Nutritional Supplements Market Size, Trends, Analysis, and Outlook By Product (Sports Nutrition, Fat Burners, Dietary Supplements, Functional Foods and Beverages, Sports Supplements), By Fat Burners (Green Tea, Fiber, Protein, Green Coffee, Others), By Di

Nutritional Supplements Market Size, Trends, Analysis, and Outlook By Product (Sports Nutrition, Fat Burners, Dietary Supplements, Functional Foods and Beverages, Sports Supplements), By Fat Burners (Green Tea, Fiber, Protein, Green Coffee, Others), By Dietary Supplements (Vitamins, Multivitamin, Minerals, Enzymes, Amino Acids, Conjugated Linoleic Acids, Others), By Functional Foods and Beverages (Probiotics, Omega-3, Others), By Sports Nutrition (Sports Supplements, Protein Supplements, Sports Drinks), By Consumer Group (Children, Infants, Adults, Pregnant, Geriatric), By Formulation (Tablets, Capsules, Powder, Softgels, Liquid, Others), By Sales Channel (Direct Selling, Chemist/Pharmacies, Health Food Shops, Hypermarkets, Supermarkets, E-commerce), by Region, Country, Segment, and Companies, 2024-2030


The global Nutritional Supplements market size is poised to register 7.1% growth from 2024 to 2030, presenting significant growth prospects for companies operating in the industry. The industry study analyzes the global Nutritional Supplements market across By Product (Sports Nutrition, Fat Burners, Dietary Supplements, Functional Foods and Beverages, Sports Supplements), By Fat Burners (Green Tea, Fiber, Protein, Green Coffee, Others), By Dietary Supplements (Vitamins, Multivitamin, Minerals, Enzymes, Amino Acids, Conjugated Linoleic Acids, Others), By Functional Foods and Beverages (Probiotics, Omega-3, Others), By Sports Nutrition (Sports Supplements, Protein Supplements, Sports Drinks), By Consumer Group (Children, Infants, Adults, Pregnant, Geriatric), By Formulation (Tablets, Capsules, Powder, Softgels, Liquid, Others), By Sales Channel (Direct Selling, Chemist/Pharmacies, Health Food Shops, Hypermarkets, Supermarkets, E-commerce).

The Nutritional Supplements market is experiencing robust growth driven by the rising consumer awareness about the importance of preventive healthcare and wellness, along with the increasing adoption of dietary supplements for addressing nutritional deficiencies and promoting overall health and well-being. Nutritional supplements encompass a wide range of products, including vitamins, minerals, amino acids, botanical extracts, and sports nutrition products, which offer various health benefits and support optimal physiological function. Key drivers of market growth include the growing aging population, the escalating prevalence of lifestyle-related diseases, and the expanding consumer base for sports and fitness supplements. Additionally, the surge in product innovation and formulation development, the increasing demand for clean-label and natural ingredients, and the growing popularity of personalized nutrition solutions are driving market expansion. Moreover, the rising disposable incomes, the growing trend of e-commerce and direct-to-consumer distribution channels, and the strategic marketing initiatives by manufacturers to target specific consumer demographics are fueling market growth. Furthermore, the stringent regulatory standards for product safety and efficacy, the emphasis on quality control and assurance measures, and the advancements in manufacturing technologies for enhanced product bioavailability and absorption are expected to drive market growth in the foreseeable future.

Nutritional Supplements Market Drivers, Trends, Opportunities, and Growth Opportunities

This comprehensive study discusses the latest trends and the most pressing challenges for industry players and investors. The Nutritional Supplements market research analyses the global market trends, key drivers, challenges, and opportunities in the industry. In addition, the latest Future of Nutritional Supplements survey report provides the market size outlook across types, applications, and other segments across the world and regions. It provides data-driven insights and actionable recommendations for companies in the Nutritional Supplements industry.

Key market trends defining the global Nutritional Supplements demand in 2024 and Beyond

The industry continues to remain an attractive hub for opportunities for both domestic and global vendors. As the market evolves, factors such as emerging market dynamics, demand from end-user sectors, a growing patient base, changes in consumption patterns, and widening distribution channels continue to play a major role.

