Category: Coffee & Tea
Coffee & Tea market research reports by Euromonitor International
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Coffee in Norway
Coffee in Norway Amidst only small overall movements in off- and on-trade volume sales of coffee in Norway in 2024, fresh coffee beans and standard fresh ground coffee led the march for growth. Many Norwegian consumers consider these types of coffee to be a must-have at work and at home. According t ... Read More
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Other Hot Drinks in Norway
Other Hot Drinks in Norway Other hot drinks in Norway remained an underdeveloped category with limited innovation at the end of the review period. Chocolate-based flavoured powder drinks dominated, with non-chocolate-based flavoured powder drinks seeing low demand. Meanwhile, malt-based hot drinks a ... Read More
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Other Hot Drinks in Romania
Other Hot Drinks in Romania The growth of other plant-based hot drinks in Romania in 2024 can be attributed to their strong alignment with the prevailing trend towards healthier lifestyles. This subcategory, which gained momentum during the COVID-19 pandemic, has continued to thrive as consumers inc ... Read More
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Coffee in Taiwan
Coffee in Taiwan Fuelled by rising living standards and burgeoning coffee culture, coffee in Taiwan continued to be a diverse and rapidly evolving landscape in 2024. The number of coffee shops in Taiwan rose from 3,386 in 2018 to over 4,600 in 2024, while the proliferation of convenience stores has ... Read More
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Tea in Norway
Tea in Norway As in other hot drinks categories, tea in Norway continued to experience a significant trend towards healthier options at the end of the review period. This trend continued to be driven by growing consumer awareness of health and wellness and the importance of healthy food and drinks c ... Read More
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RTD Coffee in Turkey
RTD Coffee in Turkey RTD coffee is still relatively new to the Turkish market and is gaining popularity as a refreshing beverage, particularly among young people living in cities. The young urban working and student population is becoming more accustomed to cold coffee products sold by foodservice c ... Read More
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RTD Coffee in Thailand
RTD Coffee in Thailand RTD coffee is set to see off-trade volume sales increase in Thailand in 2024. RTD coffee is widely associated with consumption outside the home, with blue-collar workers and manual labourers accounting for a high proportion of category sales. While being more expensive than fr ... Read More
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RTD Tea in Thailand
RTD Tea in Thailand RTD tea is expected to see an increase in off-trade volume sales in Thailand in 2024. Like other soft drinks categories, RTD tea is facing a significant challenge in adapting to the ongoing implementation of the sugar tax, which will see phase four introduced in 2025. RTD teas wi ... Read More
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RTD Tea in Hungary
RTD Tea in Hungary In 2024, off-trade volume sales of RTD tea in Hungary rebounded from declines in 2022 and especially 2023. The fast growth of unit prices in 2022-2023 slowed, but remained significant, in 2024, supported by lower inflation and the efforts of manufacturers. Players see pricing as a ... Read More
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RTD Tea in Hong Kong, China
RTD Tea in Hong Kong, China RTD tea in Hong Kong remains a key staple for many local consumers, often replacing water for hydration or flavour familiarity while helping to cut through the oiliness of the average diet. The majority of RTD tea options are unsweetened, offering additional flavour in co ... Read More
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RTD Tea in Romania
RTD Tea in Romania The volume and value sales of ready-to-drink (RTD) tea in Romania have continued to grow in 2024, as more consumers are turning to these products, especially those moving away from carbonated beverages. RTD tea is increasingly viewed as a healthier alternative to other soft drinks ... Read More
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RTD Coffee in the Netherlands
RTD Coffee in the Netherlands RTD coffee continues to thrive in the Netherlands with retail volume sales rising moderately in 2024. In the retail channel, RTD coffee was the best performing category in soft drinks. Since RTD coffee has a high dairy content, it is therefore considered a dairy product ... Read More
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RTD Coffee in Spain
