Region: All Regions Europe Romania -
Weight Management and Wellbeing in Romania
Weight Management and Wellbeing in Romania The market for weight management and wellbeing is expected to register continued growth in current value terms in 2024. While this is largely driven by rising retail prices attributable to inflation, there is also a modest increase in demand for products li ... Read More
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Sleep Aids in Romania
Sleep Aids in Romania Demand for sleep aids in Romania is expected to remain static in retail volume terms in 2024, following a surge during the early years of the pandemic. This stagnant performance is largely attributable to a reduction in anxiety and stress levels, which have decreased as consume ... Read More
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Eye Care in Romania
Eye Care in Romania The eye care market in Romania continues to register a positive performance, largely driven by the standard care segment. The rise in retail value sales is primarily due to higher average unit prices, reflecting consumers' growing willingness to invest in their eye health. This m ... Read More
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Paediatric Consumer Health in Romania
Paediatric Consumer Health in Romania The paediatric consumer health market in Romania is experiencing significant expansion, driven by a heightened awareness of child health and wellbeing. As parents become more informed about their children's health needs, consumer health manufacturers are increas ... Read More
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Dietary Supplements in Romania
Dietary Supplements in Romania The market for dietary supplements in Romania is set to experience a solid performance in 2024, despite ongoing challenges in the form of rising costs and economic uncertainty. Inflation has significantly impacted product prices, which are expected to increase by an av ... Read More
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Sports Nutrition in Romania
Sports Nutrition in Romania Sports nutrition has emerged as the most dynamic category within Romania's consumer health market, showing impressive resilience amid challenges like inflation, rising raw material costs, and increased VAT on specific liquid sports nutrition products. For instance, protei ... Read More
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Digestive Remedies in Romania
Digestive Remedies in Romania The market for digestive remedies in Romania is set to continue to expand in 2024. An increasing number of consumers are experiencing gastrointestinal issues due to unhealthy eating habits, with factors such as high consumption of saturated fats and larger portion sizes ... Read More
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Dermatologicals in Romania
Dermatologicals in Romania In 2024, Romania’s dermatologicals market is expected to see slower growth compared to other OTC categories, with some segments still recovering from pandemic-related shifts in consumer behaviour. Acne remains the top concern, fuelling demand for targeted treatments. Addit ... Read More
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Analgesics in Romania
Analgesics in Romania In 2024, Romania’s analgesics market is expected to maintain a robust performance in current value terms, with ibuprofen continuing to dominate sales. Renowned for its effectiveness in alleviating various types of pain - including arthritis, injuries, and menstrual discomfort- ... Read More
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Consumer Health in Romania
Consumer Health in Romania The consumer health market in Romania is set to register a mixed performance in 2024, shaped by challenging economic conditions and shifting consumer preferences. While the market is showing robust growth in current value terms, this is predominantly due to price increases ... Read More
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Wound Care in Romania
Wound Care in Romania Wound care in Romania has proven to be less dynamic than other OTC categories, despite playing a crucial role within the consumer healthcare landscape. Demand remains relatively stable from year to year, reflecting the maturity of the market. Key challenges facing the wound car ... Read More
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Herbal/Traditional Products in Romania
Herbal/Traditional Products in Romania Herbal/traditional products in Romania will continue to experience robust growth in current value terms in 2024 This is being driven by a rising consumer preference for natural, plant-based remedies, which are perceived as gentler on the body compared to strong ... Read More
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NRT Smoking Cessation Aids in Romania
NRT Smoking Cessation Aids in Romania NRT smoking cessation aids in Romania are grappling with significant challenges, primarily due to rising inflation and shifting consumer preferences. Although volume sales in this category are projected to decline in 2024, current market value is anticipated to ... Read More
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Vitamins in Romania
Vitamins in Romania The market for vitamins in Romania is facing several challenges, notably, economic uncertainty and escalating costs. Inflation and high raw material prices have posed significant difficulties for local producers, especially regarding sourcing and logistics. Ongoing geopolitical t ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Romania
Cough, Cold and Allergy (Hay Fever) Remedies in Romania Cough, cold and allergy (hay fever) remedies in Romania will see continued growth in current value terms in 2024. This performance is being driven by a higher incidence of viral infections and respiratory issues, prompting Romanians to seek fas ... Read More
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Iasi in Romania
Iasi in Romania The Iasi in Romania report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consumer topics. On top ... Read More
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Bucharest in Romania
Bucharest in Romania The Bucharest in Romania report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consumer topi ... Read More
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Luxury Goods in Romania
Luxury Goods in Romania Retail current value sales of luxury goods in Romania will rise by 9% in 2024, set to reach sales of RON11.4 billion. The landscape is performing well despite the challenging economic situation in the country, with affluent consumers willing to invest in experiences, timeless ... Read More
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Personal Luxury in Romania
Personal Luxury in Romania Retail current value sales of designer apparel and footwear (ready-to-wear) is set to rise by 2% in 2024, reaching sales of RON1.3 billion. This performance is driven primarily by designer apparel (ready-to-wear), with women's apparel totalling RON573 million. Romania rema ... Read More
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Experiential Luxury in Romania
Experiential Luxury in Romania Retail value sales for experimental luxury will record double-digit retail value growth in 2024, driven by the luxury hotel landscape. Due to the outbreak of COVID-19 and associated closures and restrictions, retail current value sales decreased by 69% in 2020, to fall ... Read More
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Fine Wines/Champagne and Spirits in Romania
Fine Wines/Champagne and Spirits in Romania In 2024, retail current value sales of fine wines/champagne and spirits is set to grow by 1%, reaching a total of RON496 million. However, this figure is a drop from the double-digit growth performance seen the previous year, when consumers were socialisin ... Read More
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Premium and Luxury Cars in Romania
Premium and Luxury Cars in Romania Retail current value sales of premium and luxury cars will rise by a substantial 13% in 2024. This significant growth highlights that, despite inflation and the challenging macroeconomic environment, the luxury car market in Romania is continuing to grow. Affluent ... Read More
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Antimicrobial Furniture Market in Romania
Antimicrobial Furniture Market in Romania This market report delves into the Antimicrobial Furniture Market in Romania. Uncover essential market data including size, growth patterns, and forecasts spanning the years 2021 to 2029. Gain insights into a comprehensive understanding of the industry lands ... Read More
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Co-working Space Market in Romania
Co-working Space Market in Romania This market report delves into the Co-working Space Market in Romania. Uncover essential market data including size, growth patterns, and forecasts spanning the years 2021 to 2029. Gain insights into a comprehensive understanding of the industry landscape. Please n ... Read More
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Booking in Romania
Booking in Romania Booking in Romania is expected to see impressive growth in retail current value terms in 2024, continuing the trend of the previous year. This can be largely attributed to a surge in early reservations, which began as early as November 2023 and continued through February and March ... Read More
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