Nutritional Supplements Market Segmentation- Industry Share, Market Size, and Outlook to 2030

The Nutritional Supplements industry comprises a wide range of segments and sub-segments. The rising demand for these product types and applications is supporting companies to increase their investment levels across niche segments. Accordingly, leading companies plan to generate a large share of their future revenue growth from expansion into these niche segments. The report presents the market size outlook across segments to support Nutritional Supplements companies scaling up production in these sub-segments with a focus on expanding into emerging countries.

Key strategies adopted by companies within the Nutritional Supplements industry

Leading Nutritional Supplements companies are boosting investments to capitalize on untapped potential and future possibilities across niche market segments and surging demand conditions in key regions. Further, companies are leveraging advanced technologies to unlock opportunities and achieve operational excellence. The report provides key strategies opted for by the top 10 Nutritional Supplements companies.

Nutritional Supplements Market Study- Strategic Analysis Review

The Nutritional Supplements market research report dives deep into the qualitative factors shaping the market, empowering you to make informed decisions-
  • Industry Dynamics: Porter's Five Forces analysis to understand bargaining power, competitive rivalry, and threats that impact long-term strategy formulation.
  • Strategic Insights: Provides valuable perspectives on key players and their approaches based on comprehensive strategy analysis.
  • Internal Strengths and Weaknesses: Develop targeted strategies to leverage strengths, address weaknesses, and capitalize on market opportunities.
  • Future Possibilities: Prepare for diverse outcomes with in-depth scenario analysis. Explore potential market disruptions, technology advancements, and economic changes.
Nutritional Supplements Market Size Outlook- Historic and Forecast Revenue in Three Cases

The Nutritional Supplements industry report provides a detailed analysis and outlook of revenue generated by companies from 2018 to 2023. Further, with actual data for 2023, the report forecasts the market size outlook from 2024 to 2030 in three case scenarios- low case, reference case, and high case scenarios.

Nutritional Supplements Country Analysis and Revenue Outlook to 2030

The report analyses 22 countries worldwide including the key driving forces and market size outlook from 2021 to 2030. In addition, region analysis across Asia Pacific, Europe, the Middle East, Africa, North America, and South America is included in the study. For each of the six regions, the market size outlook by segments is forecast for 2030.

North America Nutritional Supplements Market Size Outlook- Companies plan for focused investments in a changing environment

The US continues to remain the market leader in North America, driven by a large consumer base, the presence of well-established providers, and a strong end-user industry demand. Leading companies focus on new product launches in the changing environment. The US economy is expected to grow in 2024 (around 2.2% growth in 2024), potentially driving demand for various Nutritional Supplements market segments. Similarly, Strong end-user demand is encouraging Canadian Nutritional Supplements companies to invest in niche segments. Further, as Mexico continues to strengthen its trade relations and invest in technological advancements, the Mexico Nutritional Supplements market is expected to experience significant expansion, offering lucrative opportunities for both domestic and international stakeholders.

Europe Nutritional Supplements Market Size Outlook-Companies investing in assessing consumers, categories, competitors, and capabilities

The German industry remains the major market for companies in the European Nutritional Supplements industry with consumers in Germany, France, the UK, Spain, Italy, and others anticipated to register a steady demand throughout the forecast period, driving the overall market prospects. In addition, the proactive approach of businesses in identifying and leveraging new growth prospects positions the European Nutritional Supplements market for an upward trajectory, fostering both domestic and international interest. Leading brands operating in the industry are emphasizing effective marketing strategies, innovative product offerings, and a keen understanding of consumer preferences.

