Throat Lozenges Market Size, Share, and Outlook, 2025 Report- By Ingredient (Menthol Throat Lozenges, Non-menthol Throat Lozenges), By Usage (Pharmaceutical Lozenges, Antibacterial Lozenges, Others), By Application (Cough and Cold, Throat Soreness, Throat

Throat Lozenges Market Size, Share, and Outlook, 2025 Report- By Ingredient (Menthol Throat Lozenges, Non-menthol Throat Lozenges), By Usage (Pharmaceutical Lozenges, Antibacterial Lozenges, Others), By Application (Cough and Cold, Throat Soreness, Throat Diseases), By Distribution Channel (Hospital Pharmacy, Retail Pharmacy, Online Pharmacy, Others), 2018-2032


Throat Lozenges Market Outlook

The global XX market is expected to register a growth rate of 5.3% during the forecast period from $1.4 Billion in 2024 to $2.1 Billion in 2032.. The Throat Lozenges market is a thriving business that is poised to keep growing and presents potential growth opportunities for companies across the industry value chain.

The comprehensive market research report presents 12-year historic and forecast data on Throat Lozenges segments across 22 countries from 2021 to 2032. Key segments in the report include By Ingredient (Menthol Throat Lozenges, Non-menthol Throat Lozenges), By Usage (Pharmaceutical Lozenges, Antibacterial Lozenges, Others), By Application (Cough and Cold, Throat Soreness, Throat Diseases), By Distribution Channel (Hospital Pharmacy, Retail Pharmacy, Online Pharmacy, Others). Over 70 tables and charts showcase findings from our latest survey report on Throat Lozenges markets.

Throat Lozenges Market Insights, 2025

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Five Trends that will define global Throat Lozenges market in 2025 and Beyond

A closer look at the multi-million global market for Throat Lozenges identifies rapidly shifting consumer preferences across categories. By focusing on growth and resilience, leading Throat Lozenges companies are prioritizing their investments across categories, markets, and geographies. The report analyses the most important market trends shaping the new landscape to support better decisions for the long and short-term future.

What are the biggest opportunities for growth in the Throat Lozenges industry?

The Throat Lozenges sector demonstrated remarkable resilience over the past year across developed and developing economies. Further, the market presents significant opportunities to leverage the existing momentum towards actions by 2030. On the other hand, recent macroeconomic developments including rising inflation and supply chain disruptions are putting pressure on companies. The chapter assists users to identify growth avenues and address business challenges to make informed commercial decisions with unique insights, data forecasts, and in-depth market analyses.

Throat Lozenges Market Segment Insights

The Throat Lozenges industry presents strong offers across categories. The analytical report offers forecasts of Throat Lozenges industry performance across segments and countries. Key segments in the industry include- By Ingredient (Menthol Throat Lozenges, Non-menthol Throat Lozenges), By Usage (Pharmaceutical Lozenges, Antibacterial Lozenges, Others), By Application (Cough and Cold, Throat Soreness, Throat Diseases), By Distribution Channel (Hospital Pharmacy, Retail Pharmacy, Online Pharmacy, Others). The largest types, applications, and sales channels, fastest growing segments, and the key factors driving each of the categories are included in the report.

Forecasts of each segment across five regions are provided from 2021 through 2032 for Asia Pacific, North America, Europe, South America, Middle East, and African regions. In addition, Throat Lozenges market size outlook is provided for 22 countries across these regions.

Market Value Chain

The chapter identifies potential companies and their operations across the global Throat Lozenges industry ecosystem. It assists decision-makers in evaluating global Throat Lozenges market fundamentals, market dynamics, and disruptive trends across the value chain segments.

Scenario Analysis and Forecasts

Strategic decision-making in the Throat Lozenges industry is multi-faceted with the increased need for planning across scenarios. The report provides forecasts across three case scenarios- low growth, reference case, and high growth cases.

Asia Pacific Throat Lozenges Market Analysis- A Promising Growth Arena for Business Expansion

As companies increasingly expand across promising Asia Pacific markets with a combined population of over 4.5 billion, the medium-to-long-term future remains robust. The presence of the fastest-growing economies such as China, India, Thailand, Indonesia, and Vietnam coupled with strengthening middle-class populations and rising disposable incomes drive the market. In particular, China and India are witnessing rapid shifts in consumer purchasing behavior. China is recovering steadily with optimistic forecasts for 2025. Further, Japanese and South Korean markets remain stable with most companies focusing on new product launches and diversification of sales channels.

The State of Europe Throat Lozenges Industry 2025- Focus on Accelerating Competitiveness

As companies opt for an integrated agenda for competitiveness, the year 2025 presents optimistic scenarios for companies across the ecosystem. With signs of economic recovery across markets, companies are increasing their investments. Europe is one of the largest markets for Throat Lozenges with demand from both Western Europe and Eastern European regions increasing over the medium to long-term future. Increasing omnichannel shopping amidst robust consumer demand for value purchases shapes the market outlook. The report analyses the key Throat Lozenges market drivers and opportunities across Germany, France, the United Kingdom, Spain, Italy, Russia, and other Europe.

