Global Online Travel, Accommodation Booking, and Airline Booking Market 2022

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $3,900	168 Pages	yStats.com	November, 2022	YST17489269

Best Price Guarantee
Price	from $3,900
Length	168 Pages
Publisher	yStats.com
Published Date	November, 2022
SKU	YST17489269

Global Travel, Accommodation Booking, and Airline Booking Market 2022

Use of online intermediaries for travel booking accelerated during the pandemic, with online accommodation market witnessing a recovery in 2022: new yStats.com report.

The shift from traditional flight booking channels to more modern booking channels is giving rise to digital platforms, with OTAs witnessing high growth opportunities

The global travel market is recovering from the negative effects of the pandemic, according to the recent data cited in the yStats.com report. This provides a growth momentum to the online travel-booking channel, which is poised to expand substantially in 2022 compared to the past year. For instance, the USA will see a double-digit growth of the gross airline bookings coming from online channels after 2022. For the Asia-Pacific market as well, the use of online platforms for booking travel related services is expected to rise in the coming years, with double-digit CAGR predicted for countries including Indonesia, Singapore and Thailand, as mentioned in the latest yStats.com report. Furthermore, airline websites, apps and OTAs are increasingly used by travelers to purchase flight tickets, with over one-third of travelers giving importance to speed of apps during the booking process. Additionally, over three quarters of travel app users consider the offered functions such as trip status checks useful for their travels. Even though the mobile travel bookings and travel app use is increasing, desktop is still used by over half of travel bookers worldwide, as revealed by the new yStats.com report.

Accommodation booking via website gains popularity

According to a survey cited in the yStats.com report, nearly one-half of respondents preferred to book their travel needs, including hotels, flights, car hire, and extras, via one website as of 2022. Furthermore, in the U.S., more than one-half of respondents made accommodation bookings via hotel websites, and in France, holiday residences were preferably booked via websites in 2021. When asked how French respondents booked their last holiday accommodation, more than one-half revealed they conducted their booking via website from computer or tablet.

