Published: Last 6 Months Region: All Regions Europe Poland -
Analysis by Region - Emerging Markets - Poland
Analysis by Region - Emerging Markets - Poland We've trimmed our 2024 GDP growth forecast for Poland by 0.1ppt to 3.2% and have kept our projection for next year at 3.6%. Following a strong sequential pick-up in GDP over Q2, we estimate the recovery continued in Q3, but at a slower pace. We expe ... Read More
-
Warsaw in Poland
Warsaw in Poland The Warsaw in Poland report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consumer topics. On t ... Read More
-
Need some help finding the right information ?Verify before you buy
or call us
US toll free: 800.298.5699
Worldwide: +1.240.747.3093
-
Lódz in Poland
Lódz in Poland The Lódz in Poland report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consumer topics. On top o ... Read More
-
Wound Care in Poland
Wound Care in Poland Constant value growth for wound care in Poland is expected to be muted and volume sales are expected to fall. Wound care is seen as a staid product are with little innovation. As such, consumers are not brand loyal and value sales are generally based on price, which continues to ... Read More
-
Paediatric Consumer Health in Poland
Paediatric Consumer Health in Poland Paediatric consumer health is expected to register moderate value growth in 2024. Vitamins and dietary supplements continue to be the largest product areas in terms of value sales, with vitamin D being one of the bestsellers, as it is recommended by doctors, espe ... Read More
-
NRT Smoking Cessation Aids in Poland
NRT Smoking Cessation Aids in Poland NRT smoking cessation aids is expected to register volume decline in 2024. While smoking rates continue to be high in Poland, they are falling year-on-year and therefore the potential consumer base for NRT smoking cessation aids is also declining year-on-year. In ... Read More
-
Sports Nutrition in Poland
Sports Nutrition in Poland Sports nutrition is expected to be the best performing consumer health product in 2024, with healthy value and volume growth. One factor leading to increasing sales is the expanding consumer group. While sports nutrition is mainly targeted at serious athletes, there is als ... Read More
-
Digestive Remedies in Poland
Digestive Remedies in Poland Digestive remedies in Poland is expected to register minimal constant value growth in 2024, with volume sales also falling across most product areas. Digestive remedies are a mature, staid product area and this dampens volume sales to an extent. Players mainly launch bra ... Read More
-
Weight Management and Wellbeing in Poland
Weight Management and Wellbeing in Poland It is a bleak picture for weight management and wellbeing in Poland in 2024. It is expected to register only marginal constant value growth, with volume sales falling, expect for a slight increase in supplement nutrition drinks. Consumers are shifting their ... Read More
-
Eye Care in Poland
Eye Care in Poland While eye care is expected to register an increase in current value sales in Poland in 2024, volume sales are expected to fall marginally. Standard eye care accounts for most value sales and fares slightly better than allergy eye care, with volume sales expected to fall only very ... Read More
-
Herbal/Traditional Products in Poland
Herbal/Traditional Products in Poland Herbal/traditional products is expected to register moderate current value growth in Poland in 2024. As consumers continue to prioritise health and wellness and look to adopt a more natural and holistic approach to their overall health, there is continuing deman ... Read More
-
Consumer Health in Poland
Consumer Health in Poland With the economy improving and inflation also easing in 2024, the picture is expected to be more positive for consumer health in Poland, with moderate constant value growth expected. However, while in recent years, the influx of Ukrainians escaping the war also boosted valu ... Read More
-
Analgesics in Poland
Analgesics in Poland Analgesics in Poland is expected to register healthy constant value growth. With the economy improving, there is expected to be less of a degree of trading down and this is expected to boost value growth. That being said, analgesics is a mature product area, with consumer demand ... Read More
-
Dermatologicals in Poland
Dermatologicals in Poland Dermatologicals in Poland are expected to register minimal constant value growth in 2024, with volume sales also falling across many product areas. Topical antifungals, as well as nappy (diaper) rash treatments, continue to account for most value sales, but cold sore treatm ... Read More
-
Vitamins in Poland
Vitamins in Poland Vitamins is expected to register moderate constant value growth in Poland in 2024 and a muted increase in volume sales. Now that concerns over the pandemic have abated, sales have returned to a more stable level. Multivitamins account for slightly higher value sales than single vi ... Read More
-
Cough, Cold and Allergy (Hay Fever) Remedies in Poland
Cough, Cold and Allergy (Hay Fever) Remedies in Poland There is expected to be muted constant value growth for cough, cold and allergy (hay fever) remedies in Poland in 2024, with volume growth muted or negative across most product areas. The flu season is not expected to be as bad as in 2023 and th ... Read More
-
Sleep Aids in Poland
Sleep Aids in Poland While sleep aids in Poland is expected to register healthy current value growth, constant value growth is expected to be much more moderate and with only marginal volume growth. That being said, there is an increasing range of offerings available – both herbal/traditional and mo ... Read More
-
Dietary Supplements in Poland
Dietary Supplements in Poland Dietary supplements continue to be the most popular consumer health product in Poland in terms of value sales. That being said, constant value growth is expected to be muted in 2024, as the product area reaches a degree of maturity. Also, now that concerns around the vi ... Read More
-
Antimicrobial Furniture Market in Poland
Antimicrobial Furniture Market in Poland This market report delves into the Antimicrobial Furniture Market in Poland. Uncover essential market data including size, growth patterns, and forecasts spanning the years 2021 to 2029. Gain insights into a comprehensive understanding of the industry landsca ... Read More
-
Co-working Space Market in Poland
Co-working Space Market in Poland This market report delves into the Co-working Space Market in Poland. Uncover essential market data including size, growth patterns, and forecasts spanning the years 2021 to 2029. Gain insights into a comprehensive understanding of the industry landscape. Please not ... Read More
-
Airlines in Poland
Airlines in Poland An increased desire to travel post-pandemic has driven demand for offers and package holidays through tour operators in Poland in 2024. Despite high inflation, Poles are reluctant to give up their holidays to warm overseas destinations, and all-inclusive packages to, for example, ... Read More
-
Tourism Flows in Poland
Tourism Flows in Poland The Polish Tourist Organisation (POT) takes advantage of large events and anniversaries that can disseminate information about Poland to other countries. In 2024, such events include the 80th anniversary of the Warsaw Uprising, the 20th anniversary of Poland's presence in the ... Read More
-
Lodging (Destination) in Poland
Lodging (Destination) in Poland The hotel industry in Poland is gradually recovering after the pandemic, and the number of facilities operated by both international and local operators is increasing in response to strengthening demand from both domestic and international tourists. Polish hotels are ... Read More
-
Booking in Poland
Booking in Poland Polish consumers are shifting their spending away from durable goods to experiences, and booking is a beneficiary of this trend. An increase in the national minimum wage and average salary has boosted disposable incomes. The indexation of Family 500 Plus social benefit to PLN800 si ... Read More
-
Travel in Poland
Travel in Poland Post-COVID-19, and supported by an increase in monthly child benefit payments and the minimum wage, Polish consumers have placed more focus on experiences. They have increased their spending on leisure activities and are eager to travel to warm and novel destinations such as Vietnam ... Read More
Research Assistance