Feminine Hygiene Market Research Reports & Industry Analysis
Intimate care has a larger consumer base, as it caters to diverse needs of women across all age groups. In fact, an aging population is a large driver for products such as personal lubricants. Another factor at work here is shift toward awareness and openness regarding once taboo topics and embarrassing products, on the part of both marketers and consumers. Thus, this is an exciting category with an immense potential for growth.
Women and marketers are both increasingly open to discussions about the human body and its special needs. A survey conducted by Combe, Inc.’s Vagisil Women's Health CenterSM found that about 43% women are comfortable discussing their genital issues as well as comfortable with referring to the genital area as ‘vagina’. This is good news for new product development, as it makes the marketing conversation with the consumer easier. Marketers no longer need tiptoe around delicate topics and products that may have once seemed outrageous are no longer so.
Baby boomers are changing the shape of the feminine hygiene market. Even though a large number of baby boomers are entering the menopause stage, they are also creating new avenues for marketers. Their large disposable income and the drive to stay youthful offers marketers tremendous potential and variety in addressing their functional and emotional needs, especially as they become familiar with inconveniences and maladies due to aging, such as light incontinence, vaginal dryness, increased the risk of infections due to dryness, sweating, and hot flashes.
Feminine Hygiene Industry Research & Market Reports
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Sanitary Protection in Spain
... disruptions to logistics following Russia's invasion of Ukraine, with this leading to a spike in the average unit price of sanitary protection. Although the increase in prices was seen across all product categories, slim/thin/ultra-thin towels ... Read More
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Sanitary Protection in Brazil
... players had to increase prices to end consumers, which slowed the volume rate in 2022 compared to the previous year. An unstable economic scenario particularly impacted low- and mid-income consumers, whose monthly budgets were under ... Read More
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Sanitary Protection in the Philippines
... inflationary pressures, with the annual rate of inflation hitting a 14-year high during the year. Growth was further boosted to a return to pre-pandemic lifestyles, including the return of women to their physical workplaces, which ... Read More
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Sanitary Protection in South Korea
... disposable sanitary protection underwear, and it remained popular in 2022 even after the COVID-19 restrictions were lifted and people started returning to their normal lives. During the pandemic, when social distancing was severe, many people ... Read More
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Sanitary Protection in Indonesia
... pressures, with the annual rate of inflation hitting a seven-year high during the year. However, the category also recorded solid volume growth, owing to the low per-capita consumption of sanitary protection in the country. Such ... Read More
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Sanitary Protection in Saudi Arabia
... the rate of VAT, from 5% to 15%, led to sharp price rises for sanitary protection products, heading to a hike in current value sales. As in 2021, the year was characterised by the proliferation ... Read More
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Global Feminine Hygiene Market Growth 2023-2029
... region and market sector of projected Feminine Hygiene sales for 2023 through 2029. With Feminine Hygiene sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of ... Read More
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Sanitary Protection in Singapore
... sanitary protection continued to enjoy solid value growth, driven by multifaceted product innovations that worked to improve the treatment of female health in Singapore. While the COVID-19 pandemic reduced social movement and institutional activities in ... Read More
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Sanitary Protection in Italy
... however, even older generations have started to increase their use of reusable and washable products as this has helped them to reduce their spending at a time when inflation has led to a sharp rise ... Read More
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Sanitary Protection in the United Kingdom
... were the two strongest performers in retail volume growth terms, as they are the most popular formats of sanitary protection considering that local consumers prefer more slimline products that are less bulky or visible during ... Read More
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Sanitary Protection in New Zealand
... increasing costs of international shipping and logistics, combined with local supply chain disruptions caused by the Omicron outbreak and mandatory one week isolation periods causing high levels of staff absenteeism across the country and rising ... Read More
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Sanitary Protection in Austria
... energy, transport and raw materials have put manufacturers under pressure and forced them to increase the price of their products. However, this price increase is lower than other areas of tissues and hygiene, being lower ... Read More
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Global Feminine Care Pouch Film Market Size study & Forecast, by Product (Premium, Light, Classic) by Material (High Density Polyethylene (HDPE), Low Density Polyethylene (LDPE), Polyethylene Terephthalate (PET), Polyvinyl Chloride (PVC), Others), by Basis Weight (Less than 15 gsm, 16- 20 gsm, 21- 30 gsm, More than 30 gsm), by Distribution Channel (Supermarket, Convenience Stores, Department Stores, Retail Pharmacies, Online Purchase) and Regional Analysis, 2022-2029
