Colombia Probiotics Market Overview, 2028

Colombia Probiotics Market Overview, 2028

Colombian consumers are becoming more health-conscious and proactive about their well-being. They are actively seeking natural and preventive healthcare solutions, including probiotics, to support their overall health. This growing awareness of the importance of gut health and the benefits of probiotics has fueled the demand for probiotic products on the market. Digestive health issues, such as irritable bowel syndrome, indigestion, and bloating, are prevalent in Colombia. As a result, there is a heightened interest in probiotics, which are known for their positive impact on gut health. Probiotics help restore the balance of beneficial bacteria in the digestive tract, improving digestion and alleviating digestive discomfort. As Colombians become increasingly conscious of the importance of maintaining a healthy lifestyle, the probiotic industry in the country has witnessed remarkable growth. Probiotics, the beneficial bacteria that promote digestive health and overall well-being, have captured the attention and trust of consumers seeking natural and preventive solutions for their health concerns. With a growing demand for probiotic products, Colombia has emerged as a dynamic and flourishing market in the global probiotic industry. Colombia's probiotic market has responded to this surge in demand by expanding its product offerings and increasing accessibility. Major retail chains, pharmacies, and health stores throughout the country now dedicate shelf space to a wide range of probiotic options. From probiotic capsules and powders to yoghurt, kefir, and kombucha, consumers have a plethora of choices to cater to their unique needs and preferences.

According to the research report Colombia Probiotic Market Overview, 2028, published by Bonafide Research, the Colombia Probiotic Market is expected to grow at a rate of above USD 175 Million from 2023 to 2028. Colombians are embracing a holistic approach to wellness, recognising that good health begins with a well-nourished and balanced gut. As a result, the demand for probiotics has skyrocketed, driven by a desire to support digestion, strengthen the immune system, and enhance overall vitality. Consumers are now more proactive in taking charge of their well-being, seeking out probiotic supplements, fermented foods, and functional beverages that harness the power of beneficial bacteria. There is a growing awareness among Colombians about the importance of maintaining good health and preventing health issues. Consumers are becoming more proactive in seeking natural and preventive healthcare solutions, including probiotics. This heightened health consciousness is a significant driver of the probiotic market in Colombia. Digestive health concerns, such as irritable bowel syndrome, indigestion, and bloating, are prevalent in Colombia. Probiotics, known for their positive effects on gut health, have gained popularity as a natural remedy for these issues. The focus on digestive health and the desire for improved gastrointestinal well-being drive the demand for probiotic products in the market. Products types include probiotic food and beverages, probiotic dietary supplements, and animal feed. In the Colombian probiotics market, probiotic food and beverages hold the highest market share; in the future, animal feed will grow at the highest growth rate. Colombia has a thriving agricultural sector with a significant focus on livestock production. As awareness of animal health and nutrition increases, there is a growing demand for solutions that promote the well-being and productivity of livestock. Probiotics offer a natural and sustainable approach to supporting animal gut health, enhancing digestion, improving nutrient absorption, and strengthening the immune system. The desire to optimise animal health and productivity will drive the demand for animal feed probiotics in the future. Fermented feed is produced by fermenting grains, forage, or other feed ingredients using beneficial microorganisms. During the fermentation process, probiotic bacteria proliferate and produce enzymes that enhance nutrient availability and improve digestibility. Fermented feed provides a natural source of probiotics and promotes healthy gut flora in animals. Its use is gaining popularity as a means to improve animal health and performance.

As the Colombian probiotic industry continues to flourish, there is immense potential for further growth and development. With a population increasingly inclined towards natural and preventive healthcare, the demand for probiotic products is expected to rise. Continued research, product innovation, and collaboration between the public and private sectors will be crucial in harnessing this potential and meeting the evolving needs of Colombian consumers. Probiotec is a Colombian start-up that focuses on developing and producing probiotic supplements and functional foods. Their product line includes probiotic capsules, powders, and innovative probiotic-infused snacks. Probiotec emphasises research and quality control to ensure the effectiveness and safety of its products. Furthermore, Probioma is a Colombian start-up that specialises in probiotic-based agricultural solutions. They develop microbial products for the agricultural sector, including probiotic soil conditioners, biofertilizers, and animal feed additives. Probioma's aim is to enhance crop productivity, soil health, and animal well-being through the application of beneficial microorganisms. YogoPro is a start-up that focuses on producing probiotic-rich dairy products, particularly yoghurt. They offer a range of delicious and nutritious probiotic yoghurts, catering to different flavours and dietary preferences. YogoPro emphasises the use of high-quality ingredients and the incorporation of specific probiotic strains for maximum health benefits.

Based on the end user, which includes humans and animals, in the Colombian market, the humans are using more probiotics than the animals. In recent years, there has been a significant increase in health consciousness among the Colombian population. People are more proactive in taking care of their health and seek natural solutions to support their well-being. Probiotics, known for their potential benefits in promoting digestive health, immune function, and overall well-being, have gained popularity among health-conscious individuals. This increased awareness and focus on personal health drive the higher usage of probiotics by humans. Ingredients include bacteria and yeast; yeast will grow at the highest growth rate. Yeast-based probiotics, such as Saccharomyces boulardii, have demonstrated effectiveness in promoting gut health and supporting digestive functions. They have been extensively studied and shown to have positive effects on conditions such as diarrhoea, inflammatory bowel disease, and antibiotic-associated gastrointestinal disturbances. The proven benefits and clinical evidence behind yeast-based probiotics make them a preferred choice for many consumers and healthcare professionals.

Considered in this report
• Geography: Colombia
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report
• Colombia Probiotics market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Products type:
• Probiotics Food and Beverages
• Probiotics Dietary Supplements
• Animal Feed

By End user:
• Human
• Animal

By Ingredient Type:
• Bacteria
• Yeast

By Form:
• Liquid
• Powder
• Gel

By Distribution channel:
• Hypermarkets and Supermarkets
• Pharmacies/Drugstores
• Convenience Stores
• Specialty stores
• Online
• Others

The approach of the report
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Probiotics industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.