Category: Cell Phones
Cell Phones market research reports by Euromonitor International
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Mobile Phones in Hungary
Mobile Phones in Hungary Significant price rises and a high penetration rate in Hungary resulted in volume decline in smartphones in 2023. Fewer consumers were able to replace their smartphone and chose to postpone their purchases until prices were more stable, or they switched to cheaper options. A ... Read More
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Mobile Phones in Chile
Mobile Phones in Chile Extraordinary growth was experienced by mobile phones during the pandemic, when consumers had access to more money, given the help from the government, and the withdrawal of part of pension funds. In a year of normalisation, 2022 saw a significant retail volume decline, and a ... Read More
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Mobile Phones in the United Arab Emirates
Mobile Phones in the United Arab Emirates The average unit price of smartphones in the United Arab Emirates continues to increase in 2023. This can be attributed to multiple factors, including ongoing inflation and the premiumisation trend driven by leading players in the local market. For example, ... Read More
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Mobile Phones in Colombia
Mobile Phones in Colombia Smartphones continues to see a decline volume sales in Columbia in 2023, in tandem with the pressure on consumer purchasing power. The strong devaluation of the Colombian peso against the dollar has made these products more expensive, and this is affecting the premium segme ... Read More
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Mobile Phones in the United Kingdom
Mobile Phones in the United Kingdom Retail volume sales of mobile phones continue to decline in 2023, although the fall in demand for smartphones is much lower in the first half of the year compared to 2022’s double-digit drop. The main factors behind the decline are ongoing high inflation, persiste ... Read More
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Mobile Phones in Italy
Mobile Phones in Italy Sales of smartphones have been trending down in volume terms in recent years, as consumers perceive that the latest versions do not incorporate sufficient new and compelling technology to justify the expense of a new product. Lack of inventory due to supply chain issues and th ... Read More
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Mobile Phones in the Philippines
Mobile Phones in the Philippines Mobile phones has seen a return to growth in retail volume terms in 2023 with sales of smartphones seeing a slight recovery in 2023 after a significant sales decline in 2021 and 2022. The pandemic had a significant negative impact on consumer confidence in 2021 and 2 ... Read More
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Imaging Devices in Vietnam
Imaging Devices in Vietnam Sales of imaging devices continue to decline in retail volume terms in 2023, continuing the pattern seen over the review period. Despite increasing numbers of young Vietnamese people participating on social media platforms such as YouTube and TikTok the demand for imaging ... Read More
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Mobile Phones in Vietnam
Mobile Phones in Vietnam Smartphones recorded a significant drop in demand in 2022 after peaking in 2020/2021 due to the switch to online working and studying. This steep decline was despite brands and retailers offering deep discount programmes. Mid-priced models saw particularly low demand, despit ... Read More
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Imaging Devices in the Philippines
Imaging Devices in the Philippines Imaging devices experienced a huge decline in demand during the review period with this pattern continuing into 2023. Whereas in the past consumers would often buy digital cameras to take on holiday or for special occasions such as weddings this behaviour is disapp ... Read More
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Imaging Devices in the United Kingdom
Imaging Devices in the United Kingdom Since 2018, the competitive landscape of imaging devices among the leaders has remained unchanged, with Canon and Sony as the leading brands of digital cameras and GoPro the most popular brand of digital camcorders. However, in 2023, the environment is witnessin ... Read More
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Imaging Devices in France
Imaging Devices in France Whilst still seeing sales declines, imaging devices is faring better in 2023 than seen in 2022. However, we should consider that imaging devices has been in a decline for a decline, due to the growing use of smartphones for taking photographs and recording video. While the ... Read More
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Mobile Phones in Malaysia
Mobile Phones in Malaysia Mobile phones continued to account for the highest proportion of retail value sales of consumer electronics in 2023. Smartphones are playing an increasingly important role in the daily lives of local consumers, thanks to the shift towards a cashless society, a trend that wa ... Read More
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Mobile Phones in the US
Mobile Phones in the US 2023 saw volume sales of mobile phones continue to decline, marking a continuation of the downwards trend that has been seen in the category for many years. Apple remains the category’s leading player, with each new release of the new generation of its iPhone brand of smartph ... Read More
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In-Car Entertainment in Colombia
In-Car Entertainment in Colombia In-car entertainment in Colombia is seeing double-digit volume decline in 2023 as these products become ever more obsolete as the technology and functionality of smartphones improves. Most smartphones currently available have a preinstalled navigation system boasting ... Read More
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Mobile Phones in Egypt
Mobile Phones in Egypt Smartphones witnessed further volume decline in 2023, although the drop was far less severe than the dramatic downturn seen in 2022. The average unit price of smartphones more than doubled during 2022, with a further 25% increase expected during 2023. The higher prices are det ... Read More
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Mobile Phones in Turkey
Mobile Phones in Turkey In 2023, mobile phone volume sales saw a small volume decline, though current value sales are rising. Adverse economic conditions in the country translated into lower disposable incomes, and this has reduced mobile phone renewals. The rising price of smartphones was a notable ... Read More
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Coffee and Connectivity: Unlocking Digital Trends for Loyalty and Personalisation
Coffee and Connectivity: Unlocking Digital Trends for Loyalty and Personalisation The evolving consumer preference, rapid technological advancements and ever-growing desire for convenience are driving a transition towards a smartphone-first future. Coffee industry players need to be equipped with th ... Read More
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Mobile Phones in Nigeria
Mobile Phones in Nigeria Overall mobile phones are expected to register volume decline in 2023. Continuing elevated inflation and also a significant devaluation of the naira leads to a significant fall in consumer purchasing power. In particular, currency devaluation has made imported products more ... Read More
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Mobile Phones in Austria
Mobile Phones in Austria The downward trend in mobile phones, following a brief increase in retail volume sales of smartphones during the Coronavirus (COVID-19) pandemic in 2020, is set to continue over 2023. The replacement cycle in smartphones seems to have finally peaked, as innovation slows, alo ... Read More
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Mobile Phones in Japan
Mobile Phones in Japan A truth in smartphones is that it is a scale business. The larger the volume produced, the better the cost, because it is easier to receive volume discounts from device makers. Large global players such as Apple, Samsung, and Xiaomi enjoy this advantage. On the other hand, pla ... Read More
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Imaging Devices in Japan
Imaging Devices in Japan Volume sales of digital cameras are set to see another year of decline in 2023. Over the last decade, volume sales have been on an unstoppable decreasing trend. One factor which is positive, however, is that the negative volume growth rate expected in 2023 is single-digit, a ... Read More
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Consumer Electronics: Half-Year Update H1 2023
Consumer Electronics: Half-Year Update H1 2023 Sales of consumer electronics were negatively impacted as consumers cut down on discretionary purchases as prices of electronics products escalated despite the economic uncertainties. Euromonitor International's Consumer Electronics: Half-Year Update H1 ... Read More
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Mobile Phones in China
Mobile Phones in China In 2022, the spread of the Omicron variant of COVID-19 in various parts of China is expected to bring down volume sales of mobile phones. Although the second half of 2022 is less likely to witness as dramatic a decrease due to seasonal sales fluctuations, overall sales of mobi ... Read More
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Traditional and Connected Watches in Argentina
Traditional and Connected Watches in Argentina High watches has seen triple-digit growth in current value terms in 2022, while also continuing to see growth in retail volume terms. One of the important growth drivers for high watches was that they were being sold at the cost of the official dollar, ... Read More
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