The US Throat Lozenges market Insights- Executives are most excited about opportunities for the US Throat Lozenges industry.

Easing inflation coupled with strengthening consumer sentiment is encouraging aggressive actions from the US Throat Lozenges companies. Market players consistently focusing on innovation and pursuing new ways to create value are set to excel in 2025. In addition, the Canadian and Mexican markets offer lucrative growth pockets for manufacturers and vendors. Focus on private-brand offerings and promotions, diversified sales channels, expansion into niche segments, adoption of advanced technologies, and sustainability are widely observed across the North American Throat Lozenges market.

Latin American Throat Lozenges market outlook rebounds in line with economic growth.

Underlying demand remains higher among urban consumers with an optimistic economic outlook across Brazil, Argentina, Chile, and other South and Central American countries. Increased consumer spending has been reported since H2-2024 and the prospects remain strong for 2025. Aggressive ecosystem moves to create new sources of income are widely observed across markets in the region. Marketing activities focused on customer insights, operations, and support functions are quickly gaining business growth in the region.

Middle East and Africa Throat Lozenges Markets- New Opportunities for Companies Harnessing Diversity

Rapid growth in burgeoning urban locations coupled with a young and fast-growing population base is attracting new investments in the Middle East and African Throat Lozenges markets. Designing expansion and marketing strategies to cater to the local consumer base supports the market prospects. In addition to Nigeria, Algeria, South Africa, and other markets, steady growth markets in Ethiopia, Rwanda, Ghana, Tanzania, the Democratic Republic of Congo, and others present significant prospects for companies. On the other hand, Middle Eastern Throat Lozenges markets including the UAE, Saudi Arabia, Qatar, and Oman continue to offer lucrative pockets of growth.

Competitive Landscape- How Throat Lozenges companies outcompete in 2025?

The ability to respond quickly to evolving consumer preferences and adapt businesses to niche consumer segments remains a key growth factor. The report identifies the leading companies in the industry and provides their revenue for 2024. The market shares of each company are also included in the report. Further, business profiles, SWOT analysis, and financial analysis of each company are provided in detail. Key companies analyzed in the report include Bliss GVS Pharma Ltd, GlaxoSmithKline plc, Pfizer Inc, Prestige Consumer Healthcare Inc, Procter & Gamble (P&G), Reckitt Benckiser Group Plc, Ricola AG, Sanofi S.A, SSL International, Thornton & Ross Ltd, Wm. Wrigley Jr. Company.

