Category: Household Products
Peru Household Products
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Polishes in Peru
... households have become more cautious with their spending, prioritising essential items. An important trend is the growing popularity of multi-purpose cleaners, which have not only gained traction over more specialised cleaning products but have also ... Read More
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Toilet Care in Peru
... the home, has served to hinder demand. Moreover, the challenging economic environment has slowed recovery across many categories, including toilet care, with such products seeing a reduction in consumer awareness. Euromonitor International's Toilet Care in ... Read More
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Home Care in Peru
... spending, with many opting to downgrade to more affordable brands. Additionally, several categories have witnessed the growing presence of private-label offerings. In response, most companies have reduced unit prices to stimulate purchases and maintain their ... Read More
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Laundry Care in Peru
... saw a slight decline in current value as core brands began to lose significant ground, in contrast to the substantial growth experienced by economy brands in recent years. This trend has been particularly evident in ... Read More
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Dishwashing in Peru
... items considered a priority in terms of weekly spending. A key driver of growth has been price reductions led by Alicorp SAA and private label offerings. This has spurred rapid growth in liquid dishwashing products, ... Read More
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Surface Care in Peru
... of cleaning habits following the pandemic. During the COVID-19 crisis, consumers - especially those from middle- and high-income groups - increased their consumption of products such as home care disinfectants and kitchen, floor and oven ... Read More
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Air Care in Peru
... segments of the population. Effective promotions, combined with innovations in higher-value formats, have enhanced the category's relevance across both modern and traditional retail channels which are are approaching parity in their contribution to overall sales. ... Read More
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Bleach in Peru
... in household penetration compared to 2023. In terms of pricing, there has been a downward shift due to two key factors: the rise of larger formats, such as 4kg and gallon containers, and price reductions ... Read More
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Wipes in Peru
... baby wipes. Due to this scenario, there has been an increase in lower-priced imported and local products. Retail companies such as InRetail (holding company that owns Farmacias Peruanas and Supermercados Peruanos SA), Cencosud SA and ... Read More
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