Category: Household Cleaners
Philippines Household Cleaners
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Wipes in the Philippines
... the COVID-19 pandemic. There was also a persisting emphasis on personal hygiene, a legacy of the pandemic, which fuelled demand for these products. Euromonitor International's Wipes in Philippines report offers a comprehensive guide to the ... Read More
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Polishes in the Philippines
... clean and well-maintained. Continuing the trend from the previous year, polishes saw slow retail volume growth and more dynamic current value growth in 2023. Although floor polish remained the largest category, shoe polish witnessed the ... Read More
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Home Care in the Philippines
... stricter regulations, impacting the competition. However, the industry saw increases in retail volume and current value sales across all categories, driven by the higher disposable incomes of Filipinos and the return of tourists, despite the ... Read More
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Surface Care in the Philippines
... on social media in order to reach their intended target audience and to educate consumers about the hygiene measures that they could take by using their products. This heightened consciousness has led to sustained changes ... Read More
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Toilet Care in the Philippines
... prevent the spread of germs, but also to limit unpleasant smells. Growth was seen across most categories, except for in-cistern devices, which was due to significant price increases. However, decline in this category was from ... Read More
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Bleach in the Philippines
... While rural low-income households continue to rely on bleach due to its affordability, the uncertain economic climate led an increasing number of urban consumers to also gravitate towards bleach for their cleaning needs in 2023. ... Read More
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Home Care Packaging in the Philippines
... strong growth in 2022 as the country experienced a rise in inflation in this year. As a consequence, players within the industry opted for cheaper packaging materials such as flexible plastic to house their home ... Read More
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