Latin America B2C E-Commerce and Online Payment Country Profiles 2022

Latin America B2C E-Commerce and Online Payment Country Profiles 2022

Brazil and Mexico make up the highest shares of B2C E-Commerce in Latin America, says yStats.com report.

The Latin American region is expected to grow further

The Latin American region will be growing further in terms of B2C E-Commerce sales as well as M-Commerce sales. A forecast cited in this yStats.com report projects a significant increase in total E-Commerce sales (including B2C and B2B), growing more than 200% compared to 2020. Moreover, Brazil was estimated to rank the highest in total E-Commerce sales in 2021, followed by Mexico, Colombia, and Argentina. These four countries in the same order also have the highest share of the region’s total E-Commerce sales. Among select Latin American countries, Bolivia ranked the highest in terms of forecast CAGR of E-Commerce sales. M-Commerce sales in the region are projected to make up more than 50% of B2C E-Commerce sales in 2025, reaching a value over USD 105 billion, as reported in the yStats.com report.

MercadoLibre, an Argentina-based merchant, leads online sales in the region

In Latin America, Mercado Libre has dominated the B2C E-Commerce market with it being the top seller in various countries including Brazil, Mexico, Argentina, Colombia, and Chile. Among the top 10 E-Commerce websites in Latin America, various country-suffix versions of MercadoLibre.com occupied the top 3 spots, followed by “olx.com.br”, and “americanas.com.br”, as depicted in this yStats.com report. “Mercadolivre.com.br” ranked the highest by total visits, having reached over 270 million visits from January to September 2021. In the first half of 2021, Mercado Libre reached retail E-Commerce sales worth over USD 12 billion.