Category: Small Appliances
Small Appliances market research reports by Euromonitor International
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Microwaves in Morocco
Microwaves in Morocco Retail volume sales have gained pace in 2023 amid rising interest in home cooking and the ongoing trend towards discounting activity and promotion. As with other consumer appliances, the adverse economic climate in 2023 and related inflation means that Moroccans are paying more ... Read More
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Food Preparation Appliances in Poland
Food Preparation Appliances in Poland Food preparation appliances continue to see robust volume growth in 2023, underpinned by the strong emphasis on home cooking. There has been a growing interest in healthy eating among Polish consumers, leading to a stronger emphasis on home-made meals and fresh ... Read More
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Food Preparation Appliances in Vietnam
Food Preparation Appliances in Vietnam Food preparation appliances continue to perform well, albeit at lower rates of retail volume growth than seen over the past few years. Overall, sales of food preparation appliances are supported by the higher incomes and standards of living seen in Vietnam, alo ... Read More
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Consumer Appliances in Romania
Consumer Appliances in Romania Inflation remains a key factor for consumer appliances in Romania in 2023, as consumers’ purchasing power continues to be affected by these economic pressures. In this context, volume sales of major appliances remain low, as many consumers are postponing their big-tick ... Read More
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Vacuum Cleaners in Poland
Vacuum Cleaners in Poland Vacuum cleaners witnessed a recovery in 2023, as inflationary conditions eased slightly. Despite the essential status that vacuum cleaners have in virtually all Polish homes, the high inflation that swept across Europe during 2022 put pressure on demand at a time when the c ... Read More
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Personal Care Appliances in Vietnam
Personal Care Appliances in Vietnam Sales in personal care appliances are supported by rising incomes and standards of living in Vietnam, leading to consumers paying more attention to their appearances. Social media trends are also influencing sales, both in urban areas and reaching out into the rur ... Read More
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Microwaves in Vietnam
Microwaves in Vietnam Retail volume sales in microwaves are sliding into negative declines, which are expected to continue over the forecast period. Previously, we had seen decent volume growth in microwaves, thanks to players offering more affordable and value-for-money models, thereby providing mo ... Read More
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Vacuum Cleaners in Morocco
Vacuum Cleaners in Morocco In 2023, retail volume sales of vacuum cleaners gained momentum, although totals still remain below 2019 levels. Sales of vacuum cleaners are mostly driven by replacements when a product breaks down. The tough economic conditions mean people are opting to fix their existin ... Read More
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Air Treatment Products in Morocco
Air Treatment Products in Morocco In 2023, air treatments products is set to record stable growth in retail volume terms, although the rate of growth has slowed year on year. The prevailing economic uncertainty and high cost of living is impacting demand. Air treatment products are considered somewh ... Read More
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Personal Care Appliances in Morocco
Personal Care Appliances in Morocco Personal care appliances enjoyed a fuller recovery in sales in retail volume terms in 2023 after recording a significant decline in 2020. Personal care products are largely sold by female sales staff in Moroccan retailers, which reflects the understanding and spec ... Read More
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Personal Care Appliances in Poland
Personal Care Appliances in Poland Personal care appliances witnessed steady retail volume growth in 2023, although demand has weakened slightly year-on-year, due to the high cost of living. The demand for personal care appliances stems from the growing emphasis on self-care and grooming routines am ... Read More
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Food Preparation Appliances in Romania
Food Preparation Appliances in Romania Food preparation appliances are maintaining positive volume sales in 2023, supported by consumers’ focus on healthy diets and lifestyles. Many households remain interested in upgrading their food preparation appliances due to the focus on preparing healthy meal ... Read More
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Vacuum Cleaners in Romania
Vacuum Cleaners in Romania Vacuum cleaners continue to benefit from consumers’ higher standards of health and hygiene, as enhanced by the era of the pandemic. As such, keeping a clean home has become a high priority, supporting both volume and value sales of vacuum cleaners. Moreso, there is a wide ... Read More
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Microwaves in Poland
Microwaves in Poland Microwaves is enjoying steady volume growth as household penetration steadily rises. The category received a boost in 2022 following the surge of migrants from Ukraine. This was due to the huge numbers of people crossing the border into eastern regions of Poland from neighbourin ... Read More
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Small Cooking Appliances in Romania
Small Cooking Appliances in Romania Small cooking appliances are benefitting from the factors which are also stimulating sales in food preparation appliances. Consumers are placing a key focus on healthy diets and lifestyles, thus seek kitchen appliances which help them in this area. For example, as ... Read More
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Consumer Appliances in Hungary
Consumer Appliances in Hungary Consumer appliances in Hungary recorded a retail volume decline in 2023, negatively impacted by rising inflation and reduced consumer spending power. With lower disposable incomes, many consumers focused on essential, necessary spending, with those appliances seen as u ... Read More
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Personal Care Appliances in Hungary
Personal Care Appliances in Hungary Hair care appliances held most of the retail volume share among personal care appliances in 2023, with these products attracting more consumers and recording growth. Significant price increases were seen in beauty salons and for consumers. This led many to manage ... Read More
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Food Preparation Appliances in Hungary
Food Preparation Appliances in Hungary The high and rising energy prices led some consumers to cook less in 2023 to save costs, with others focusing on shorter cooking times. In addition, many postponed the replacement of food preparation appliances to save money and spend on necessary products. Acr ... Read More
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Small Cooking Appliances in Hungary
Small Cooking Appliances in Hungary Retail volume sales declined in 2023 due to the rising cost of living and inflation, with many consumers cutting down on purchases of products they felt were unessential, such as small cooking appliances. As such, instead of purchasing new small cooking appliances ... Read More
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Microwaves in Hungary
Microwaves in Hungary Microwaves gained positive retail volume sales in 2023, driven by several factors. Firstly, these appliances were offered at significantly lower prices when compared to other major appliances, not impacted as significantly by price hikes during the year. In addition, following ... Read More
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Vacuum Cleaners in Hungary
Vacuum Cleaners in Hungary Cylinder vacuum cleaners remained the largest category among vacuum cleaners in 2023. Most consumers in the country own a powerful cylinder vacuum cleaner at home, with many using them sparingly when wanting to do a complete and thorough cleaning of their household. Howeve ... Read More
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Food Preparation Appliances in Greece
Food Preparation Appliances in Greece The prices of most products in food preparation appliances were subjected to hikes, driven by rising inflation, and an uplift in costs for transportation and manufacturing in 2022. While transport and shipping costs were beginning to normalise, price hikes remai ... Read More
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Vacuum Cleaners in Egypt
Vacuum Cleaners in Egypt Despite the sharp price increases in cylinder vacuum cleaners, demand remained steady in 2023. Sales volumes witnessed a healthy increase as these are one of the most essential home appliances in Egypt. Indeed, cylinder vacuum cleaners represent more than 90% of vacuum clean ... Read More
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Personal Care Appliances in Greece
Personal Care Appliances in Greece Value growth in hair care appliances was driven by air styling brushes in 2023, a relatively new category in Greece, posting a strong increase in growth. The value increase also benefited from the entry of Dyson products, which have a retail price far higher than t ... Read More
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Microwaves in Mexico
Microwaves in Mexico The microwave market in Mexico experienced a decline in retail volume sales for the first time in many years during the COVID-19 pandemic, breaking a trend of steadily rising household penetration driven by the convenience factor. Prior to the pandemic, a growing number of busy ... Read More
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