Category: Cosmetics & Personal Care
Turkey Cosmetics & Personal Care
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Deodorants in Turkey
... boosted deodorant sales in Turkey. This trend mirrors the strong performance of adult sun care products that benefit from favourable weather conditions. Euromonitor International's Deodorants in Turkey report offers a comprehensive guide to the size ... Read More
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Hair Care in Turkey
... ""trade down"" to more affordable options, prioritising essential hair care products and potentially forgoing non-essential ones. This situation created a golden opportunity for private label hair care lines, particularly those offered by major retailers. These ... Read More
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Premium Beauty and Personal Care in Turkey
... segment within premium beauty and personal care. Several factors contributed to this trend. Firstly, both online and offline retailers, such as Boyner, offered attractive promotions on premium fragrances, making them more accessible to a wider ... Read More
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Oral Care in Turkey
... size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set ... Read More
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Sun Care in Turkey
... This trend fuelled the demand for hybrid sun care products, such as SPF moisturisers, which combine sun protection with daily hydration. These all-in-one solutions cater to consumers' desire for fewer products and a more efficient ... Read More
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Bath and Shower in Turkey
... Shower in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving ... Read More
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Baby and Child-Specific Products in Turkey
... introduction of Bepanthol in two new subcategories: baby and child-specific hair care and skin care. Leveraging Bepanthol's strong brand recognition and established distribution network within Turkey, these new product offerings have made a successful entry ... Read More
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Depilatories in Turkey
... two-pronged challenge when it comes to competition. The growing popularity of beauty salons, offering professional hair removal methods like laser or pulse depilators, is a significant threat. These methods, often heavily promoted by beauty influencers ... Read More
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Fragrances in Turkey
... of scents that reflect their moods and personalities. This shift opens doors for a wider variety of fragrance launches and potentially more frequent purchases. Additionally, fragrances remain popular gift items, especially during holidays like Mother's ... Read More
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Colour Cosmetics in Turkey
... muted. A high inflation rate and energy crisis exerted upward pressure on prices. However, retail current value sales also benefited from the improved retail volume performance as consumers returned to pre-pandemic work and social norms, ... Read More
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Skin Care in Turkey
... formats into daily routines. Consumers are now tailoring their skin care to address specific concerns and achieve personalised results. This shift towards multi-step routines presents a significant opportunity for brands to develop targeted product lines ... Read More
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Mass Beauty and Personal Care in Turkey
... Mass Beauty and Personal Care in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to ... Read More
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Men's Grooming in Turkey
... grooming was considered a niche pursuit. Turkish men are becoming increasingly aware of the benefits of skin care, hair care, and overall wellness routines. These practices are now viewed as preventative measures in maintaining good ... Read More
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Beauty and Personal Care in Turkey
... more cautious consumer. Consumers are adopting a more conservative approach to spending, prioritising essential items, and carefully considering discretionary purchases. This shift is reflected in the increased popularity of mass brands across various categories. These ... Read More
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Personal Hygiene in Turkey
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The books market is segmented into physical, e-book, and other books. The market value represents the retail sales. The Turkish ... Read More
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Turkey Make-Up Market to 2027
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The make-up market consists of eye make-up, face make-up, lip make-up and nail make-up. The eye make-up segment consists of ... Read More
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Turkey Haircare Market Summary, Competitive Analysis and Forecast to 2027
... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The haircare market consists of retail sales of conditioner, hair colorants, hair loss treatments, perms ... Read More
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Turkey Fragrances Market Summary, Competitive Analysis and Forecast to 2027
... contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The fragrances market consists of the sale of male, female and unisex fragrances. The market ... Read More
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Turkey Male Toiletries Market Summary, Competitive Analysis and Forecast to 2027
... 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The male toiletries market consists of retail sales of aftershaves & ... Read More
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Turkey Personal Hygiene Market Summary, Competitive Analysis and Forecast to 2027
... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The personal hygiene market consists of retail sale of anti-perspirants and deodorants, bath ... Read More
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Turkey Feminine Hygiene Market Summary, Competitive Analysis and Forecast to 2027
... profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The feminine hygiene market consists of retail sales of sanitary pads, tampons, women`s ... Read More
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Turkey Baby Personal Care Market Summary, Competitive Analysis and Forecast to 2027
... 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The baby personal care market consists of ... Read More
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Sunglasses in Turkey
... are actively choosing to limit the replacement of non-essential items, like accessories and sunglasses. In addition, consumers buying cheaper ranges usually prefer to have more than one pair, treating them as fashion items that help ... Read More
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Spectacles in Turkey
... their working and social lives return to normal following the outbreak of COVID-19, but this is also the outcome of growing average unit prices related to high inflation in the country. With higher transport and ... Read More
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Eyewear in Turkey
... value and volume sales, as many purchase spectacles and sunglasses in Turkey, appreciating the lower price points in addition, while retail volume growth is positive, retail value growth remains elevated due to rising unit prices, ... Read More
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