Africa: Underwear Industry - Analysis, Size, Trends, Consumption, and Forecast

The African Underwear Industry Report Description

This report presents an overview of the African underwear industry for the period 2019-2023, the effect of recent high-impact world events on it, and a forecast for the industry development in the medium term (2024-2029). It is a comprehensive industry report, analyzing multiple products within the beer industry, segmented into several main categories.

This research report provides a strategic analysis of the African underwear industry and describes the industry size, main market participants, growth and demand drivers, challenges, and other factors that influence the development of the industry. This analysis includes information about the market volume and value, import, export, foreign trade, and pricing of the main product groups within the industry.

This report covers underwear - including women underwear (panties, briefs and thongs), men underwear (boxer shorts, briefs, and trunks), and children underwear (boxer shorts, briefs, and panties), and is broken down by:

• End users: Women underwear; Men underwear; Children underwear
• Sustainable vs. non-sustainable clothing: Sustainable clothing; Non-sustainable clothing
• Price segments: Mass; Mid-priced; Premium
• Retail distribution channels: Department stores; Online shops; Discount stores; Manufacturer stores; Boutiques; Mail order/catalog

The report on the African underwear industry covers the following countries:

• Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Chad, Congo Republic, Egypt, Equatorial Guinea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Ivory Coast, Kenya, Lesotho, Libya, Madagascar, Malawi, Mauritius, Morocco, Mozambique, Namibia, Niger, Nigeria, Rwanda, Senegal, Seychelles, Sierra Leone, South Africa, Sudan, Tanzania, Togo, Tunisia, Uganda, Zambia, Zimbabwe

You will receive the industry research report within five working days after order confirmation. Contact us to learn if a shorter delivery time would be possible. After the delivery, you can study the report thoroughly and ask questions within the following three months.

We also offer similar market research reports and special terms for bundle purchases. Within the same industry, we also provide feasibility studies, business plans, due diligence reports, market entry, market development, product launch and product development studies, direct access to millions of potential new consumers, partner search and selection, and more. Contact us for more information.

State of the Global Demographics and Economy

This section of the report presents you with historical and forecast data about key macroeconomic indicators of the global demographics and economy:

• What are the values of key global economic indicators (GDP, inflation, unemployment, government debt, etc.)?
• What are the values of key global demographic indicators (population, growth rate, life expectancy, age and gender, etc.)?

Analysis of the African Underwear Industry

This section of the report provides an overview of the market size and dynamics of the underwear industry in Africa, segmented by the main product groups in volume and value terms for the period 2019-2023. It answers the following questions:

• What are the size and dynamics of the African underwear industry in volume and value terms?
• How has the African underwear industry been segmented by country in volume and value terms over the past five years?
• How has the African underwear industry been segmented by product groups in volume and value terms over the past five years?
• How is the industry broken down by segments?
• What are the major trends affecting the industry?
• Which are the major companies on the African underwear industry and what are their main characteristics?
• How fragmented is the competitive landscape?
• What is the degree of competition, based on Porter's five forces?
• What are the drivers and challenges affecting the industry development?

African Underwear Prices

The price section of the industry research report answers:

• How is the industry value chain formed?
• What is the structure of price formation?
• What are the average retail prices of underwear in Africa and how have they changed over the last five years?
• What are the average retail prices of the main product groups within the industry?
• How have the underwear retail prices in Africa developed in each of the analyzed countries over the last five years?

Foreign Trade Operations of Underwear in Africa

The foreign trade operations section of the industry report answers:

• How has the trade balance developed over the last five years?
• Does Africa import more underwear than it exports within each of the main product groups in the industry?
• Which African countries are net importers and which - net exporters of underwear?

Imports of Underwear to Africa

The import section of the industry research report answers:

• How has the volume and value of underwear imports to Africa changed over the past five years?
• How are the African underwear imports segmented by main product groups?
• Which are the major African countries importing underwear?
• Which are the major countries that export underwear to Africa?
• What are the average prices of underwear imported to each African country and how have they changed over the last five years?

