In 2025, laundry care in Ecuador experienced a contraction, primarily driven by a 4% value decline in laundry detergents, which fell to USD272 million. This downturn in the largest category outweighed modest gains in other laundry care products, resulting in an overall negative performance. The dome ...

In 2025, polishes in Ecuador recorded a flat volume performance, while retail value reached USD20.5 million, representing 4% growth. This was driven mainly by price adjustments across categories rather than by increased demand. There was limited marketing activity, innovation, or consumer engagement ...

In 2025, dishwashing in Ecuador experienced moderate value growth of 4%, reaching a total of USD51 million. This performance occurred within a mature category where overall volume demand continued to decline, primarily due to the saturation of the dominant hand dishwashing, which stands at USD50 mil ...

In 2025, surface care in Ecuador showed a modest overall performance with current value growth of 2%, reaching a total of USD55.2 million. This performance occurred within a cautious economic environment, reflected in a negative consumer confidence index of -0.6, despite a median household disposabl ...

Bleach in Ecuador experienced a decline in both retail volume and value sales in 2025, attributed to local consumers moving away from using bleach for laundry and cleaning floors as frequently as before. Instead, they are shifting towards specialised fabric care products and targeted cleaning soluti ...

Air care in Ecuador experienced a rebound in 2025, achieving 4% value growth to reach a retail value of USD17 million. This recovery was underpinned by stabilising economic conditions and intensified retail activity, particularly from the second quarter onwards. Spray/aerosol air fresheners emerged ...

Home insecticides in Ecuador experienced notable expansion in 2025, recording growth rates of 14% in retail volume and 12% in value terms. This positive performance was primarily driven by climatic conditions that facilitated mosquito proliferation, contrasting sharply with the severe drought experi ...

Home care in Ecuador exhibited a flat performance in 2025, with mixed performances across various categories. Despite economic pressures, consumers continued to prioritise hygiene, functionality, and comfort in their homes, driven by a median disposable income per household of USD11,899 and an urban ...

Toilet care in Ecuador recorded a value of USD9.2 million in 2025, representing a 3% growth from the previous year. Toilet liquids/foam was the largest volume category in 2025, accounting for 405 million units in 2025, representing 3% growth from the previous year. This format’s popularity is due to ...

We've raised our 2026 GDP growth forecast for Ecuador by 0.4ppts to 2.2% y/y and continue to project a 2.2% y/y expansion in 2027. Private consumption is playing an increasingly pivotal role in the economy, and we expect this trend will persist in the coming years. Key drivers include lower inte ...

We've raised our 2026 GDP growth forecast for Ecuador by 0.4ppts to 2.2% y/y and continue to project a 2.2% y/y expansion in 2027. Private consumption is playing an increasingly pivotal role in the economy, and we expect this trend will persist in the coming years. Key drivers include lower inte ...

This new report provides a strategic analysis of the major business opportunities emerging in the cancer diagnostics market during the next five years. The report examines emerging trends in the cancer diagnostics market; reviews current and emerging tests; analyzes potential applications of innovat ...

Ecuador Shrimp Feed Market Overview: The Ecuador shrimp feed market has grown in tandem with the country's rise as a global shrimp exporter, reaching over ** million tonnes of feed consumption in 2025. With shrimp exports exceeding ** million tonnes, the domestic feed industry has evolved rapidly, s ...

Wireline Logging Services Market In Ecuador 2026-2030 The wireline logging services market in ecuador is forecasted to grow by USD 38.5 mn during 2025-2030, accelerating at a CAGR of 3.4% during the forecast period. The report on the wireline logging services market in ecuador provides a holistic an ...