Mexico B2C E-Commerce and Payment Market 2022

Mexico B2C E-Commerce and Payment Market 2022

Mexico continues to experience significant E-Commerce growth, says yStats.com report

Mexico’s number of online shoppers on the rise

A forecast cited in the yStats.com report suggests that by the year 2025, E-Commerce in Mexico will account for over one-half of total sales growth. Already the number of Internet users and online shoppers in Mexico has risen and continues to do so. Cross-Border E-Commerce has also become increasingly popular with around two-thirds of online shoppers in Mexico shopping from foreign websites. Among the most purchased product categories was clothing, followed by electronics and cosmetics. A forecast cited in the yStats.com report suggests that B2C E-Commerce sales in Mexico are projected remain on the growth path over the next five years.

Cards and wallets rise to the top among online payment methods

The top payment methods used by consumers in Mexico when shopping online are credit and debit cards, according a recent survey cited in the yStats.com report. Digital wallets like PayPal rank next, followed by cash-based payment methods such as Oxxo.

MercadoLibre maintains its position among the top B2C E-Commerce websites in Mexico

The top 5 B2C E-Commerce websites in Mexico, based on their number of visits from the country, are Mercadolibre.com.mx, Amazon.com.mx, Coppel.com, Walmart.com.mx and Amazon.com, as revealed in the yStats.com report. MercadoLibre also ranks first by 2021 market share, followed by Amazon.


1. Management Summary
2. Overview
Overview of B2C E-Commerce and Online Payment Market, April 2022
Year-on-Year B2C E-Commerce Sales Growth Rate Compared to Other Top Countries Worldwide by Growth Rate, in %, 2022e
3. Sales & Share
B2C E-Commerce Sales, in MXN billion, 2018 & 20121
B2C E-Commerce Share of Total Retail Sales, in %, 2021
B2C E-Commerce Sales, in USD billion, 2021 & 2026f
Breakdown of Total Retail Sales Growth Value, by B2C E-Commerce and Other Retail, in %, 2021-2025f
4. Online Shoppers
Internet Users, in millions, January 2021 & January 2022
Online Shopper Penetration, in % of Respondents, Before vs. During COVID-19, December 2021
Share of Internet Users Who Made a Purchase After Seeing an Online Advertisement, in % of Internet Users, and Breakdown of Channels They Purchased from, in %, May 2021
Share of Channels Used to Make Purchases During Hot Sale 2021, in % of Online Shoppers, 2021
5. Products & Verticals
Product Categories Purchased Online, in % of Online Shoppers, January 2022
Service Categories Purchased Online, in % of Online Shoppers, January 2022
6. Trends
Cross-Border Online Shopper Penetration, in %, February 2021
Top 3 Product Categories Purchased Cross-Border, in % of Cross-Border Online Shoppers, February 2021
Payment Methods Used To Pay For Cross-Border Online Purchases, in % of Cross-Border Online Shoppers, February 2021
Device Owned by Internet Users, in % of Internet Users, H1 2021
Breakdown of B2C E-Commerce Purchases by Device, in %, 2021e
Social Buyer Penetration, in % of Social Network Users, 2019 – 2024f
7. Payment
Breakdown of B2C E-Commerce Sales, by Payment Methods, in %, 2020
Share of Online Purchases Paid with OXXO, in %, 2021
Payment Methods Used During Hot Sale 2021, in % of Online Shoppers, June 2021
Average Share of Mobile Fraud, in % of Total Fraud Losses Experienced by Retailers, 2019 & 2021e
8. Delivery
Delivery Methods Used in B2C E-Commerce, in % of Online Shoppers, January 2022
Perceived Benefits of Shopping Online, in % of Online Shoppers, January 2022
Most Common Incidents within the Delivery Process, in % of Online Shoppers, January 2022
9. Players
Top 5 E-Commerce Websites, incl. Total Website Visits, in millions, Mexico’s Share of Total Visits, in %, Mexico’s Number of Visits, in millions, February 2022
Top 5 B2C E-Commerce Companies by Market Share, in %, 2021

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