Exports of Underwear from Africa

The export section of the industry report answers:

• How has the volume and value of underwear exports from Africa changed over the past five years?
• How are the African underwear exports segmented by main product groups?
• Which are the major African countries exporting underwear?
• Which are the main recipient countries of the African exports of underwear?
• What are the average prices of underwear exported from each African country and how have they changed over the last five years?

Consumption of Underwear in Africa

This section of the report answers:

• What is the per capita consumption of underwear in each African country in volume and value terms? How has it changed over the past five years?

African Underwear Industry Forecast

The final section of the industry report presents a forecast for the industry development in the medium term, based on three scenarios - base, pessimistic, and optimistic. The forecast section answers:

• How will the underwear industry in Africa develop over the next six years for each scenario?
• What are the forecasted market dynamics of the main product groups within the industry under the base scenario?

Short Methodology

The industry research report is prepared using WMStrategy's proven research methodology. It includes a blend of qualitative and quantitative data. The information comes from official sources and includes insights from market experts (representatives of the main market participants), gathered through semi-structured interviews.

For this particular industry report, at least 20 interviews have been conducted with market experts from the leading companies (producers, distributors, retailers, suppliers, etc.). A detailed methodology is available upon request.

Customization

The report will be updated as of the current month of purchase and will be dispatched within five working days after order confirmation. It can be amended to fit your specific data needs and preferences to cover your individual goals.

Report Benefits

• Discover how the underwear industry in Africa performed in the past (in the last five years) and how it will perform in the future (in the next six years);
• Track and identify key industry trends and insights behind recent industry changes;
• Understand the overall local demand for the main underwear product groups;
• Discover which are the most promising markets and segments;
• Strategically assess the competitive position of the main industry players;
• Evaluate how diversified the industry is in terms of competitive intensity, fragmentation, and environment in order to understand competitive threats;
• Assess growth potential, opportunities, demand drivers, and challenges in the industry;
• Quickly and cost-effectively receive a complete strategic analysis of the industry;
• Improve your pitches and presentations by using verified industry data and expert insights;
• Make important strategic decisions safely and with confidence;
• Receive professional expertise on the industry and its development;
• Empower your marketing, branding, strategy, product and business development with valuable industry insights;
• Build your investment strategy by assessing industry attractiveness or company attractiveness;
• Evaluate the key macroeconomic indicators to get insight into the general trends within the economy and demographics;
• Acquire data your competitors might already have and be acting upon.

Report Users

This industry research report is ideal for people who want to gain a comprehensive understanding of the underwear industry in Africa. It is also tailored to help people who need a clear and fact-based analysis of the market size and dynamics, import, export, foreign trade, and pricing of the main product groups and country markets within the industry. Most often, these people are professionals actively working in the industry as:

• C-suite executives;
• Directors;
• Industry strategists;
• Marketing professionals;
• Business development professionals;
• Product developers;
• Product marketers and strategists;
• Product managers;
• Project managers;
• Suppliers;
• Traders.

This report can also bring value to professionals, not actively involved in the industry, such as:

• Management consultants;
• Investment managers;
• Financial professionals;
• Bank managers;
• M&A managers;
• Auditors.

Report Data - Unlock Strategic Decisions

The industry research report presents reliable and verified market data. It provides valuable support to make important strategic decisions regarding:

• Strategic planning;
• Marketing and sales;
• Market and industry evaluation;
• Evaluation of market opportunities, risks, and challenges;
• Regional evaluation and opportunity analysis;
• Market entry;
• Market growth;
• Pricing and promotion;
• New product development;
• Distribution;
• Sourcing and supply chain management;
• Company evaluation;
• Mergers and acquisitions.

Please note:*The report will be updated with the latest information upon order confirmation so delivery timeline will 5 business days*