Nigeria: Smart Speakers Market - Analysis, Size, Trends, Consumption, and Forecast

The Nigerian Smart Speakers Market Report Description

This report presents a comprehensive overview of the Nigerian smart speakers market, the effect of recent high-impact world events on it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the smart speakers market in Nigeria and describes the main market participants, growth and demand drivers, challenges, and all other factors, influencing the development of the market.

The report covers smart speakers (voice-controlled devices, connected to the internet and equipped with integrated virtual assistants, enabling users to interact with and control various smart home devices, ask questions, play music, and perform a wide range of tasks using voice commands; including: portable wireless speakers with hands-free activation; excluding: smart displays (smart speakers with a touchscreen), devices incorporating speakers, but with the other primary function (e.g., television sets)) and is broken down by:

• Product types: Virtual assistants; Wireless speakers; Others
• Intelligent virtual assistants: Amazon Alexa; Google Assistant; Siri; Cortana; Others
• Price segments: Mass; Mid-priced; Premium
• End users: Commercial; Residential
• Distribution channels (online vs. offline): Online; Offline
• Retail distribution channels: Mobile network providers; Electronics specialist retailers; Independent retailers; Supermarkets and hypermarkets; Others

You will receive the report within five working days after order confirmation. Contact us to learn if a shorter delivery time would be possible.

State of the Demographics and Economy of Africa

This section of the report presents you with historical and forecast data about key macroeconomic indicators of the demographics and economy in Africa.

• What are the demographic characteristics (GDP, inflation, unemployment, government debt, etc.) of Africa?
• What are the economic characteristics (population, growth rate, life expectancy, age and gender, etc.) of Africa?

Analysis of the Smart Speakers Market in Nigeria

The market analysis section provides an overview of the market size and dynamics in volume and value terms for the last five years. It answers the following questions:

• What is the size of the smart speakers market in Nigeria?
• How has the smart speakers market in Nigeria performed in volume and value terms for the last five years?
• How is the market structured?
• What are the major trends affecting the market?
• Which are the major companies on the market?
• How intensive is the competitive landscape?
• What are the drivers and challenges affecting the market development?

Smart Speakers Prices in Nigeria

The price section of the report answers the following questions:

• How is the value chain of the market formed?
• What is the structure of price formation?
• What are the retail prices of smart speakers in Nigeria?

Foreign Trade Operations of Smart Speakers in Nigeria

The foreign trade operations section answers the following questions:

• What is the trade balance in volume and value terms?
• Does Nigeria import more smart speakers than it exports?
• How has the trade balance changed over the last five years?

Imports of Smart Speakers to Nigeria

The import section of the report answers the following questions:

• How has the volume and value of imports changed over the past five years?
• Which are the major countries that import smart speakers to Nigeria?
• What is the average price of the smart speakers imported to Nigeria?

Exports of Smart Speakers from Nigeria

The export section of the report answers the following questions:

• How has the volume and value of exports changed over the past five years?
• Which are the main recipient countries of the Nigerian smart speakers exports?
• What is the average price of the smart speakers exported from Nigeria?

Consumption of Smart Speakers in Nigeria

The consumption section of the report answers the following questions:

• What is the per capita consumption volume and value? How has it changed over the past five years?

Forecast

The final section of the report presents a forecast for the development of the market based on three scenarios - base, pessimistic, and optimistic. The forecast section answers:

• How will the smart speakers market in Nigeria look like over the next five years in both volume and value terms for each possible scenario?

Short Methodology

This research report has been prepared with WMStrategy’s research methodology, which includes a blend of qualitative and quantitative data. The information comes from official sources and includes insights from local market experts (representatives of the main market participants), gathered by semi-structured interviews.

For this particular report, more than 10 interviews have been conducted with market experts from the leading companies (producers, distributors, retailers, suppliers, etc.). The full list of interviewed experts and a detailed methodology are available upon request.

Customization

The report will be updated as of the current month of purchase, which is why it will be dispatched within five working days after order confirmation. If the report is missing data points you need, it can be amended to fit your specific requirements and satisfy your individual objectives and information needs. Contact us for more information!

Report Benefits

• Discover how the market performed in the past (in the last 5 years) and how it will perform in the future (in the next 6 years);
• Track and identify key market trends and insights on key drivers behind recent market changes;
• Strategically assess the competitive position of the main market players;
• Evaluate how diversified the market is in terms of competitive intensity, fragmentation, and environment in order to understand competitive threats;
• Assess growth potential, opportunities, demand drivers, and challenges on the market;
• Quickly and cost–effectively receive a complete strategic analysis of the market;
• Improve your pitches and presentations by using verified market data and expert insights;
• Make important strategic decisions safely and with confidence;
• Receive professional expertise on the market and everything important connected with its development;
• Empower your marketing, branding, strategy, product and business development, consumption, and supply functions with valuable market insights;
• Build your investment strategy by assessing market attractiveness, country attractiveness, or company attractiveness;
• Evaluate the key macroeconomic indicators to get insight into the general trends within the economy and demographics;
• Acquire data your competitors might already have and be acting upon.

Report Users

This market research report is ideal for people who want to gain a comprehensive understanding of the Nigerian smart speakers market. Most often these are professionals actively working in the market as:

• C-suite executives;
• Directors;
• Market strategists;
• Marketing professionals;
• Business development professionals;
• Product developers;
• Product marketers and strategists;
• Product managers;
• Project managers;
• Suppliers;
• Traders.

This report can also bring value to professionals, not actively involved in the market, such as:

• Management consultants;
• Investment managers;
• Financial professionals;
• Bank managers;
• M&A managers;
• Auditors.

Please note:*The report will be updated with the latest information, so the delivery timeline is 5 days post order confirmation*