Global Mobile High Value Customers Segment Playbook 2023

Best Price Guarantee	Publisher	Published Date	SKU
from $3,995	WiseStrokes	January, 2023	WIS17577091

Best Price Guarantee
Price	from $3,995
Publisher	WiseStrokes
Published Date	January, 2023
SKU	WIS17577091

Global Mobile High Value Customers Segment Playbook 2023

Report Overview

This research report provides in-depth analysis of High Value Customers for telecom service providers and the strategies adopted by these service providers for the retention of High Value Customers. The report describes in detail how telecom operators are inclined towards providing converged offerings to High

Value segment to retain as well as acquire new High ARPU subscribers. The report provides a very detailed regional analysis and covers all the major Telecomoperators in APAC, NA, Latin America, Europe and MEA which further highlights behavioral and service usage patterns by subscribers in different parts of the world. The report will help Telecom Operators to learn strategies to identify,retain, acquire and nurture their high value segment.

Key Features

Key Growth Areas- Analysis of the key factors in retention and acquisition of High Value Customer segment
Over 106 Telcos High-Value Customer Strategies: More than 106 Mobile Operator covered in great depth for offers and strategies of retention, growth and acquisition of High value customers
Global Market Coverage- A brief analysis from all regions like APAC, Middle East, Africa, North America, Latin America and Europe with a well-represented balance in each region.
Customer Loyalty – Discusses role of loyalty and factors influencing Loyalty boost in subscribers
Customer Lifecycle Management (CLM) – Role of Customer Lifecycle management in identifying and retention of high value segment customers
Customer Segmentation & Churn – Understanding various subscriber types and detailed churn analysis
Recommendations & Conclusion – High Value Segment Research Objective and recommendations & way forward for Telecom Service Providers