Asia Pacific Nutritional Supplements Market Size Outlook- an attractive hub for opportunities for both local and global companies

The increasing prevalence of indications, robust healthcare expenditure, and increasing investments in healthcare infrastructure drive the demand for Nutritional Supplements in Asia Pacific. In particular, China, India, and South East Asian Nutritional Supplements markets present a compelling outlook for 2030, acting as a magnet for both domestic and multinational manufacturers seeking growth opportunities. Similarly, with a burgeoning population and a rising middle class, India offers a vast consumer market. Japanese and Korean companies are quickly aligning their strategies to navigate changes, explore new markets, and enhance their competitive edge. Our report utilizes in-depth interviews with industry experts and comprehensive data analysis to provide a comprehensive outlook of 6 major markets in the region.

Latin America Nutritional Supplements Market Size Outlook- Continued urbanization and rising income levels

Rising income levels contribute to greater purchasing power among consumers, spurring consumption and creating opportunities for market expansion. Continued urbanization and rising income levels are expected to sustainably drive consumption growth in the medium to long term.

Middle East and Africa Nutritional Supplements Market Size Outlook- continues its upward trajectory across segments

Robust demand from Middle Eastern countries including Saudi Arabia, the UAE, Qatar, Kuwait, and other GCC countries supports the overall Middle East Nutritional Supplements market potential. Fueled by increasing healthcare expenditure of individuals, growing population, and high prevalence across a few markets drives the demand for Nutritional Supplements.

Nutritional Supplements Market Company Profiles

The global Nutritional Supplements market is characterized by intense competitive conditions with leading companies opting for aggressive marketing to gain market shares. The report presents business descriptions, SWOT analysis, growth strategies, and financial profiles. Leading companies included in the study are Abbott, Amway Corp., Clif Bar & Company, CSN, Glanbia PLC, Herbalife International of America, Inc, Nestlé Health Science, PepsiCo, Science in Sport plc, THG PLC

Recent Nutritional Supplements Market Developments

The global Nutritional Supplements market study presents recent market news and developments including new product launches, mergers, acquisitions, expansions, product approvals, and other updates in the industry.

Nutritional Supplements Market Report Scope

Parameters: Revenue, Volume Price

Study Period: 2023 (Base Year); 2018- 2023 (Historic Period); 2024- 2030 (Forecast Period)

Currency: USD; (Upon request, can be provided in Euro, JPY, GBP, and other Local Currency)

Qualitative Analysis
  • Pricing Analysis
  • Value Chain Analysis
  • SWOT Profile
  • Market Dynamics- Trends, Drivers, Challenges
  • Porter’s Five Forces Analysis
  • Macroeconomic Impact Analysis
  • Case Scenarios- Low, Base, High
Market Segmentation:

By Product

Sports Nutrition

Fat Burners

Dietary Supplements

Functional Foods and Beverages

Sports Supplements

By Fat Burners

Green Tea

Fiber

Protein

Green Coffee

Others

By Dietary Supplements

Vitamins

Multivitamin

Minerals

Enzymes

Amino Acids

Conjugated Linoleic Acids

Others

By Functional Foods and Beverages

Probiotics

Omega-3

Others

By Sports Nutrition

Sports Supplements

Protein Supplements

-Vitamins

-Minerals

-Amino Acids

-Probiotics

-Omega-3 Fatty Acids

-Carbohydrates

Sports Drinks

-Isotonic

-Hypotonic

-Hypertonic

Sports Foods

-Protein Bars

-Energy Bars

-Protein Gel

Meal Replacement Products

-Weight Loss Product

By Consumer Group

Children

Infants

Adults

Pregnant

Geriatric

By Formulation

Tablets

Capsules

Powder

Softgels

Liquid

Others

By Sales Channel

Direct Selling

Chemist/Pharmacies

Health Food Shops

Hypermarkets

Supermarkets

E-commerce

Geographical Segmentation:
  • North America (3 markets)
  • Europe (6 markets)
  • Asia Pacific (6 markets)
  • Latin America (3 markets)
  • Middle East Africa (5 markets)
Companies

Abbott

Amway Corp.