1. Management Summary
2. Global Developments: Travel Market Overview and Trends, July 2022; International Departures, in % of 2019 Levels, 2022e-2025f; Online Travel Agencies Gross Bookings, in USD billion, 2018-2020 & 2025f; Share of Respondents Who Prefer to Book Their Travel Needs via One Website, in %, 2022; Breakdown of Internet Traffic Source in Travel & Hospitality vs All Industries, by Devices, in %, 2021; Breakdown of Online Travel Sales, by Desktop and Mobile, in %, 2020 & 2021; Cart Abandonment Rate in Online Travel to Overall E-Commerce, in %, 2021; Reasons Why Consumers Abandon Their Carts During Travel Booking, in % of Consumers Who Abandoned Their Carts, 2021; Online Travel Cart Abandonment Rate, by Desktop and Mobile, in %, 2021; Cart Abandonment Rate in the “Airlines” Category Compared to Selected Industries, in %, 2021; Cart Abandonment Rates for Online Travel Websites, incl. “Airline”, in % of Online Travel Website Users, 2021; Revenue of the Top 5 Travel Websites, in USD billion, 2021; Top 10 Most Downloaded Online Travel Agency Apps, by Downloads, in millions, 2021; Online Booking App Users, in billions, 2017-2021; Hotel and Resort Booking Revenues, in USD trillion, 2017-2022f; Breakdown of Vacation Rental Bookings by OTA and Direct Booking, in %, 2021 & 2022f; Top 5 Accommodation and Hotel Websites, by Website Rank, incl. Category, Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Top 5 Countries by Share of Visits, in %, June 2022; Market Share of Online Travel Agency Booking Applications, in %, 2021; Online Air Travel Revenue, in USD billion, 2020 & 2021; Breakdown of Air Travel Bookings by Device, in %, 2021; Share of Families Who Find Comparing Offers Difficult and Time Consuming When Searching and Booking Flights, in %, 2021; Share of Families Who Do Not Enjoy Booking Trips (incl. Flights), in %, 2021; Top 20 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Top 5 Countries by Share of Visits, in %, June 2022
3. North America: 3.1. USA; Online Travel Agencies Gross Bookings, in USD billion, 2019, 2021 & 2022f; Online Hotel Gross Bookings, in USD billion, and Breakdown by Direct and OTA, in %, 2019, 2021 & 2023f; Breakdown of Travel Gross Bookings, by Segment, in %, and Gross Booking Value per Segment, in USD billion, incl. Airline, 2021e; Breakdown of Online Hotel Bookings by Direct Bookings and OTAs, in %, 2021 & 2023f; Breakdown of Online Travel Gross Bookings by Segment, incl. Hotel, in %, 2021e; Channels Used to Make Accommodation Bookings, in % of Respondents, 2021; Top 10 Hotel Booking Channels, incl. OTAs and Direct, 2021; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, USA’s Share of Total Visits, in %, USA’s Number of Visits, in millions, June 2022; Top 4 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Share of Visits, in %, August 2022; Top 10 Most Downloaded Online Travel Agency Apps, by Downloads, in millions, 2021; Fastest Growing Online Travel Agency Apps, in % Y-O-Y App Session Growth, Q4 2021; Market Share of Online Booking Applications, in %, 2021; Gross Direct Airline Bookings Made Via Mobile Devices, in USD million and Mobile Share of Direct Online Gross Booking in %, 2019-2025f; Top 5 Features of Travel Credit Cards, in % of Respondents, August 2021; Share of Individuals Planning to Purchase Travel Products (incl. Accommodation), in % of Population, September 2021 vs September 2020; Breakdown of Corporate Air Travel Booking by Online and Offline, in %, 2024f; Share of Online Air Gross Bookings Through Online Travel Agencies, in % of Online Air Gross Bookings, 2021; Top 3 Complaints Regarding Airlines, in % of Travelers, 2021; Share of Website Appearance for Flight Related Searches, in %, by Selected Websites, 2021
4. Asia-Pacific: 4.1. Regional; Top 10 Hotel Booking Channels, incl. “OTA” and “Direct Booking”, 2021; Online Travel Gross Bookings, in USD billion, 2019 & 2024f; 4.2. China; Online Travel Bookings, in CNY trillion, 2020 & 2021e; Breakdown of Online Travel Gross Merchandise Value by Direct and OTA, in %, 2021; Online Travel Agencies Gross Merchandise Value, in CNY billion, Y-O-Y Change in %, 2019-2022f; Factors Online Travel Bookers Pay Attention to, in % of Online Travel Bookers, 2021; Top 5 Online Travel Websites by Monthly Active Users, in millions, 2021; Top 5 OTAs by Market Share, in % of Online Travel Agencies Sales, 2021; Breakdown of Online Travel Ticket GMV by Segment, in %, and Online Share of GMV in Each Ticket Segment, in %, 2021; Gross Merchandise Value of Online Accommodation Market, in CNY billion, in % Y-O-Y Change, 2019-2022f; Online Air Travel Revenue, in USD billion, 2020 & 2021; Online Share of Total Air Travel Booking Revenue, in %, 2021 & 2025f; Mobile Share of Online Air Travel Gross Bookings, in %, 2021 & 2025f; 4.3. Japan; Online Air Travel Revenue, in USD billion, 2020 & 2021; Virtual Tour Sales, in JPY billion, 2020 & 2021e; Reasons for Choosing Virtual Tours, in % of Respondents, 2021; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Japan’s Share of Total Visits, in %, Japan’s Number of Visits, in millions, June 2022; 4.4. India; Total Travel Sales, in USD billion, and Breakdown by Channel, in %, 2020 & 2027f; Top 10 Online Travel Booking Channels, incl. “OTA” and “Direct Booking”, 2021; Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021; Airline Market Value, in USD billion, and CAGR, in %, FY 2020 & FY 2027f; Breakdown of Airline Market Revenue, by Channel, in %, 2020 & 2027f; 4.5. Australia; Online Travel Bookings, in AUD million, And Year-on-Year Change, in %, 2018-2022f; Top 10 Hotel Booking Channels, incl. “OTA” and “Direct Booking”, 2021; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Australia’s Share of Total Visits, in %, Australia’s Number of Visits, in millions, June 2022; 4.6. Indonesia; Online Travel Gross Merchandise Value, in USD billion, 2019-2021 & 2025f; Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021; Online Air Travel Revenue, in USD billion, 2020 & 2021; 4.7. Thailand; Online Travel Gross Merchandise Value, in USD billion, 2021 & 2025f; Top 10 Hotel Booking Channels, incl. “OTA” and “Direct Booking”, 2021; 4.8. Singapore; Online Travel Gross Merchandise Value, in USD billion, 2019-2021 & 2025f; Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021; 4.9. Malaysia; Online Travel Gross Merchandise Value, in USD billion, 2019-2021 & 2025f; Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021; 4.10. Vietnam; Online Travel Gross Merchandise Value, in USD billion, 2019-2021 & 2025f; 4.11. Philippines; Online Travel Gross Merchandise Value, in USD billion, 2019-2021 & 2025f; Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021; Online Air Travel Revenue, in USD billion, 2020 & 2021
