Published: Last 2 Years Region: All Regions Central America -
Rtds in Guatemala
RTDs experienced dynamic volume growth in Guatemala in 2024, reflecting a rising consumer preference for lower-alcohol alternatives. The market is primarily concentrated in spirit-based RTDs, which recorded the strongest performance within the category. These products are especially targeted at youn ... Read More
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Spirits in Guatemala
Volume sales of spirits in Guatemala continued to expand in 2024, driven largely by strong growth in aguardiente sales. A strong, anise-flavoured spirit typically made from sugarcane Aguardiente is widely consumed across the country, primarily due to its affordability, making it accessible to a broa ... Read More
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Cider/Perry in Guatemala
Cider/perry has a niche profile in Guatemala, primarily sold through modern retail channels but with limited shelf space and visibility. These beverages are mostly consumed during Christmas, New Year, and at certain special celebrations when some consumers choose cider or perry as a more affordable ... Read More
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Alcoholic Drinks in Guatemala
Volume sales of alcoholic drinks in Guatemala saw healthy growth in 2024, marking a significant improvement over the previous year. In 2023, the market faced several challenges, including heightened political uncertainty surrounding the presidential elections, which led to more cautious consumer spe ... Read More
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Alcoholic Drinks in Honduras
According to Inter-American Development Bank (IADB), the Honduran economy grew by 3.5% in 2024, supported by an improvement in internal consumption and the positive performance of financial services, private construction, hotels and restaurants, and internal commerce. On the other hand, primary acti ... Read More
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Beer in Guatemala
Beer remains the most widely consumed alcoholic beverage in Guatemala. Its broad price range makes it accessible to consumers across all income levels, while a variety of styles - from lighter to stronger options - caters to diverse tastes and preferences. Additionally, the country’s warm climate re ... Read More
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Wine in Guatemala
Wine in Guatemala saw decline in volume sales in 2024, primarily driven by red wine, which remains the dominant category. Still white wine also recorded a contraction, while still rosé wine showed a slight increase -although it continues to represent a very small share of the market. All wine consum ... Read More
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Wine in Costa Rica
Wine experienced only marginal volume growth in Costa Rica in 2024 - a noticeable slowdown compared to the strong momentum of previous years. This deceleration was partly due to lingering inflationary pressures and tighter household budgets, which led many consumers to reduce discretionary spending, ... Read More
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Alcoholic Drinks in Costa Rica
The market for alcoholic drinks in Costa Rica remained flat in volume terms in 2024. This was despite positive macroeconomic indicators such as falling inflation and a declining unemployment rate. Industry sources described the year as particularly challenging, with players investing considerable re ... Read More
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Cider/Perry in Costa Rica
Cider/perry volumes in Costa Rica declined in 2024, extending the negative trend observed over the previous two years. Perry remains largely unknown among local consumers, with cider, while being slightly more recognised, still occupies a niche market. Certain modern retailers, like Automercado, car ... Read More
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Rtds in Costa Rica
Volume sales of RTDs grew strongly in Costa Rica in 2024. These beverages are increasingly seen as a tastier and sometimes healthier alternative to beer and are especially popular among middle- and higher-income consumers, as well as younger generations. In addition, their convenience and suitabilit ... Read More
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Spirits in Costa Rica
Spirits in Costa Rica experienced a modest increase in volume sales in 2024, driven largely by a wider variety of imported products available through modern retail channels. Despite this, the market continues to face challenges from contraband offerings, particularly those smuggled in from Panama. D ... Read More
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Beer in Costa Rica
Beer consumption in Costa Rica experienced a slight decline in 2024, particularly in the latter part of the year, when heavy rainfall and flooding dampened sales. Despite this, beer remains the largest category within the alcoholic drinks market. Its enduring popularity is largely attributed to the ... Read More
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Alcoholic Drinks in El Salvador
According to the International Monetary Fund (IMF), the Salvadoran economy grew by 3% in 2024. This is supported by the positive performance of activities, such as construction and tourism, which have compensated for the drop in manufacturing and the reduction in external demand, mainly from the Uni ... Read More
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Tobacco in Panama
During 2024, both volume and value sales of tobacco decreased, largely influenced by the steep decline in sales of cigarettes, that account for the majority of industry sales. The country has tight tobacco regulations and high taxes, which heavily impact prices, making them unaffordable to many Pana ... Read More
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Autoridad del Canal de Panama (Panama Canal Authority) - Strategic SWOT Insights - A 360° Review of Opportunities, Challenges and Risk, Corporate and ESG Strategies, Competitive Intelligence and Operational KPI’s, and Recent Trends
Report Summary Autoridad del Canal de Panama (Panama Canal Authority) - Strategic SWOT Insights - A 360° Review of Opportunities, Challenges and Risk, Corporate and ESG Strategies, Competitive Intelligence and Operational KPI’s, and Recent Trends is a comprehensive and easily accessible overview of ... Read More
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Tobacco in Guatemala
The Guatemalan economy experienced growth in 2024, with real GDP reaching 3.4%. Several sectors benefitted from this performance, including financial services and tourism, and overall economic activity was positive. However, as inflation rose to nearly 3% - a higher rate than in 2023 – price increas ... Read More
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Cigars, Cigarillos and Smoking Tobacco in Guatemala
Cigars recorded further modest growth in 2024, but remained a niche category in Guatemala, with consumption largely limited to the capital and more urbanised areas. High-quality imported cigars, particularly those from Cuba, are often purchased by international visitors. While some are consumed loca ... Read More
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Cigarettes in Guatemala
Volume sales of cigarettes in Guatemala recorded further decline in 2024; however, estimates indicate that illicit trade in cigarettes rose. This increase appears to be part of a broader regional trend across Central America, where illicit cigarette trade is on the rise. Whilst the government is exp ... Read More
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Guatemala
E-vapour products continued to perform well in Guatemala in 2024, driven by growing consumer demand. The relatively flexible regulatory environment has allowed retailers to operate and sell these products with minimal restrictions. However, concerns have been raised about minors’ access, particularl ... Read More
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Tobacco in El Salvador
El Salvador is one of the countries with the lowest inflationary pressures worldwide. In 2024, according to figures from the Central Reserve Bank (BCR), this indicator closed at 0.3%. The government implemented several measures to control the increase in prices and the cost of living in the country, ... Read More
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Tobacco in Honduras
Honduras faces a complex economic scenario, being one of the countries with the highest poverty rates in the region. It is estimated that nearly three-quarters of its population lives below the national poverty the country's inflation rate in 2024 was more controlled than in the previous two years, ... Read More
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Cigars, Cigarillos and Smoking Tobacco in Costa Rica
Cigars registered a healthy increase in volume sales in 2024 in Costa Rica. This was mainly due to increased tourist numbers, as many avail of the large variety of cigar brands, including Cuban brands, in Costa Rica. This is especially true for US tourists, where Cuban cigars are not available. As s ... Read More
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Costa Rica
E-vapour products registered both an increase in current value and volume sales in Costa Rica in 2024. However, growth has dampened since restrictions on public vaping were introduced in 2022. In addition, the country has been moving forward with a ban on synthetic nicotine in vaping products. The n ... Read More
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Tobacco in Costa Rica
Overall, tobacco registered a fall in volume sales in Costa Rica in 2024, largely due to a fall in volume sales for cigarettes. Though there was a slight decline in smoking prevalence, it did not fully explain the fall in volume sales, with an increase in illicit sales, also contributing to the decl ... Read More
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