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1. Table of Contents
List of Figures and Tables
2. Executive Summary
2.1 Key Highlights
2.1.1 Throat Lozenges Market Size Outlook, 2018-2024 and 2025-2032
2.1.2 Largest Throat Lozenges Market Types and Applications
2.1.3 Fastest Growing Segments
2.1.4 Potential Markets
2.1.5 Market Concentration
2.2 Market Scope and Segmentation
2.2.1 Market Scope- Segments
2.2.2 Market Scope- Countries
2.2.3 Macroeconomic and Demographic Outlook
2.2.4 Abbreviations
2.2.5 Units and Currency Conversions
3. Research Methodology
3.1 Primary Research Surveys
3.2 Secondary Data Sources
3.3 Data Triangulation
3.4 Forecast Methodology
3.5 Assumptions and Limitations
4. Introduction to Global Throat Lozenges Market in 2025
4.1 Industry Panorama
4.2 Leading Companies Profiled in the Study
4.3 Asia Pacific Markets offer Robust Market Prospects for New Entrants
4.4 Market Dynamics
4.4.1 Market Dynamics- Trends and Drivers
4.4.2 Market Dynamics- Opportunities and Challenges
4.5 Regional Analysis
4.6 Porter’s Five Force Analysis
4.6.1 Intensity of Competitive Rivalry
4.6.2 Threat of New Entrants
4.6.3 Threat of Substitutes
4.6.4 Bargaining Power of Buyers
4.6.5 Bargaining Power of Suppliers
4.7 Throat Lozenges Industry Value Chain Analysis
4.7.1 Stage of Value Chain
4.7.2 Key Activities of Companies
4.7.3 Companies Included in Each Stage
4.7.4 Key Insights
5. Throat Lozenges Market Outlook to 2032
5.1 Market Size Forecast by Type, 2021-2024 and 2025-2032
5.2 Market Size Forecast by Application, 2021-2024 and 2024-2032
5.3 Market Size Forecast by Geography, 2021-2024 and 2024-2032
By Ingredient
Menthol Throat Lozenges
Non-menthol Throat Lozenges
By Usage
Pharmaceutical Lozenges
Antibacterial Lozenges
Others
By Application
Cough and Cold
Throat Soreness
Throat Diseases
By Distribution Channel
Hospital Pharmacy
Retail Pharmacy
Online Pharmacy
Others
6. Global Throat Lozenges Market Outlook across Growth Scenarios
6.1 Low Growth Scenario
6.2 Base/Reference Case
6.3 High Growth Scenario
6. North America Throat Lozenges Market Size Outlook
6.1 Key Market Statistics, 2024
6.2 North America Throat Lozenges Market Trends and Growth Opportunities
6.2.1 North America Throat Lozenges Market Outlook by Type
6.2.2 North America Throat Lozenges Market Outlook by Application
6.3 North America Throat Lozenges Market Outlook by Country
6.3.1 The US Throat Lozenges Market Outlook, 2021- 2032
6.3.2 Canada Throat Lozenges Market Outlook, 2021- 2032
6.3.3 Mexico Throat Lozenges Market Outlook, 2021- 2032
7. Europe Throat Lozenges Market Size Outlook
7.1 Key Market Statistics, 2024
7.2 Europe Throat Lozenges Market Trends and Growth Opportunities
7.2.1 Europe Throat Lozenges Market Outlook by Type
7.2.2 Europe Throat Lozenges Market Outlook by Application
7.3 Europe Throat Lozenges Market Outlook by Country
7.3.2 Germany Throat Lozenges Market Outlook, 2021- 2032
7.3.3 France Throat Lozenges Market Outlook, 2021- 2032
7.3.4 The UK Throat Lozenges Market Outlook, 2021- 2032
7.3.5 Spain Throat Lozenges Market Outlook, 2021- 2032
7.3.6 Italy Throat Lozenges Market Outlook, 2021- 2032
7.3.7 Russia Throat Lozenges Market Outlook, 2021- 2032
7.3.8 Rest of Europe Throat Lozenges Market Outlook, 2021- 2032
8. Asia Pacific Throat Lozenges Market Size Outlook
8.1 Key Market Statistics, 2024
8.2 Asia Pacific Throat Lozenges Market Trends and Growth Opportunities
8.2.1 Asia Pacific Throat Lozenges Market Outlook by Type
8.2.2 Asia Pacific Throat Lozenges Market Outlook by Application
8.3 Asia Pacific Throat Lozenges Market Outlook by Country
8.3.1 China Throat Lozenges Market Outlook, 2021- 2032
8.3.2 India Throat Lozenges Market Outlook, 2021- 2032
8.3.3 Japan Throat Lozenges Market Outlook, 2021- 2032
8.3.4 South Korea Throat Lozenges Market Outlook, 2021- 2032
8.3.5 Australia Throat Lozenges Market Outlook, 2021- 2032
8.3.6 South East Asia Throat Lozenges Market Outlook, 2021- 2032
8.3.7 Rest of Asia Pacific Throat Lozenges Market Outlook, 2021- 2032
9. South America Throat Lozenges Market Size Outlook
9.1 Key Market Statistics, 2024
9.2 South America Throat Lozenges Market Trends and Growth Opportunities
9.2.1 South America Throat Lozenges Market Outlook by Type
9.2.2 South America Throat Lozenges Market Outlook by Application
9.3 South America Throat Lozenges Market Outlook by Country
9.3.1 Brazil Throat Lozenges Market Outlook, 2021- 2032
9.3.2 Argentina Throat Lozenges Market Outlook, 2021- 2032
9.3.3 Rest of South and Central America Throat Lozenges Market Outlook, 2021- 2032
10. Middle East and Africa Throat Lozenges Market Size Outlook
10.1 Key Market Statistics, 2024
10.2 Middle East and Africa Throat Lozenges Market Trends and Growth Opportunities
10.2.1 Middle East and Africa Throat Lozenges Market Outlook by Type
10.2.2 Middle East and Africa Throat Lozenges Market Outlook by Application
10.3 Middle East and Africa Throat Lozenges Market Outlook by Country
10.3.1 Saudi Arabia Throat Lozenges Market Outlook, 2021- 2032
10.3.2 The UAE Throat Lozenges Market Outlook, 2021- 2032
10.3.3 Rest of Middle East Throat Lozenges Market Outlook, 2021- 2032
10.3.4 South Africa Throat Lozenges Market Outlook, 2021- 2032
10.3.5 Egypt Throat Lozenges Market Outlook, 2021- 2032
10.3.6 Rest of Africa Throat Lozenges Market Outlook, 2021- 2032
11. Company Profiles
11.1 Leading 10 Companies
Bliss GVS Pharma Ltd
GlaxoSmithKline plc
Pfizer Inc
Prestige Consumer Healthcare Inc
Procter & Gamble (P&G)
Reckitt Benckiser Group Plc
Ricola AG
Sanofi S.A
SSL International
Thornton & Ross Ltd
Wm. Wrigley Jr. Company
11.2 Overview
11.3 Products and Services
11.4 SWOT Profile
12. Appendix
12.1 Subscription Options
12.2 Customization Options
12.3 Publisher Details

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