Clif Bar & Company

CSN

Glanbia PLC

Herbalife International of America, Inc

Nestlé Health Science

PepsiCo

Science in Sport plc

THG PLC

Formats Available: Excel, PDF, and PPT


1. Executive Summary
1.1 Nutritional Supplements Market Overview and Key Findings, 2024
1.2 Nutritional Supplements Market Size and Growth Outlook, 2021- 2030
1.3 Nutritional Supplements Market Growth Opportunities to 2030
1.4 Key Nutritional Supplements Market Trends and Challenges
1.4.1 Nutritional Supplements Market Drivers and Trends
1.4.2 Nutritional Supplements Market Challenges
1.5 Competitive Landscape and Key Players
1.6 Competitive Analysis- Growth Strategies Adopted by Leading Nutritional Supplements Companies
2. Nutritional Supplements Market Size Outlook to 2030
2.1 Nutritional Supplements Market Size Outlook, USD Million, 2021- 2030
2.2 Nutritional Supplements Incremental Market Growth Outlook, %, 2021- 2030
2.3 Segment Snapshot, 2024
3. Nutritional Supplements Market- Strategic Analysis Review
3.1 Porter's Five Forces Analysis
Threat of New Entrants
Threat of Substitutes
Intensity of Competitive Rivalry
Bargaining Power of Buyers
Bargaining Power of Suppliers
3.2 Value Chain Analysis
3.3 SWOT Analysis
4. Nutritional Supplements Market Segmentation Analysis and Outlook
4.1 Market Segmentation and Scope
4.2 Market Breakdown by Type, Application, and Other Segments, 2021-2030
By Product
Sports Nutrition
Fat Burners
Dietary Supplements
Functional Foods and Beverages
Sports Supplements
By Fat Burners
Green Tea
Fiber
Protein
Green Coffee
Others
By Dietary Supplements
Vitamins
Multivitamin
Minerals
Enzymes
Amino Acids
Conjugated Linoleic Acids
Others
By Functional Foods and Beverages
Probiotics
Omega-3
Others
By Sports Nutrition
Sports Supplements
Protein Supplements
-Vitamins
-Minerals
-Amino Acids
-Probiotics
-Omega-3 Fatty Acids
-Carbohydrates
Sports Drinks
-Isotonic
-Hypotonic
-Hypertonic
Sports Foods
-Protein Bars
-Energy Bars
-Protein Gel
Meal Replacement Products
-Weight Loss Product
By Consumer Group
Children
Infants
Adults
Pregnant
Geriatric
By Formulation
Tablets
Capsules
Powder
Softgels
Liquid
Others
By Sales Channel
Direct Selling
Chemist/Pharmacies
Health Food Shops
Hypermarkets
Supermarkets
E-commerce
4.3 Growth Prospects and Niche Opportunities, 2023- 2030
4.4 Regional comparison of Market Growth, CAGR, 2023-2030
5. Region-wise Market Outlook to 2030
5.1 Key Findings for Asia Pacific Nutritional Supplements Market, 2025
5.2 Asia Pacific Nutritional Supplements Market Size Outlook by Type, 2021- 2030
5.3 Asia Pacific Nutritional Supplements Market Size Outlook by Application, 2021- 2030
5.4 Key Findings for Europe Nutritional Supplements Market, 2025
5.5 Europe Nutritional Supplements Market Size Outlook by Type, 2021- 2030
5.6 Europe Nutritional Supplements Market Size Outlook by Application, 2021- 2030
5.7 Key Findings for North America Nutritional Supplements Market, 2025
5.8 North America Nutritional Supplements Market Size Outlook by Type, 2021- 2030
5.9 North America Nutritional Supplements Market Size Outlook by Application, 2021- 2030
5.10 Key Findings for South America Nutritional Supplements Market, 2025
5.11 South America Pacific Nutritional Supplements Market Size Outlook by Type, 2021- 2030
5.12 South America Nutritional Supplements Market Size Outlook by Application, 2021- 2030
5.13 Key Findings for Middle East and Africa Nutritional Supplements Market, 2025
5.14 Middle East Africa Nutritional Supplements Market Size Outlook by Type, 2021- 2030
5.15 Middle East Africa Nutritional Supplements Market Size Outlook by Application, 2021- 2030
