Depilatories Market Research Reports & Industry Analysis
Depilatories have both positive and negative effects, even when used in the exact manner as directed. Typically, chemically depilatories are heralded as pain-free hair removal methods (versus, for example, waxing). Depilatories can also be utilized in the home by anyone as they do not require any advance training before application. They usually work quickly, and are easily available at various retail locations. Depilatory products also generally give different levels of strength as it applies to the hair removal process. Negative connotations of depilatory usage include an unpleasant odor, as well as messy applications of the depilatory substance. Though billed as “painless”, depilatories may irritate the skin, and their effectiveness is short-lived. The unwanted hair typically begins to grow again within two to five days time. Users with dark hair may also noticed “shadows” under the skin where they have use the depilatory, as depilatories only help in removing the part of the hair follicle that is above the epidermis.
Depilatories Industry Research & Market Reports
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Depilatories in Bosnia and Herzegovina
... is the largest category within depilatories, but it was under pressure as consumers’ budgets were squeezed and many felt the need to cut back on beauty and personal care. Nonetheless, retail value sales was largely ... Read More
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Depilatories in Bolivia
... a degree of trading down behaviour, with for instance women opting to buy men’s razors instead, which are often cheaper. Euromonitor International's Depilatories in Bolivia report offers a comprehensive guide to the size and shape ... Read More
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Depilatories in Portugal
... addition, high inflation rates in 2022 and 2023 resulted in lower disposable income for Portuguese consumers. This saw some women leaving beauty salons for hair removal services, such as waxing and laser hair removal, favouring ... Read More
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Depilatories in the Philippines
... such as those offered by health and beauty specialist retailers chain Watsons, rather than any real downturn in demand. With consumers returning to their busy pre-pandemic lifestyles, including an increase in social activities, volume sales ... Read More
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Depilatories in Vietnam
... increasing availability of professional hair-removal treatments in spas, the demand for depilatories persists. These products offer a convenient and accessible solution for achieving a hair-free body, particularly in sensitive areas like the underarms and bikini ... Read More
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Beauty and Personal Care in Slovakia
... somewhat resilient despite significant headwinds from the war in Ukraine, soaring commodity prices and supply chain disruptions. The negative economic outlook has been reflected in weaker consumer spending and purchasing power. Consumers avoided impulse purchases ... Read More
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Depilatories in Hungary
... always present the best value with smaller packs of four disposable razors sometimes having the best unit price. As such, consumers are becoming increasingly price-conscious and are carefully examining unit prices and comparing the cost ... Read More
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Depilatories in Slovakia
... driven by rising prices of depilatories. Home IPL (intense pulsed light) alternatives have become widely accessible and comfortable to use at home, with consumers simply opting for long-lasting results. A lack of product innovation and ... Read More
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Depilatories in the Netherlands
... in average unit prices spiked retail current value growth; however, this had a negative impact on retail volume sales development, as many consumers were more careful with their spending due to higher prices. This negative ... Read More
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Depilatories in Norway
... premiumisation. Furthermore, the market is dominated by a few well-known brands and faces intense price pressure from low-cost stores like Normal and Europris. In 2023, value growth was primarily driven by inflation and rising unit ... Read More
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Depilatories in Algeria
... to traditional home-made hair removal solutions such as sugaring and cire orientale (“Oriental wax”), which is prepared with sugar, honey and lemon. Nonetheless, a variety of factors ensured demand remained fairly resilient on the whole. ... Read More
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Beauty and Personal Care in Norway
... the initial boom, it materialised as relatively modest compared to the significant gains witnessed during the pandemic. This trend translated into strong value sales performance across most categories in 2023. As a result, beauty and ... Read More
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Depilatories in the Czech Republic
... the growing retail value of the category. Sales volumes of depilatories are being threatened by long-term competition from permanent or semi-salon, salon, and home hair removal. Towards the end of the review period, the rising ... Read More
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Depilatories in China
... restrictions and increasing consumer awareness. The relaxation of pandemic restrictions allowed for more social activities and interactions. This led to an increased focus on personal appearance and grooming amongst Chinese consumers, including a growing interest ... Read More
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Depilatories in Singapore
... year was women’s razors and blades, albeit with a modest growth rate in the low single digits. This growth is reflective of changing consumer preferences and behaviours regarding hair removal methods. In Singapore, a country ... Read More
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Depilatories in Spain
... back into positive figures following a slump. Ultimately, consumers are seeking ways to recreate the “salon experience” at home, both in line with the trend for “affordable indulgence” and to mitigate their out-of-home spending (e.g., ... Read More
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Depilatories in South Korea
... and blades continued to see robust double-digit growth in 2023, driven by increasing consumer awareness in this category. Brands have been successful in elevating preferences amongst female consumers, and have surpassed general-purpose depilatories by emphasising ... Read More
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Depilatories in Ireland
... high inflation supported sales of depilatories, with consumers migrating from salon to at-home solutions. In addition, the increase in socialising and the return to the office further drove sales, as did the hotter summer weather. ... Read More
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Depilatories in Bulgaria
... An increasing number of girls are starting to shave earlier in life than previously, which is providing a boost to category growth. Euromonitor International's Depilatories in Bulgaria report offers a comprehensive guide to the size ... Read More
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Personal Hygiene Top 5 Emerging Markets Industry Guide 2019-2028
... to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights These countries contributed $16,283.8 million to the global personal hygiene ... Read More
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Depilatories in Japan
... return to decline was seen in 2023. Depilatories has been affected by changing consumer behaviours. A positive factor for the category in 2023 was the reclassification of COVID-19, which brought people back outside their homes ... Read More
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Depilatories in Canada
... by increases in the cost of living, including inflation and interest rate rises, prompting consumers to seek more economical alternatives. Healthy growth was observed in categories such as hair removers/bleaches and razors and blades, while ... Read More
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Depilatories in Argentina
... Sales for depilatories is traditionally concentrated during the warmer months of October to March. However, during the review period, sales have begun to increase during the traditionally colder months, with temperatures being higher than usual. ... Read More
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Depilatories in Colombia
... services, such as waxing and laser hair removal. Women’s razors and blades benefited strongly from this situation, representing a less expensive alternative solution, and saw growth in volume and value in 2023. Depilatories brands aimed ... Read More
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Depilatories in Saudi Arabia
... women had to take a DIY approach to hair removal – sales of depilatories have been in long term decline. Laser hair removal is becoming the norm for many women in Saudi Arabia especially the ... Read More
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