RTD Coffee in Spain RTD coffee is overwhelmingly dominated by the off-trade channel in Spain. In this channel, RTD coffee is set to maintain its strong growth trajectory in 2024, although at a slightly slower rate than was seen in recent years. RTD coffee is experiencing a wave of popularity in Spai ... Read More
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RTD Coffee in Hong Kong, China
RTD Coffee in Hong Kong, China RTD coffee in Hong Kong has made a strong recovery, fuelled by the return of full-time workers in need of an energy boost and relatively attractive pricing via off-trade. Many local office workers are increasingly finding on-trade coffee prices unreasonable, making RTD ... Read More
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RTD Tea in Portugal
RTD Tea in Portugal In 2024, the healthier versions of RTD tea, particularly Kombucha and Reduced Sugar Still RTD Tea, have seen the strongest growth in both volume and value. These beverages are gaining popularity as consumers become more health-conscious and seek products that align with their wel ... Read More
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RTD Coffee in Hungary
RTD Coffee in Hungary Similar to a number of other soft drinks categories, RTD coffee in Hungary saw a heavy decline in off-trade volume sales in 2023, fostered by price hikes in the second half of the review period. Amid a highly inflationary climate, strong pressure on consumer purchasing power wa ... Read More
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RTD Coffee in Peru
RTD Coffee in Peru Despite some growth in coffee consumption in 2024, RTD coffee remains relatively insignificant in Peru, particularly when compared to the broader expansion of other soft drinks. This trend contrasts with the pre-pandemic years, when brands such as Starbucks, particularly with its ... Read More
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Coffee in Japan
Coffee in Japan In 2024, the coffee category in Japan has seen a complex interplay of factors affect both retail volume and retail current value growth. Although retail volume sales of coffee are expected to experience a decline in Japan in 2024, retail current value sales are set to demonstrate a p ... Read More
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RTD Tea in Spain
RTD Tea in Spain In 2024, RTD tea in Spain is expected to maintain the year-on-year growth that it has been seeing in recent years in both current value and volume terms, both off-trade and on-trade. Growth is set to be strongest in carbonated RTD tea and kombucha, although from a low base, whilst r ... Read More
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RTD Coffee in Romania
RTD Coffee in Romania RTD coffee in Romania has experienced another year of robust growth in 2024, as Romanian consumers increasingly embrace convenience and on-the-go consumption. The rapid development of a strong coffee culture in Romania has had a significant impact on the demand for RTD coffee p ... Read More
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Other Hot Drinks in Japan
Other Hot Drinks in Japan In 2024, other hot drinks in Japan is expected to witness a decline in retail volume terms, but a robust increase in retail current value terms. A significant contributor to value growth is chocolate-based flavoured powder drinks, which dominates – set to account for nearly ... Read More
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RTD Tea in Peru
RTD Tea in Peru Although still a relatively small category within soft drinks in Peru, still RTD tea has seen growth in 2024, driven by the country's hot summer months. As temperatures soared, Peruvian consumers increasingly sought out alternative hydration options, with Still RTD Tea emerging as a ... Read More
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Tea in Japan
Tea in Japan In 2024, tea in Japan is expected to see slight declines in both retail volume and current value terms. Nevertheless, other tea, which accounts for around 50% of retail volumes, is set to show steady growth by both measures. One of the driving factors behind this demand is the increased ... Read More
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RTD Coffee in Portugal
RTD Coffee in Portugal Demand for RTD coffee continued to grow in 2024, both in volume and value sales. RTD coffee is a relatively new category, where private labels and traditional brands are found on shelves. In 2024, established coffee brands Nestlé and Delta were active within RTD coffee, with N ... Read More
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RTD Tea in the Netherlands
RTD Tea in the Netherlands RTD tea in the Netherlands recorded a strong decline in off-trade retail volume sales over 2024. Retail prices soared due to the increase in consumption tax at very start of the year. Dutch consumers like to buy RTD tea at discounted prices and rely on promotions, especial ... Read More
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