6. Country-wise Market Size Outlook to 2030
6.1 US Nutritional Supplements Market Size Outlook and Revenue Growth Forecasts
6.2 US Nutritional Supplements Industry Drivers and Opportunities
6.3 Canada Market Size Outlook and Revenue Growth Forecasts
6.4 Canada Nutritional Supplements Industry Drivers and Opportunities
6.6 Mexico Market Size Outlook and Revenue Growth Forecasts
6.6 Mexico Nutritional Supplements Industry Drivers and Opportunities
6.7 Germany Market Size Outlook and Revenue Growth Forecasts
6.8 Germany Nutritional Supplements Industry Drivers and Opportunities
6.9 France Market Size Outlook and Revenue Growth Forecasts
6.10 France Nutritional Supplements Industry Drivers and Opportunities
6.11 UK Market Size Outlook and Revenue Growth Forecasts
6.12 UK Nutritional Supplements Industry Drivers and Opportunities
6.13 Spain Market Size Outlook and Revenue Growth Forecasts
6.14 Spain Nutritional Supplements Industry Drivers and Opportunities
6.16 Italy Market Size Outlook and Revenue Growth Forecasts
6.16 Italy Nutritional Supplements Industry Drivers and Opportunities
6.17 Rest of Europe Market Size Outlook and Revenue Growth Forecasts
6.18 Rest of Europe Nutritional Supplements Industry Drivers and Opportunities
6.19 China Market Size Outlook and Revenue Growth Forecasts
6.20 China Nutritional Supplements Industry Drivers and Opportunities
6.21 India Market Size Outlook and Revenue Growth Forecasts
6.22 India Nutritional Supplements Industry Drivers and Opportunities
6.23 Japan Market Size Outlook and Revenue Growth Forecasts
6.24 Japan Nutritional Supplements Industry Drivers and Opportunities
6.26 South Korea Market Size Outlook and Revenue Growth Forecasts
6.26 South Korea Nutritional Supplements Industry Drivers and Opportunities
6.27 Australia Market Size Outlook and Revenue Growth Forecasts
6.28 Australia Nutritional Supplements Industry Drivers and Opportunities
6.29 South East Asia Market Size Outlook and Revenue Growth Forecasts
6.30 South East Asia Nutritional Supplements Industry Drivers and Opportunities
6.31 Rest of Asia Pacific Market Size Outlook and Revenue Growth Forecasts
6.32 Rest of Asia Pacific Nutritional Supplements Industry Drivers and Opportunities
6.33 Brazil Market Size Outlook and Revenue Growth Forecasts
6.34 Brazil Nutritional Supplements Industry Drivers and Opportunities
6.36 Argentina Market Size Outlook and Revenue Growth Forecasts
6.36 Argentina Nutritional Supplements Industry Drivers and Opportunities
6.37 Rest of South America Market Size Outlook and Revenue Growth Forecasts
6.38 Rest of South America Nutritional Supplements Industry Drivers and Opportunities
6.39 Middle East Market Size Outlook and Revenue Growth Forecasts
6.40 Middle East Nutritional Supplements Industry Drivers and Opportunities
6.41 Africa Market Size Outlook and Revenue Growth Forecasts
6.42 Africa Nutritional Supplements Industry Drivers and Opportunities
7. Nutritional Supplements Market Outlook across Scenarios
7.1 Low Growth Case
7.2 Reference Growth Case
7.3 High Growth Case
8. Nutritional Supplements Company Profiles
8.1 Profiles of Leading Nutritional Supplements Companies in the Market
8.2 Business Descriptions, SWOT Analysis, and Growth Strategies
8.3 Financial Performance and Key Metrics
Abbott
Amway Corp.
Clif Bar & Company
CSN
Glanbia PLC
Herbalife International of America, Inc
Nestlé Health Science
PepsiCo
Science in Sport plc
THG PLC
9. Appendix
9.1 Scope of the Report
9.2 Research Methodology and Data Sources
9.3 Glossary of Terms
9.4 Market Definitions
9.5 Contact Information

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