spreads is achieving value and volume growth in Poland in 2024, with this performance supported by players’ strategies to maintain sales midst the inflationary environment. Notably, in response to rising costs and consumer demand for affordable products, the b ... Read More
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Morocco Butter and Spreads
Butter and Spreads in Morocco The market for butter and spreads in Morocco is expected to experience slower growth in retail volume terms in 2024, in light of intensified competition from unpackaged artisanal butter. Artisanal butter, typically sold at lower prices in farms or by street hawkers, is ... Read More
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Germany Butter and Spreads
Butter and Spreads in Germany Retail volume sales of butter and spreads in Germany are marginally declining in 2024, following a weak performance over the second half of the review period. A significant factor driving this decline is the growing health consciousness among German consumers. In recent ... Read More
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Macedonia Butter and Spreads
Butter and Spreads in North Macedonia While butter and spreads is expected to register healthy current value growth in North Macedonia, volume sales are expected to see a marginal fall in volume sales, as continuing population decline dampens sales. Value sales are more of less equal between butter ... Read More
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Latvia Butter and Spreads
Butter and Spreads in Latvia Butter and spreads in Latvia is expected to register healthy current value growth, though volume growth is expected to be more muted. Butter continues to accounts for most value and volume sales and is also expected to be the strongest performer in 2024. Margarine and sp ... Read More
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Ukraine Butter and Spreads
Butter and Spreads in Ukraine Sales of butter and spreads have continued to see a relatively successful recovery in 2024 from the sharp drop in sales seen in 2022 following Russia's invasion of Ukraine. These products are a part of the core basket for many people. Butter is the most common spread fo ... Read More
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Ireland Butter and Spreads
Butter and Spreads in Ireland Butter and spreads remains in a small retail volume slump in Ireland in 2024, with value sales better supported by high prices. This is affecting both butter and margarine and spreads, although we also note a sustained demand for butter within the country – notably so f ... Read More
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Denmark Butter and Spreads
Butter and Spreads in Denmark The market for butter and spreads in Denmark is poised for positive, albeit modest, growth in retail volume terms in 2024. This is in spite of the continued decline of margarine, in the face of a growing consumer preference for less processed options. Many consumers are ... Read More
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Switzerland Butter and Spreads
Butter and Spreads in Switzerland The performance of butter and spreads has continued to be negatively influenced by the health and wellness trend. As a result, in 2024 the category has continued to report declining volume sales with positive current value growth being largely due to inflation rathe ... Read More
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New Zealand Butter and Spreads
Butter and Spreads in New Zealand With the price of milk rising significantly towards the end of the review period, all milk by-products have also been suffering from high rates of inflation, with butter in New Zealand no exception to this trend. Butter is a household staple ingredient for many loca ... Read More
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Norway Butter and Spreads
Butter and Spreads in Norway Butter and spreads in Norway is projected to see moderate retail volume growth in 2024. While the full return to pre-Coronavirus (COVID-19) lifestyles has undermined the home baking and cooking trend, this residual practice continues to offer consumption opportunities fo ... Read More
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Hungary Butter and Spreads
Butter and Spreads in Hungary Price inflation had a strong effect on butter and cooking fats in 2024, which are already considered relatively expensive dairy products. Both products witnessed a decrease in volume sales due to lower consumption and a shift towards alternatives at a lower price point. ... Read More
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Portugal Butter and Spreads
Butter and Spreads in Portugal Butter consumption increased in 2023, both in retail volume and value terms and it continues to see steady growth in 2024. Due to the challenging economic environment and the sharp rise in the cost of living, many consumers are eating at home more frequently as it is t ... Read More
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Dominican Republic Butter and Spreads
Butter and Spreads in Dominican Republic In times of high inflation, when consumers reduce their discretionary expenditures and focus more on home-cooked meals, butter and spreads in the Dominican Republic has shown remarkable resilience, continuing to grow in both volume and value terms in 2024. Wh ... Read More
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Costa Rica Butter and Spreads
Butter and Spreads in Costa Rica Butter and spreads is expected to register healthy current value and volume growth in Costa Rica in 2024. Margarine and spreads still account for most volume sales and is expected to register higher value growth, though volume growth is expected to be higher for butt ... Read More
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Ecuador Butter and Spreads
Butter and Spreads in Ecuador The price of margarine in Ecuador continues its downward trend in 2024, following the sharp increase observed in 2022, triggered by the onset of the Russian invasion of Ukraine. The price of margarine is closely tied to the cost of edible oil, which experienced a signif ... Read More
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Romania Butter and Spreads
Butter and Spreads in Romania Butter and spreads in Romania felt the impact of lower average unit prices in 2023, with volume sales remaining flat compared to several years of decline. The government approved legislation to help consumers affected by the high cost of living to purchase basic product ... Read More
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Estonia Butter and Spreads
Butter and Spreads in Estonia Butter and spreads registered moderate current value growth in 2024, while foodservice volume sales saw a modest increase and retail volume sales declined. Economic uncertainty because of the Russian invasion of Ukraine, the meteoric rise in inflation, and a constrained ... Read More
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Greece Butter and Spreads
Butter and Spreads in Greece The market for butter and spreads in Greece is set to experience a slight decline in retail volume terms in 2024. This will be due largely to significant price increases, a trend that is being observed across many dairy categories. The primary driver behind these price h ... Read More
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Croatia Butter and Spreads
Butter and Spreads in Croatia It is expected to be a muted picture for butter and spreads in Croatia in 2024. While current value sales is expected to rise, constant value growth is expected to minimal and volume sales unchanged. With prices continuing to rise, consumers are still price sensitive an ... Read More
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Egypt Butter and Spreads
Butter and Spreads in Egypt Butter and spreads in Egypt remain challenged by high prices in 2024, although there was a slight recovery in volume growth after several years of decline. Current value growth remains extremely high, as was the case in 2023, due to the significant increase in prices. But ... Read More
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Saudi Arabia Butter and Spreads
Butter and Spreads in Saudi Arabia The market for butter and spreads is poised for improved performance in 2024, following a dip in retail volume sales in 2022 and 2023. Demand during these years was significantly impacted by substantial price increases, brought about by the war in Ukraine and assoc ... Read More
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