Category: Confectionery
Cameroon Confectionery
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Cameroon Chocolate Confectionery
... clear preference for the locally-made Mambo tablet, priced at XAF150 per 25g, compared to pricier imported options like countlines (average XAF625/60g) and boxed assortments (average XAF5600/200g). Chocolaterie Confiserie du Cameroun (Chococam)’s successful pricing strategy with ... Read More
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Cameroon Gum
... like flavour, freshness and texture play an important role in gum purchasing decisions in Cameroon, price is the most influential factor, with consumers overwhelmingly favouring cheaper products. This gives domestic brands such as Kola Big ... Read More
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Cameroon Sugar Confectionery
... driven by inflationary pressures, however, as volume growth is more modest. While price sensitivity remains a factor in sugar confectionery, it is not as dominant as in the gum market. Consumers are drawn to the ... Read More
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Sugar Confectionery in Cameroon
... inflation fuelled by the global recovery from the pandemic and Russia’s invasion of Ukraine has continued to drive up unit prices and subdue purchasing power. Demand remains robust on the whole, however, as the country ... Read More
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Gum in Cameroon
... varieties with softer textures and longer-lasting flavours. For example, OK Foods made its Maxi Tornado brand available in a softer format that keeps its flavour for over two minutes. Offered in mint and tutti frutti ... Read More
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Chocolate Confectionery in Cameroon
... to a spike in demand caused by the entry of two new grinders (Neo Industry and Atlantic Cocoa) and growth in artisanal processing, but also reflected inflationary pressures linked to the global recovery from the ... Read More
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