Category: Food & Beverage
Turkey Food & Beverage
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Juice in Turkey
... high sugar content present in these products, which clashed with consumers' increasing preference for foods and drinks with reduced sugar levels and enhanced health benefits. Additionally, the notable escalation in the unit price of nectar ... Read More
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Concentrates in Turkey
... Moreover, these concentrates received minimal promotional backing in 2023. Concentrates primarily cater to consumers on lower incomes in Turkey, many of whom faced financial limitations in 2023 as the cost of living soared. As a ... Read More
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Sports Drinks in Turkey
... have re-engaged in sports activities and are back to using sports centres to keep fit and stay healthy. Turks have returned to drinking sports drinks to support these activities. Whilst sports drinks is enjoying positive ... Read More
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Carbonates in Turkey
... as inflation remained stubbornly high and consumer purchasing power was suppressed. Consumers were also spending more time back in horeca establishments, with on-trade volumes rising at a substantial pace in 2023. The return of tourism ... Read More
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Coffee in Turkey
... ground coffee and instant coffee. Nevertheless, these products still saw value growth due to the availability of more refined and sophisticated options. In fresh ground coffee, sales of Italian speciality products saw a significant increase, ... Read More
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Other Hot Drinks in Turkey
... is a milky hot drink made from wild orchid tubers and is a very traditional and popular beverage consumed during the winter months. Price inflation has also been an issue denting consumption of other hot ... Read More
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Hot Drinks in Turkey
... tea and coffee segments. The most astonishing growth was seen in fresh ground coffee pods. Consumers are showing a growing interest in offerings reminiscent of those found in specialised coffee establishments, with a notable preference ... Read More
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Tea in Turkey
... tea in the world, and this has sustained consumption levels. Volume growth was driven by the launch of new products, strong demand for tea bags black as well as increasing interest in fruit/herbal and green ... Read More
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Turkey Syrups and Spreads Market Summary and Forecast
... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The Syrups & Spreads market consists of retail sale of jams, jellies & preserves, molasses, ... Read More
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Baked Goods in Turkey
... inflation, which was very high, to provide affordability. To offset rising production costs, bakeries and major baked goods producers have also introduced a range of sizes for both packaged and unpackaged bread. This strategy aims ... Read More
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Processed Meat, Seafood and Alternatives To Meat in Turkey
... processed red meat continued to see demand grow. Meanwhile, companies reduced their portion sizes, which added to value margins. Alongside very high inflation, this helped retail current value growth to outpace retail volume growth heavily. ... Read More
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Breakfast Cereals in Turkey
... routines, including working from the office on a daily basis. This motivated many people to continue paying attention to the role that diet plays in maintaining good health. Moreover, the return to pre-pandemic lifestyles has ... Read More
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Processed Fruit and Vegetables in Turkey
... increasing popularity of ready meals as alternatives among the same consumer base are the main reasons for the stagnation in demand. However, retail current value sales of processed fruit and vegetables are projected to grow ... Read More
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Rice, Pasta and Noodles in Turkey
... spent all of their time indoors. This meant that many consumers were more willing to experiment with a wide range of different recipes, with pasta dishes emerging as a main course, rather than simply a ... Read More
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Staple Foods in Turkey
... the policies set forth with regard to restrictions on domestic demand, while targeting increased tourism and export revenues. Due to the improvements in the minimum wage lagging behind actual inflation, causing increasing household expenses, consumers ... Read More
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Turkey Agricultural Products Market to 2027
... also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The agricultural products industry includes the production of various crops such as cereals (like ... Read More
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Turkey Pasta and Noodles Market Summary, Competitive Analysis and Forecast to 2027
... 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The pasta & noodles market consists of the retail sale of ... Read More
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HW Hot Drinks in Turkey
... country by per capita consumption of tea. The tea industry in Turkey has a remarkable heritage, with 830,000 decares of local tea farming, and an annual harvest of 1.35 million tonnes of tea, with 24% ... Read More
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HW Dairy Products and Alternatives in Turkey
... and cheese, as well as baby food. For instance, in baby food, milk formula fortified with prebiotics to help babies’ digestion, fortified with enzymes and folic acid to help brain development, and vitamins and minerals ... Read More
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HW Cooking Ingredients and Meals in Turkey
... been an increase in the availability of packaged dips, which are traditionally consumed at breakfast. These dips include acuka, which is a red pepper dip with walnuts; lutenitsa, which is a spread with red peppers ... Read More
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Health and Wellness in Turkey
... a range of claims such as natural, organic, good source of minerals/vitamins, no sugar/no added sugar (particularly in beverages), low fat and high protein/fibre. Euromonitor International's Health and Wellness in Turkey report tracks the developments ... Read More
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HW Snacks in Turkey
... this disrupted by the war in Ukraine. Companies therefore have to work hard to attract and retain consumers’ attention, and many have been doing so through differentiation, leading to regular new launches. While brands that ... Read More
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HW Staple Foods in Turkey
... gained weight, with the number of people diagnosed with overweight and obesity rising. However, during 2022, consumers were encouraged to return to their pre-pandemic levels of fitness, so they worked out in the gym and ... Read More
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HW Soft Drinks in Turkey
... soft drinks increased, and the focus on health and wellness remained stable; for instance, boosting demand for bottled water with certain fortified/functional claims, such as good source of minerals and good source of vitamins, as ... Read More
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Turkey Functional Drinks Market Summary, Competitive Analysis and Forecast to 2027
... forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of ... Read More
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