2024 Urinalysis Equipment Competitive Marketing Strategies in Europe and Latin America
This report was prepared to help urinalysis equipment and reagent suppliers understand competitive distribution alternatives (purchase, lease, reagent rental) in eight Europeanand Latin American countries, and enable the companies develop more effective marketing strategies.
The countries analyzed in the report include:
France
Germany
Italy
Spain
U.K.
Brazil
Colombia
Mexico
For each country and supplier, the report provides analysis of urinalysis system acquisition deals, including cost per test, up-front costs, purchase contract terms, tax and accounting considerations, service, and other factors.
The report is based on a combination of primary and secondary information resources, including interviews with company executives and laboratory personnel. The secondary sources of information included data retrieved from VPG Market Research proprietary as well as manufacturer product and financial literature, business and technical periodicals, and pertinent industry analyst reports.
Please note: The delivery time for the electronic version of this report is between 1-3 business days to allow the preparation of an updated version prior to dispatch.
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