Category: Over-the-Counter Drugs
Italy Over-the-Counter Drugs
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Sleep Aids in Italy
... is continuing to show decline. The fall in category sales can be attributed to several factors, including the decrease in anxiety and stress due to the end of restrictions and the return to normality after ... Read More
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Digestive Remedies in Italy
... growth. The increase in the elderly age group, which is more prone to constipation, is a driving factor in demand for laxatives. In addition, the increase in remote work, which has become a permanent feature ... Read More
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Consumer Health in Italy
... strong but short-lived flu wave, which led to an early drop in sales in the related categories, such as analgesics and cough, cold and allergy (hay fever) remedies. In contrast, the early arrival of the ... Read More
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Analgesics in Italy
... 14.5 million infections reported by RespiVirNet, the flu season showed an unusual pattern. In fact, the high number of infections was contrasted by a rather narrow time frame, with the peak concentrated at the end ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Italy
... colds suffered from the waning of the flu season in early 2024 compared to the previous season, although the incidence of influenza was extremely high, exceeding 14 million cases. The shortness of the flu season ... Read More
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Dermatologicals in Italy
... major price increases seen in 2023, consumers have definitely decreased their pharmacy inputs, limiting their purchasing opportunities and avoiding expenditure that is not strictly necessary. Moreover, the category is losing some of the key drivers ... Read More
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Herbal/Traditional Products in Italy
... during the COVID-19 crisis, when consumers turned to these products in search of alternatives to visiting doctors, who were difficult to access due to the pandemic, a slowdown in growth rates can be observed. This ... Read More
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NRT Smoking Cessation Aids in Italy
... in both volume and value. Amongst the different NRT categories, NRT gum and NRT lozenges are holding up relatively well in the market due to the practicality and discretion offered by these formats. The efficacy ... Read More
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Herbal/Traditional Products in Italy
... from consumers returning to more active social lives and eating out more regularly again. As fears around COVID-19 soften and restrictions are lifted consumers are returning to foodservice outlets in greater numbers. One significant factor ... Read More
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Digestive Remedies in Italy
... COVID-19. Most categories are set to see positive growth, with diarrhoeal remedies set to be the most dynamic category. This is the third most important category within digestive remedies in value terms (after antacids and ... Read More
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Analgesics in Italy
... people going out more frequently and having a more active social life. This is being supported by the lifting of restrictions in Italy, including the lifting of the obligation to wear face masks in some ... Read More
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Dermatologicals in Italy
... a threat. Italy was hit by a new strong wave of COVID-19 in January 2022, but since then the threat from the pandemic is seen to have softened and the government has allowed for the ... Read More
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Sleep Aids in Italy
... the pandemic resulting in drastic changes to consumer lifestyles, including the absence of a social life, restrictions on movement and fewer physical activities. According to the Italian Association for Sleep Medicine in Italy, insomnia ranks ... Read More
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NRT Smoking Cessation Aids in Italy
... heated tobacco. According to the Higher Institute of Health in Italy, regular and occasional users of e-cigarettes amounted to 2.4% of the population aged over 15 in 2022, which is higher compared to 2019. The ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Italy
... flu/cold viruses. In 2020 and 2021 the category saw a decline in current value terms, which was mainly linked to the near absence of flu in the 2020-2021 flu season as a consequence of the ... Read More
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Italy Over-the-Counter (OTC) Healthcare Market Size by Categories, Distribution Channel, Market Share and Forecast, 2021-2026
... trends in the usage of category level distribution data and companies market shares. The Italian OTC healthcare sector was led by cough and cold preparations in value terms. However, the medicated skin products category is ... Read More
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