5. Europe: 5.1. Regional; Online Share of Total Travel Bookings, in %, 2021 & 2025f; Number of Guests in Short- Stay Accommodation Booked via Online Platforms, in millions, 2019-2021; Top 5 Accommodation and Hotel Booking Websites, by EU-5 Countries, June 2022; 5.2. UK; Number of Visits to Travel Websites, by Category, in thousands, and in % Change, January 2022 & April 2022; Travel Website Reach, by Category, in %, and Top Player in Each Category, Q1 2022; Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021; Online Air Travel Revenue, in USD billion, 2020 & 2021; Share of Website Appearance for Flight Related Searches, in %, by Selected Websites, 2021; Top 5 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Share of Visits, in %, August 2022; Top 5 Travel Apps by Store Rank, by Apple App Store and Google Play Store, incl. “Air Travel”, August 2022; 5.3. Germany; Online Travel Agency Sales Growth Compared to Levels in the Same Period in 2019, in %, May - October 2022e; Share of Adults Using the Internet to Search for Information Before Purchasing Goods and Services, by Category, incl. “Travel”, in % of Online Shoppers, 2021; Travel Information Researched Online, by Category, in million Trips, 2020 & 2021; Use of Digital and Analog Channels to Book Travel, by Age Group, in % of Travelers, 2021; Channels Used by Travelers to Book a Holiday, by Duration of Trips, in % of Travelers, 2021; Top Reasons for Booking a Holiday Online, in % of Travelers, 2021; Top 10 Hotel Booking Channels, incl. “OTA” and “Direct Booking”, 2021; Online Air Travel Revenue, in USD billion, 2020 & 2021; 5.4. France; •Breakdown of Preferred Booking Channels Used When Booking a Holiday Accommodation, in % of Travelers, 2021; Breakdown of Preferred Booking Channels, by Category, in % Travelers, 2021; Top 10 Travel Sites, by Number of Visitors, in thousands, January 2022; Online Channels Used to Book Flight Tickets, by Age Group, in % of Travelers, by Age Group, 2021; Top 5 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Share of Visits, in %, July 2022; 5.5. Italy; Share of Online Bookings Concluded Directly on the Website of the Hotel/ Private Accommodation, in % of All Accommodation Bookings, 2019 - 2021; Mobile Share of Supplier-Direct Online Gross Travel Bookings, in %, 2021 & 2025f; Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021; 5.6. Spain; Goods and Services Bought Online, incl. “Travel”, in % of Online Shoppers, 2020 & 2021; Top 5 Booking Channels, in % of Travel Reservations, 2021; Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021; Top 4 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Share of Visits, in %, July 2022; 5.7. Netherlands; Top 5 Travel and Tourism Websites, by Visits*, May 2022; Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021; 5.8. Russia; Travel Revenue Generated from Online Channels, in %, 2024f; Travel Revenue Generated from Online Channels, in %, 2024f; Top 5 Travel and Tourism Websites, by Visits, May 2022; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Russia’s Share of Total Visits, in %, Russia’s Number of Visits, in millions, June 2022; 5.9. Poland; Share of Travelers Booking Their Trips via OTAs, in %, Q4 2021; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Poland’s Share of Total Visits, in %, Poland’s Number of Visits, in millions, June 2022
6. Latin America: 6.1. Regional; Online Travel Sales, in USD billion, 2019-2020 & 2024f; 6.2. Brazil; Online Travel Penetration Rate, in %, 2023f; Top 5 Travel and Tourism Websites Ranked by Visits*, May 2022; Top 5 Accommodation Booking Websites, by Website Rank, July 2022; Top 4 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Share of Visits, in %, June 2022; 6.3. Mexico; Breakdown of the Channels Used to Purchase Travel Related Products and Services, in % of Travelers, 2021; Payment Methods Used By Travelers Book Travel Online, in % of Digital Travelers, 2021; Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021; Top 4 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Share of Visits, in %, June 2022; 6.4. Argentina; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Argentina’s Share of Total Visits, in %, Argentina’s Number of Visits, in millions, July 2022; Top 4 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Share of Visits, in %, June 2022
7. Middle East & Africa: 7.1. Regional; Top 10 Hotel Booking Channels, incl. “OTA” and “Direct Booking”, 2021; 7.2. UAE; Breakdown of Channels Used to Make Hotel Reservations, in %, 2021; Top 5 Most Visited Travel and Tourism Websites Ranked by Visits*, June 2022; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, UAE’s Share of Total Visits, in %, UAE’s Number of Visits, in millions, June 2022; Online Air Travel Revenue, in USD million, 2020 & 2021; 7.3. Saudi Arabia; Top 5 Most Visited Travel and Tourism Websites, by Total Visits in millions, June 2022; Top 4 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Saudi Arabia’s Share of Total Visits, in %, August 2022; 7.4. South Africa; Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021; Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, UAE’s Share of Total Visits, in %, UAE’s Number of Visits, in millions, June 2022; Online Air Travel Revenue, in USD million, 2020 & 2021