Feminine Hygiene Market Research Reports & Industry Analysis
Intimate care has a larger consumer base, as it caters to diverse needs of women across all age groups. In fact, an aging population is a large driver for products such as personal lubricants. Another factor at work here is shift toward awareness and openness regarding once taboo topics and embarrassing products, on the part of both marketers and consumers. Thus, this is an exciting category with an immense potential for growth.
Women and marketers are both increasingly open to discussions about the human body and its special needs. A survey conducted by Combe, Inc.’s Vagisil Women's Health CenterSM found that about 43% women are comfortable discussing their genital issues as well as comfortable with referring to the genital area as ‘vagina’. This is good news for new product development, as it makes the marketing conversation with the consumer easier. Marketers no longer need tiptoe around delicate topics and products that may have once seemed outrageous are no longer so.
Baby boomers are changing the shape of the feminine hygiene market. Even though a large number of baby boomers are entering the menopause stage, they are also creating new avenues for marketers. Their large disposable income and the drive to stay youthful offers marketers tremendous potential and variety in addressing their functional and emotional needs, especially as they become familiar with inconveniences and maladies due to aging, such as light incontinence, vaginal dryness, increased the risk of infections due to dryness, sweating, and hot flashes.
Feminine Hygiene Industry Research & Market Reports
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Sanitary Napkins Market Trends in China
... capabilities and rising consumer consumptions in China have transformed China’s society and economy. China is one of the world’s major producers for industrial and consumer products. Far outpacing other economies in the world, China is ... Read More
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Reusable Incontinence Products Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa
... The global reusable incontinence products market exhibited a revenue of US$ 5.4 billion in 2024, and it is expected to maintain steady growth. By the end of 2031, the market is anticipated to reach a ... Read More
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North America Feminine Hygiene Products Market Forecast to 2030 - Regional Analysis - by Product Type [Menstrual Care Products (Sanitary Napkins, Tampons, Menstrual Cups, and Others), Cleaning and Deodorizing Products (Hair Removal Products, Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others)
... Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others) ... Read More
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South & Central America Feminine Hygiene Products Market Forecast to 2030 - Regional Analysis - by Product Type [Menstrual Care Products (Sanitary Napkins, Tampons, Menstrual Cups, and Others), Cleaning and Deodorizing Products (Hair Removal Products, Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others)
... Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, ... Read More
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Asia Pacific Feminine Hygiene Products Market Forecast to 2030 - Regional Analysis - by Product Type [Menstrual Care Products (Sanitary Napkins, Tampons, Menstrual Cups, and Others), Cleaning and Deodorizing Products (Hair Removal Products, Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others)
... Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others) ... Read More
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Middle East & Africa Feminine Hygiene Products Market Forecast to 2030 - Regional Analysis - by Product Type [Menstrual Care Products (Sanitary Napkins, Tampons, Menstrual Cups, and Others), Cleaning and Deodorizing Products (Hair Removal Products, Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others)
... Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, ... Read More
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Europe Feminine Hygiene Products Market Forecast to 2030 - Regional Analysis - by Product Type [Menstrual Care Products (Sanitary Napkins, Tampons, Menstrual Cups, and Others), Cleaning and Deodorizing Products (Hair Removal Products, Hygiene Wash, Intimate Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others)
... Spray, and Others), and Feminine Hygiene Products Underwear (Reusable Period Underwear, Reusable Incontinence Underwear, and Others)]; and Distribution Channel (Supermarkets and Hypermarkets, Drug Stores and Pharmacies, Health and Beauty Stores, Online Retail, and Others) The ... Read More
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Feminine Hygiene Product Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)
... The global feminine hygiene product market has witnessed substantial growth, with revenues reaching US$ 31 billion in 2024. The market is expected to reach a valuation of approximately US$ 52 billion by the end of ... Read More
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2024 Global: Adult Diapers Market - Innovative Markets Forecast (2030) report
... 2019 through 2030. Perry/Hope Partners' reports provide the most accurate industry forecasts based on our proprietary economic models. Our forecasts project the product market size nationally and by regions for 2019 to 2030 using regression ... Read More
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Organic Feminine Care Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)
... The Global Organic Feminine Care Market is poised for significant growth, with a valuation of US$ 2.6 billion in 2024, and is projected to reach US$ 4.4 billion by the end of 2031, as revealed ... Read More
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Feminine Hygiene Products Market, By Product Type (Sanitary Napkins/Pads, Tampons, Panty Liners, Menstrual Cup, Feminine Hygiene Wash), By Distribution Channel (Supermarkets, Convenience Stores, Department Stores, Retail Pharmacies, Online Purchase), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East)
... Pacific, Latin America, Middle East) Sanitary pads/napkins, panty liners, tampons, and feminine hygiene wash are some of the widely used feminine hygiene products. Sanitary pads/napkins, panty liners and tampons are worn by women during menstruation. ... Read More
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2024 Global Forecast for Adult Diapers Market (2025-2030 Outlook)-High Tech & Emerging Markets Report