01: Understanding High Value; Segment; 1.1 High value customers; (a) Compare key performance; indicators; (b) Analyses customer loyalty; (c) Customer journey map; (d) Review social media and; website; (f) survey customers; 1.2 High value customer in 5g era; (a) 5G cases; eMBB mMTC uRLCC; 1.3 Network Slicing; (a) 5G slicing according to uses; Consumer best efforts; Public Safety; Machine to Machine; 1.4 Customer Segmentation; (a) Customer Value Segmentation; (b) Customer Behavioral Segmentation; Customer Lifecycle; segmentation; Customer Migration; Segmentation; Propensity; How can Propensity Modelling Help; your association?; How do you get started?; 1.4 Assets of Segmentation; (a) Expansion in new market; (b) Customer Retention; (c) Product Advancement; (d) Gain competitive advantages; (e) Improvement in market; efficiency; (f) Improvement in brand strategy
02: Loyalty; 2.1 Guidelines for successful; Loyalty Programs; (a) Unique Identity; (b) Build partnership; (c) Incorporate technology; (d) Add multiple tiers; 2.2 Trigger for introducing Loyalty; Programs; 2.3 Ways to enhance Customer; Loyalty; 2.4 Loyalty Programs: What should; it focus upon; 2.5 Benefit of Customer Loyalty; Programs; 2.6 The Gaps which need to be addressed; 2.7 Ways to increase customer Loyalty; 2.8 Difference between Loyalty and; Retention; 2.9 Types of Loyalty; 2.10 Concept of Loyalty program in Telcos; (a) Omni channel; (b) Customer Interaction; (c ) Personalization; (d ) In store possibilities; 2.11 Best Loyalty programs for; Telecommunication Companies; (a) Capturing old and new customers; Connecting rewards; Surprise and Delight; Tiers; Rewards and Offer; Management; (b) Reaching the full potential of; personalization; Customer profiling; Loyalty enhanced emails; (c) Mobile focus to change customer; behavior; Infotainment content; Mobile wallet to help; reward redemption; 2.12 Examples of Outstanding Customer; Loyalty Programs in Telecom; (a) Verizon Up; (b) Priority by O2; (c) The club by HKT; (d) Telarus reward; program; (e) Telstra Plus; (f) AIS Serenade; (g) AT&T Thank You; Program; (h) T- Mobile; Tuesday
03.: Retention Strategies for High; Value Customers; 3.1 Retention Strategies for High; value Customers; (a) Personalization; (b) Customer loyalty Programs; (c) Omni approach; (d) Utilizing Modern technology; (e) Messaging Integration; (f) Knowledge bases (g) Agent; Happiness and Productivity; (h) Customer satisfaction
04.: Maintaining High CSAT; (a) Reduce Friction; Don’t botch your; Omnichannel strategy; Improve the employee; experience; Boost first call resolution; rate; Communication with; customers; (b) Lean on Data; Perform better survey’s; Asses right KPI’S; Remember to act
05.: Churn Rate; 5.1 What is Churn Rate; 5.2 From churn rate to churn analysis; in telecos; 5.3 Why Churn rate is Important; 5.4 what telecom companies need to; do to reduce the churn rate
06.: Customer Life Cycle; Management; (a) Know the customer; (b) Customer Development
07.: Telecom Analytic Matrix; 7.1 Introduction; (a)Minute of Usage (MOU; (b) Average Revenue Per User; (c) Churn Rate; (d) Subscriber Acquisition Rate; 8.; Customer Service Benchmark; (a) NPS; (b) Customer Churn Rate; (c) Average Resolution Time; (d) Number of Resolved tickets; (e) Number Of tickets per channel; 8.1 How to improve Customer; Services; (a) Telecom Email Support; (b) Telecom Communication; (c) Zen desk; (d) AQI; (e) SPI
09.: Total Mobile Subscriptions; Of Telecom Companies; 9.1 Total Mobile subscriptions in; Australia; 9.2 Total Mobile subscriptions in; Canada; 9.3 Total Mobile subscriptions in USA; 9.4 Total Mobile subscriptions in; Germany; 9.5 Total Mobile subscriptions in; Japan; 9.6 Total Mobile subscriptions in; China; 9.7 Total Mobile subscriptions in; Palestine; 10.; Region-Wise High Value; Customer Strategies; APAC Telecom Market Overview; North America Telecom; Market Overview; Latin America telecom Market; Overview; Europe Telecom Market; Overview; Middle East Telecom Market; Overview; Africa Telecom Market; Overview; APAC Telecom Market; Overview; Telstra corporation Ltd.; Singtel Singapore; Celcom Malaysia; Maxis Malaysia; TM unifi; Vodafoneidea India; Airtel india; Jio India; Telkomsel Indonesia; XL Indonesia; Beeline Kazakhstan; Unitel Mongolia; Vodafone New Zealand; Globe Philippines Smart Philippines; Starhub Singapore; Viettel Vietnam; North America Telecom; Market Overview; 12.1 AT&T; Rogers Wireless Canada; Bell Canada; Videotron Canada; Sasktel Canada; T-Mobile USA; Dish USA; Latin America telecom Market; Overview; Algar telecom Brazil; Vivo Brazil; Setar Aruba; Movistar Argentina; Claro Colombia; Entel Bolivia; TIM Brasil; Tigo El Salvador; Movistar Mexico; Claro Peru; Europe Telecom Market; Overview; British Telecom; Orange SA France; Movistar Spain; Magenta Telekom Austria; A1 Austria; Proximus Belgium; Base Belgium; m:tel Bosnia and Herzegovina; Vivacom Bulgaria; Hrvatski telekom Croatia; T-Mobile Czech Republic; Telia Denmark; Telia Estonia; Telia Finland; Bouygues Telecom France; SFR France; Vodafone Germany; Cosmote Greece; Wind Greece; Vodafone Hungary; Vodafone Ireland; Tim Italy; Wind Tre Italy; LMT Latvia; Orange Moldova; KPN Netherlands; Meo Portugal; Orange Romania; Telekom Slovakia; Vodafone Spain; Swisscom Switzerland; Sunrise Switzerland; Turkcell Turkey; Virgin Media UK; EE UK; Middle East Telecom Market; Overview; Etisalat Group; STC Bahrain; Ooredoo Algeria; Orange Jordan; AsiaCell Iraq; Zain Iraq; Orange Egypt; Vodafone Egypt; Zain Bahrain; Partner Israel; Ooredoo Kuwait; Omantel oman; Ooredoo Oman; Maroc Telecom Morocco; Vodafone Qatar; Ooredoo Qatar; STC Saudi Arabia; Zain Saudi Arabia; DU UAE; Africa Telecom Market; Overview; MTN South Africa; Econet Zimbabwe; MTN Uganda; Telkom South Africa; Cell South Africa; Orange Senegal; Airtel Nigeria; Emtel Mauritius; Mauritius Telecom; Orange Mali; Airtel Kenya; Safaricom Kenya; Vodafone Ghana 2; Vodafone Ghana; MTN Ghana; Orange Cote d’Ivoire; Unitel Cabo Verde; Recommendations and conclusion