Portugal's market for dialysis concentrates and solutions is strong, bolstered by its universal public healthcare system, the Servico Nacional de Saude (SNS). This system ensures that all residents have access to essential medical treatments, including dialysis. The market is significantly influence ...

Portugal data center colocation market is expected to grow at a CAGR of 26.73% from 2024 to 2030. Portugal has around 17 operational colocation data centers as of December 2024, and this number is expected to increase over time, as several existing and new companies have planned investments in the c ...

There is expected to be muted current value growth in paediatric consumer health in Portugal in 2025. That being said, there continues to be product innovation, with a focus on formats, with more prevalence of chewable tablets and gummies. Paediatric cough, cold and allergy remedies are expected to ...

Wound care is expected to register muted current value and volume growth in Portugal in 2025. All the same, wound care received a boost from the electricity blackout that affected Portugal and Spain in April 2025, as the emergency highlighted the importance of having first aid supplies always at han ...

Sports nutrition is expected to continue to register healthy current value growth in 2025. That being said, value growth is lower than previous years, as increasing competition lowers prices. In particular, supermarkets retailers such as Continente and Pingo Doce are developing sports nutrition lin ...

Dietary supplements is expected to register positive current value and volume growth in Portugal in 2025. Dietary supplements are seen as a means of preventative care and have evolved significantly over the review period to include more effective and improved offerings and consumers also understand ...

Cough, cold and allergy (hay fever) remedies is expected to register moderate current value growth in Portugal in 2025. New viruses that are resistant to antibiotics support value sales. In addition, an ageing population which takes longer to recover from colds and coughs, also supports value sales. ...

Consumer health in Portugal is expected to register healthy current value growth in 2025. An ageing population supports value sales, as many health issues affect older people more seriously. In addition, with the public health system under increasing pressure, it is becoming more difficult to access ...

Analgesics is expected to register moderate current value growth in Portugal in 2025. An ageing population, which is leading to a higher prevalence of chronic pain conditions, as well as increasing difficulties in assessing medical care, support value sales. Systemic analgesics is expected to regist ...

Weight management and wellbeing is expected to register muted current value growth in Portugal in 2025. That being said, value vales are supported by a growing obese population and a realisation of the health implications of being overweight. However, one factors that is having a negative impact is ...

Digestive remedies is expected to register moderate current value growth in Portugal in 2025. An ageing population, as well as other factors such as increasing stress levels and obesity, continue to support value sales. Consumers are also more aware of the importance of digestion, stemming from a gr ...

Herbal/traditional product is expected to register healthy current value growth in 2025. A growing consumer preference for natural therapies, concern in terms of side effects from chemical components and a desire for self-care and preventative health measures, support value sales. In 2025, herbal/tr ...

NRT smoking cessation aids is expected to register minimal current value and volume growth in Portugal in 2025. In October 2024, two new brands, Cuitvar and Xistab from Champamix, with both containing the active ingredient varenicline and containing no nicotine were approved for 37% reimbursement fr ...

Eye care is expected to register positive current value and volume growth in Portugal in 2025, though growth is slowing. That being said, factors such as screen use, wearing of contact lenses, an ageing population that sees more prevalence of dry eyes, as well as pollution and allergies, continue to ...

Dermatologicals is expected to register muted current value growth in Portugal in 2025, but it is still expected to be positive value growth. Development of increasingly specific and advanced products sustain value sales. Social media also increasingly plays a role in terms of messaging and in parti ...

Sleep aids is expected to register both healthy current value and volume growth in 2025. Across all demographics, there is rising demand for sleep aids, as factors such as stress drive growth. Clear messaging also supports value sales and brands advertise widely and are constantly looking to differe ...

Vitamins is expected to register a fall in volume sales in 2025, as the impetus from the pandemic peeters out. In addition, some consumers are switching to dietary supplements or fortified foods. Single vitamins, in particular, perform weakly, with the exception of vitamin B and vitamin D. Vitamin B ...

Retail value sales of lodging rose in 2025, underpinned by solid growth in inbound arrivals and a return to positive momentum in domestic trips after a modest contraction in 2024. Domestic travel volumes remain well above pre-pandemic levels, providing essential stability to the market by supporting ...

Retail value sales of booking rose in 2025, reflecting the Portuguese consumer’s continued prioritisation of travel and experiences over material consumption. Travellers increasingly favour personalised itineraries, immersive activities, and distinctive destinations, a trend that is stimulating dema ...

Retail value sales of airlines in Portugal rose in 2025, reflecting the continued resilience and dynamism of the sector. The performance was underpinned by robust demand for international travel, which remains the main driver of value growth, alongside rising passenger numbers on domestic routes. Th ...

Tourism flows to Portugal continued to expand in 2025, reflecting the country’s strong reputation as a safe, welcoming, and culturally rich destination. European source markets remain dominant, with Spain leading the ranking due to geographic proximity, ease of mobility, and long-standing cultural t ...

In 2025, Portugal’s travel sector continues to expand, supported by a national strategy that prioritises value creation and long-term sustainability. Decentralisation policies are helping to bring greater visibility to lesser-known destinations, fostering meaningful diversification beyond the tradit ...

The computed tomography (CT) device market in Portugal benefits from a highly regarded healthcare system that offers universal public coverage through the Serviço Nacional de Saúde (SNS) alongside a burgeoning private sector. This dual framework, combined with an increasing demand for clinical servi ...

The ultrasound market in Portugal, while smaller compared to some other European nations, is on the verge of substantial growth. This expansion is largely fueled by a national initiative aimed at enhancing diagnostic efficiency and an increasing preference for noninvasive medical procedures. Portuga ...

The market for peritoneal dialysis (PD) equipment in Portugal is currently marked by a low adoption rate, with hemodialysis remaining the predominant method of renal replacement therapy. This dominance is largely attributed to the extensive network of hemodialysis clinics that offer widespread in-ce ...