Category: Over-the-Counter Drugs
Turkey Over-the-Counter Drugs
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Eye Care in Turkey
... challenges to the sales of eye care include vitamins and dietary supplements, with the health and wellness trend leading consumers to seek natural options. The rising competition from outside of the eye care landscape, has ... Read More
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Herbal/Traditional Products in Turkey
... health industry and invest in innovative solutions with their herbal formulations increasing in demand. For example, in 2023, Cuca, a food supplement containing 20% fig extract, was offered for sale in pharmacies by Pharmacisa. Figs ... Read More
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Dermatologicals in Turkey
... working environment, social arena and growing use of social media. Specifically, beauty and personal appearance boost the demand for dermatologicals to improve skin health and/or support a more youthful look, such as more robust, fuller ... Read More
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Consumer Health in Turkey
... more cautious, comparing price points and prioritising essentials. Despite this, retail volume growth is set to remain positive in the majority of areas, aided by bulk buying promotions and the essential nature of many consumer ... Read More
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Analgesics in Turkey
... people in Turkey are engaging in outdoor activities. Following the outbreak of COVID-19, many consumers in Turkey have a heightened interest in health. In addition to nutrition, this includes exercise and sporting activities. A more ... Read More
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Digestive Remedies in Turkey
... the country. Furthermore, the upheaval of political elections have played their parts in increasing anxiety levels in the country. Stress and anxiety trigger contractions in the gastrointestinal tract which cause these stress-related digestive problems. The ... Read More
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Sleep Aids in Turkey
... restlessness and sleeplessness. This includes high levels of stress and anxiety caused by the unstable economic conditions and decreased purchasing power in Turkey. In addition, the increasing amount of time spent on electronic devices like ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Turkey
... having more confidence in items they are familiar with. Consequently, over 2024, all significant product areas will continue to record positive retail volume growth despite heightened prices. This mirrors the development of cough, cold and ... Read More
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Sleep Aids in Turkey
... people’s daily routines and they had more time on their hands, giving rise to restlessness, compounded by financial concerns amid the economic fallout of COVID-19, all of which disturbed their sleeping patterns. Moving into 2022, ... Read More
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Eye Care in Turkey
... leisure. As a result, they suffered from dry or tired eyes, leading to increased demand for eye care products. Even prior to the onset of COVID-19, there had been robust growth in retail constant value ... Read More
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Consumer Health in Turkey
... sports nutrition products as snacks, followed by cough, cold and allergy (hay fever) remedies due to a return to more sociable, out-of-home activities. The main drivers across categories follow health and wellness trends, which have ... Read More
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Dermatologicals in Turkey
... applications. Therefore, an increase in sales is seen in the spring and autumn months, which are the seasonal transition periods. Furthermore, based on data from industry experts, the hair loss treatments in serum and mask ... Read More
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Digestive Remedies in Turkey
... these stress-related digestive problems, which in turn drives increased demand for digestive remedies. Whilst this was notable during the era of the pandemic for obvious reasons (albeit the enhanced personal hygiene and isolation did prevent ... Read More
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Herbal/Traditional Products in Turkey
... increasing number of consumers to seek more natural remedies which they perceive as less potentially harmful than medicated alternatives. Furthermore, these health and wellness trends have been enhanced by the event of COVID-19, leading to ... Read More
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Analgesics in Turkey
... to the higher risk of injuries. Although the pandemic restrictions tempered this trend somewhat during the era of lockdowns, prior to the onset of COVID-19, a growing number of middle- and upper-income consumers were spending ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Turkey
... Ibrahim Ilaç San ve Tic AS) and brand Imuneks (from Mustafa Nevzat Ilac Sanayi AS). Due to the rising health and wellness trends, along with the fact that many consumers are still wary about further ... Read More
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Turkey Over-the-Counter (OTC) Healthcare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026
... trends in the usage of category level distribution data and companies market shares. The Turkish OTC healthcare sector is led by the analgesics category in value terms in 2021. The vitamins and minerals category is ... Read More
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