Category: Software & Enterprise Computing
Software & Enterprise Computing market research reports by Euromonitor International
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Consumer Electronics in Canada
Consumer Electronics in Canada Retail volume sales of consumer electronics registered a modest decline in 2023, although this represented a considerable improvement over the previous year, when global uncertainty linked to Russia’s invasion of Ukraine led unit prices to increase significantly. With ... Read More
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Fan Engagement in Focus: Measuring the Impact of Sports Betting on the Industry
Fan Engagement in Focus: Measuring the Impact of Sports Betting on the Industry This report focuses on the impact of sports betting on fan engagement, and the challenge of winning in a content rich but attention poor media landscape. By analysing weighted web traffic and app data, it provides insigh ... Read More
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Next-Generation Customer Loyalty
Next-Generation Customer Loyalty Customer loyalty is transforming due to changing consumer preferences, technological advances and the e-commerce boom. Reinvigorating loyalty programmes in this new digital and experience-led economy requires brands to be equipped with the right strategies and tools ... Read More
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State of Play of Customer Loyalty
State of Play of Customer Loyalty Evolving customer loyalty triggers businesses to redefine their strategies and business models and deliver authenticity, flexibility and a seamless customer journey. Building a deeper, more emotional connection with the individual customer through a purpose-driven p ... Read More
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Future of Gaming: Will Cloud Gaming Ever Replace PCs and Consoles?
Future of Gaming: Will Cloud Gaming Ever Replace PCs and Consoles? Cloud gaming has been gaining lots of traction in recent years as it allows people to access graphically demanding games without owning top-tier gaming hardware. As it offers low entry price for a PC or console experience, many expec ... Read More
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The Changing Face of Customer Loyalty
The Changing Face of Customer Loyalty The importance of customer loyalty has grown in a time of disruption and rising uncertainty. A central place is taken by consumer-centric strategies, retention efforts and the need to provide added value to loyalty scheme members. One-size-fits all is no longer ... Read More
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Digital Disruptors: The Global Competitive Landscape of Social Media
Digital Disruptors: The Global Competitive Landscape of Social Media Social media platforms have established relevance beyond communication. Rapid evolution has increased their importance in the new consumer journey. Technological integration is further supporting new business models via social medi ... Read More
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Recreating Social Occasions: Work, Play and Home in a New Era
Recreating Social Occasions: Work, Play and Home in a New Era An uneven recovery from the pandemic, coupled with surging inflation and international turmoil, has created an environment of profound uncertainty for consumers. Already disrupted by the pandemic, consumer habits remain very much in flux, ... Read More