... (Less than 15 gsm, 16- 20 gsm, 21- 30 gsm, More than 30 gsm), by Distribution Channel (Supermarket, Convenience Stores, Department Stores, Retail Pharmacies, Online Purchase) and Regional Analysis, 2022-2029 Global Feminine Care Pouch Film ... Read More
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Global Menstrual Hygiene Management Market Size study & Forecast, by Product (Sanitary Pads, Tampons, Menstrual Cups, Panty Liners, Menstrual Underwear, Others) by Usability (Disposable, Reusable) by Distribution Channel (Retail Pharmacy, Hospital Pharmacy, E-commerce Channels, Brick & Mortar, Supermarket/Hypermarket) and Regional Analysis, 2022-2029
... & Mortar, Supermarket/Hypermarket) and Regional Analysis, 2022-2029 Global Menstrual Hygiene Management Market is valued approximately USD XX billion in 2021 and is anticipated to grow with a healthy growth rate of more than XX% over ... Read More
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Global Women’s Intimate Care Products Market Size study & Forecast, by Product Type (Intimate Washes, Liners, Oils, Masks, Moisturizers & Creams, Hair Removal, Gels, Exfoliants, Sprays, Others) by User (Women With Children, Women Without Children), by Distribution Channel (Online, Offline), and Regional Analysis, 2022-2029
... by Distribution Channel (Online, Offline), and Regional Analysis, 2022-2029 Global Women’s Intimate Care Products Market is valued at approximately USD 26.64 billion in 2021 and is anticipated to grow with a healthy growth rate of ... Read More
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Menstrual Cup Market : By Type (Vaginal Cup, Cervical Cup), By Material (Silicone, Thermoplastic Isomer, Rubber, Latex), By Size (Small, Large), By Usability (Reusable, Disposable), By Shape (Round, Hollow, Pointy, Flat), By End-Users (Hospitals, Specialty Clinics, Homecare, Others), By Sales Channel (Direct Sales, Specialty Stores, Hospital Pharmacy, Retail Pharmacy, Online Pharmacy, Others) And Region – Global Analysis of Market Size, Share & Trends For 2021–2022 And Forecasts To 2032
... Clinics, Homecare, Others), By Sales Channel (Direct Sales, Specialty Stores, Hospital Pharmacy, Retail Pharmacy, Online Pharmacy, Others) And Region – Global Analysis of Market Size, Share & Trends For 2021–2022 And Forecasts To 2032 PRODUCT ... Read More
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Organic feminine care Market By Product Type (Sanitary Pads, Tampons, Menstrual Cups, Panty Liners and Shields, Others), By Nature (Disposable, Reusable), By Age Group (Upto 18 Years, 19-30 Years, 31-40 Years, 41 Years and Above), By Distribution Channel (Supermarkets and hypermarkets, Pharmacy, Online Stores, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031
... By Distribution Channel (Supermarkets and hypermarkets, Pharmacy, Online Stores, Others): Global Opportunity Analysis and Industry Forecast, 2021-2031 The global organic feminine care market size was valued at $2,182.2 million in 2021 and is estimated to ... Read More
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Global Menstrual Hygiene Management Supply, Demand and Key Producers, 2023-2029
... forecast period (2023-2029). Menstrual hygiene management (MHM) or menstrual health and hygiene (MHH) refers to access to menstrual hygiene products to absorb or collect the flow of blood during menstruation, privacy to change the materials, ... Read More
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Global Menstrual Hygiene Management Market 2023 by Manufacturers, Regions, Type and Application, Forecast to 2029
... in 2022 and is forecast to a readjusted size of USD million by 2029 with a CAGR of % during review period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market ... Read More
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Global Rayon Tampon Market Growth 2023-2029
... region and market sector of projected Rayon Tampon sales for 2023 through 2029. With Rayon Tampon sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of ... Read More
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Global Menstrual Cup Foam Wash Market Growth 2023-2029
... 2022, providing a comprehensive analysis by region and market sector of projected Menstrual Cup Foam Wash sales for 2023 through 2029. With Menstrual Cup Foam Wash sales broken down by region, market sector and sub-sector, ... Read More
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Indian Sanitary Napkin Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
... US$ 1,227.1 Million by 2028, exhibiting a growth rate (CAGR) of 9.5% during 2023-2028. Sanitary napkins, or sanitary pads, are thin pads made of absorbent materials. They play a vital role in feminine hygiene as ... Read More
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Biodegradable Sanitary Napkins Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
... reach US$ 5,572 Million by 2028, exhibiting a growth rate (CAGR) of 22.13% during 2023-2028. A sanitary napkin is an absorbent item used by a woman during her menstruation. They are either made of non-biodegradable ... Read More
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Global Feminine Hygiene and Care Products Market Growth (Status and Outlook) 2023-2029
... period panties, and sponges are reusable feminine hygiene products. LPI (LP Information)' newest research report, the “Feminine Hygiene and Care Products Industry Forecast” looks at past sales and reviews total world Feminine Hygiene and Care ... Read More
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India Reusable Sanitary Napkin Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
... INR 238.8 Crore by 2028, exhibiting a growth rate (CAGR) of 19.16% during 2023-2028. Reusable sanitary napkins refer to reusable feminine sanitation products and are an alternative to disposable sanitary napkins or menstrual cups. These ... Read More
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