... 50 countries. The product or service category is within the NAICS Medical Device Mfg. industry. The product or service category is within the NAICS Medical Device Mfg. industry. The global market is expected to increase ... Read More
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Global Tampons Market - 2023-2030
... The tampons market is experiencing major global growth which is driven by growing awareness of menstrual hygiene and a shift towards more convenient and discreet menstrual products. Tampons are known for their ease of use ... Read More
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Super Absorbent Polymers Market by Type (Sodium Polyacrylate, Polyacrylate/Polyacrylamide Copolymer, Bio-Based Sap), Application (Personal Hygiene, Agriculture, Medical, Industrial), And Region - Global Forecast to 2030
... 13.2 billion by 2030, at a CAGR of 6.3% from USD 8.7 billion in 2023. The combination of growing market trends, increasing application, consumer demand from emerging economies, and advancements in super absorbent polymers technology ... Read More
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Menstrual Cup Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
... 1,300 Million by 2028, exhibiting a growth rate (CAGR) of 4.47% during 2022-2028. A menstrual cup is a female hygiene product used during menstruation to collect menstrual fluid and prevent leaking. It is a bell-shaped ... Read More
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Adult Diapers Market Size - By Product Type, By Category, By Size, By Material, By Packaging Quantity, By Consumer Group, By Distribution Channel, Global Forecast 2023 - 2032
... expand at over 6.8% CAGR from 2023-2032 propelled by the rising advancements in diaper designs, materials, and technology. The ongoing developments, such as discreet pull-on underwear styles, moisture-wicking fabrics, and enhanced absorbency technologies are helping ... Read More
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Feminine Hygiene Products Market by Nature (Disposable, Reusable), Type (Sanitary Napkins, Panty Liners, Tampons, Menstrual Cups), Region (Asia Pacific, North America, Europe, Middle East and Africa, South America) - Global Forecast to 2028
... feminine hygiene market will rise from USD 24.6 billion in 2023 to USD 32.2 billion by 2028 at a CAGR of 5.5% from 2023 to 2028. As more women enter the workforce, there is a ... Read More
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Tampons Market Size, Share, Trends, Growth, Outlook, and Insights Report, 2023- Industry Forecasts by Type, Application, Segments, Countries, and Companies, 2018- 2030
... market is poised to register positive year-on-year growth over 2022. Further, the Tampons market size maintains a super-linear growth trajectory, registering continuous expansion from 2023 to 2030. As we enter the late half of 2023, ... Read More
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Tampon Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
... by 2028, exhibiting a growth rate (CAGR) of 6.0% during 2022-2028. Tampons are feminine hygiene products introduced into a body cavity or canal to absorb uterine secretions or flow during menstruation. They are generally made ... Read More
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Disposable Hygiene Products Market Size, Share & Trends Analysis Report By Product (Tampons, Toilet Paper), By Distribution Channel (Hypermarkets/Supermarkets, Online), By Region, And Segment Forecasts, 2023 - 2030
... The global disposable hygiene products market size is expected to reach USD 304.24 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR ... Read More
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GCC Tissue and Hygiene Paper Market, By Product (Baby Diapers, Feminine Hygiene, Household Papers, Incontinence, Paper Tissues, Toilet Papers); By Type (At Home, Away from Home); By Country (Saudi Arabia, UAE, Qatar, Bahrain, Kuwait, Oman
... GCC Tissue and Hygiene Paper Market Size Grows at Steady CAGR of 5.2% to Touch USD 6.01 Billion by 2029 GCC tissue and hygiene paper market is gaining traction because of the rising consumer awareness ... Read More
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Vietnam Feminine Hygiene Market Opportunities, Trends, Growth Analysis and Forecast to 2027
... data, and companies market shares. The Vietnamese feminine hygiene sector was led by the sanitary pads category in value and volume terms both in 2022. Furthermore, the tampons category is forecast to register fastest value ... Read More
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Japan Adult Diapers Market Assessment, By Product Type [Reusable Diapers, Disposable Diapers], By Style [Pants/ Pull-Up Style, Pad Style, Flat Style, Others], By Material [Cotton, Non-Woven Fabric, Fluff Pulp, Others], By Size [Small, Medium, Large, Extra-Large, 2XL], By Price Range [Economy, Mid-Range, Premium], By Category [Male, Female, Unisex], By End-user [Residential, Hospital & Clinics, Others], By Distribution Channel [Hypermarkets/Supermarkets, Convenience Stores, Drug Stores/ Pharmacies, Online], By Region, Opportunities and Forecast, FY2017-FY2031
... Extra-Large, 2XL], By Price Range [Economy, Mid-Range, Premium], By Category [Male, Female, Unisex], By End-user [Residential, Hospital & Clinics, Others], By Distribution Channel [Hypermarkets/Supermarkets, Convenience Stores, Drug Stores/ Pharmacies, Online], By Region, Opportunities and Forecast, ... Read More
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Biodegradable Sanitary Napkins Market - Global Biodegradable Sanitary Napkins Industry Analysis, Size, Share, Growth, Trends, Regional Outlook, and Forecast 2023-2030 - (By Material Type Coverage, By Distribution Channel Coverage, By Geographic Coverage and Leading Companies)
... Global Biodegradable Sanitary Napkins Market Set to Soar with a Remarkable 20% CAGR, Reaching Nearly US$7 Billion by 2030 The global biodegradable sanitary napkins market is on the verge of exceptional growth, with a projected ... Read More
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Incontinence Pads Market - Global Incontinence Pads Industry Analysis, Size, Share, Growth, Trends, Regional Outlook, and Forecast 2023-2030 - (By Product Type Coverage, By Gender Coverage, By End Use Coverage, By Distribution Channel Coverage, By Geographic Coverage and By Company)
... Geographic Coverage and By Company) Global Incontinence Pads Market to Exceed US$10 Billion by 2030 with 6% CAGR Growth The global incontinence pads market is on a path of substantial growth, set to surpass the ... Read More
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