The dialysis concentrates and solutions market in Colombia is experiencing growth due to an increasing number of patients with end-stage renal disease. The healthcare system in the country supports various treatment options, including both in-center and home-based dialysis, ensuring a comprehensive ...

The market for computed tomography (CT) devices in Colombia is thriving within a vibrant healthcare landscape, driven by initiatives aimed at upgrading infrastructure and improving diagnostic capabilities. This market operates under a dual-system framework, which includes both a publicly managed hea ...

While booking sales have seen growth in 2024 and 2025, inflationary pressure has eroded real growth. Although many travel agencies have seen an increase in nominal revenues, this positive performance has not necessarily translated into real business growth. Rising operational costs, and an increase ...

Visitor numbers in Colombia are increasing due to several factors, including improved tourism infrastructure, with greater air connectivity thanks to more routes and airlines operating in the country. In addition, the establishment of new services has diversified the tourism offer. For example, crui ...

Colombia is experiencing significant growth in inbound, outbound, and domestic tourism. The country exceeded its international visitor targets (6.7 million in 2024 according to Office of Migration Colombia) with these figures projected to continue expanding in the coming years. This growth has been ...

New and existing international chains are looking to expand their presence in Colombia with the number of new hotels continuing to rise in 2025. For instance, OxoHotel announced an ambitious expansion plan with new all-inclusive hotels, while Faranda Hotels and Resorts plans to open five new propert ...

There has been an increase in airlines operating in Colombia which is linked to a higher flow of tourists entering and leaving the country, with passenger numbers growing. Colombia has continued to improve its domestic and international connections and more airlines have begun to offer flights and n ...

The ultrasound market in Colombia is witnessing substantial growth, largely driven by progressive healthcare reforms and an increasing emphasis on preventive care. The Colombian government is actively working to modernize public health infrastructure, which serves as a significant catalyst for expan ...

Value sales of digestive remedies are seeing strong growth in Colombia in 2025., driven by the increasing prevalence of digestive disorders such as irritable bowel syndrome, heartburn and bloating. This rising demand is reflected in sales volumes, which are also increasing, highlighting the importan ...

Value sales of consumer health are rising in Colombia in 2025. The country’s economy is beginning to show signs of recovery, with GDP growth driven mainly by private consumption. Rebound in consumption is supported by an increase in remittances, improved access to credit through lower interest rates ...

In 2025, the value sales of dermatological products in Colombia are recovering, achieving low single-digit growth after a decline in 2024. This recovery is occurring amid ongoing uncertainty within the public health system, with a notable shift from institutional sales to the retail channel as patie ...

Sports nutrition in Colombia, despite its high prices, continues to see double-digit value sales growth in 2025. These products are not being consumed exclusively by sportspeople but are now sought out by consumers interested in sports nutrition for its wider health benefits. With many of the protei ...

In 2025, value sales of vitamins are experiencing notable growth, driven by heightened consumer awareness regarding preventive health amidst public health concerns. While vitamins remain accessible to consumers in the middle to high-income segments, companies have strategically enhanced affordabilit ...

In 2025, value sales for wound care are continuing to see robust rises, primarily driven by price increases. Wound care products are typically purchased on a as-needed basis, and in general, most Colombian households do not include wound care products in their regular purchases or when stockpiling. ...

In Colombia in 2025, value sales of NRT smoking cessation aids are low and flat, while volume sales declining deeply. Although Colombian consumers’ interest in quitting smoking remains high, NRT smoking cessation aids are not the first choice when beginning to tackle smoking addiction. A gradual red ...

In 2025, value sales of paediatric health products in Colombia are recovering after a slight decrease in the previous year and are recording solid growth. With the increasing incidence of respiratory and digestive viruses - particularly marked in early 2025 - parents are following the advice of phys ...

In 2025, sales of dietary supplements in Colombia are rising. The trend is fuelled by people adopting more active lifestyles and an increasing awareness of the importance of healthy habits, which often include additional supplementation. Many individuals recognise that food alone may not provide the ...

In Colombia, value sales of cough, cold and allergy (hay fever) remedies are rising in 2025, thanks largely to the rainy season and prolonged cold weather besetting Colombia. Notably, self-medication trends indicate a significant reliance on OTC remedies, as revealed by Euromonitor International's a ...

Value sales of analgesics are rising robustly in Colombia in 2025, albeit at a diminished pace relative to the previous year, with price rises aligning closely to the inflation rate. In 2024, the prevalence of dengue cases adversely affected demand; however, a reduction in the number of cases was no ...

In Colombia in 2025, the value sales of standard eye care are seeing significant growth, largely driven by the substantial amount of time Colombians spend in front of screens for both work and leisure. Despite a slight reduction in screen time over the past year, it still accounts for 51% of daily a ...

In 2025, the sales of weight management products in Colombia continue to decline, reflecting a shift towards healthier lifestyles. Increasing health awareness emphasises physical activity as the primary method for managing weight, with 65% of respondents in the Euromonitor Voice of the Consumer: Hea ...

Value sales of sleep aids are rising rapidly in 2025, with significant expansion highly influenced by increasing cases of mental health issues such as depression and anxiety. These conditions have been exacerbated amid economic challenges and an uncertain political landscape, further compromising sl ...

In 2025, value sales of herbal/traditional products continue to see strong and sustained growth in Colombia, maintaining the trend observed during the review period. The popularisation of herbal/traditional products, linked to ancestral and traditional practices, remains attractive to Colombians, wh ...

Colombia stands out among nations that predominantly favor in-center hemodialysis (HD) due to its robust and well-established peritoneal dialysis (PD) program, which is often regarded as a benchmark for home-based care. A 2022 article from PubMed Central highlighted a study of the Renal Therapy Serv ...

The Colombia data center colocation market size is expected to grow at a CAGR of 28.40% from 2024 to 2030. Bogota continues to be Colombia’s leading hub for data center expansion, marked by a concentrated growth in advanced facilities and dedicated cloud regions. There are 19 existing and 9 upcoming ...