Hops Market Size, Share, and Outlook, 2025 Report- By Product (Chinook Hops, Aroma Hops, Centennial Hops, Others), By Application (Medical Drugs, Alcoholic Beverages, Cosmetics, Others), 2018-2032

Hops Market Outlook

Hops Market Size is forecast to reach $15.6 Billion in 2032 from $9.6 Billion in 2025, at an optimistic growth rate of 7.1% from 2025 to 2032. The robust Hops Market growth presents potential growth opportunities for companies across the industry value chain.

The comprehensive market research report presents 12-year historic and forecast data on Hops Market segments across 22 countries from 2021 to 2032. Key segments in the report include By Product (Chinook Hops, Aroma Hops, Centennial Hops, Others), By Application (Medical Drugs, Alcoholic Beverages, Cosmetics, Others). Over 70 tables and charts showcase findings from our latest survey report on Hops Markets.

Hops Market Insights, 2025: Hops – Key Drivers and Opportunities

The hops market is experiencing significant growth, driven by the increasing demand for craft beer and the continuous rise in global beer consumption. Hops are a key ingredient in beer production, contributing to the beer’s bitterness, flavor, and aroma. The growing trend toward craft beer and premium alcoholic beverages, particularly in markets like North America, Europe, and Asia, is a significant driver of the demand for hops. Additionally, there is an increasing interest in hops-based innovations, including the development of new hop varieties that offer unique flavor profiles, particularly as consumers continue to seek novel and differentiated beer experiences.

Opportunities in the hops market are linked to the expanding demand for organic hops, driven by the broader trend toward organic farming and sustainable practices in agriculture. As consumers become more health-conscious, there is a growing preference for locally sourced and natural ingredients in food and beverage products, providing an opportunity for hop farmers and suppliers to meet this demand. Another opportunity lies in the use of hops in the functional food and natural health supplements markets, as hops are increasingly recognized for their health benefits, such as anti-inflammatory properties and potential to improve sleep. Furthermore, with the growing popularity of non-alcoholic beer, there is potential for the hops market to expand beyond traditional beer production to cater to the demand for flavoring and aromatic additives in various beverages.

Five Trends that will define global Hops Market in 2025 and Beyond

A closer look at the multi-million global market for Hops Market identifies rapidly shifting consumer preferences across categories. By focusing on growth and resilience, leading Hops Companies are prioritizing their investments across categories, markets, and geographies. The report analyses the most important market trends shaping the new landscape to support better decisions for the long and short-term future.

What are the biggest opportunities for growth in the Hops Industry?

The Hops Market sector demonstrated remarkable resilience over the past year across developed and developing economies. Further, the market presents significant opportunities to leverage the existing momentum towards actions by 2032. On the other hand, recent macroeconomic developments including rising inflation and supply chain disruptions are putting pressure on companies. The chapter assists users to identify growth avenues and address business challenges to make informed commercial decisions with unique insights, data forecasts, and in-depth market analyses.

Hops Market Segment Insights

The Hops Industry presents strong offers across categories. The analytical report offers forecasts of Hops Industry performance across segments and countries. Key segments in the industry include- By Product (Chinook Hops, Aroma Hops, Centennial Hops, Others), By Application (Medical Drugs, Alcoholic Beverages, Cosmetics, Others). The largest types, applications, and sales channels, fastest growing segments, and the key factors driving each of the categories are included in the report.

Forecasts of each segment across five regions are provided from 2021 through 2032 for Asia Pacific, North America, Europe, South America, Middle East, and African regions. In addition, Hops Market size outlook is provided for 22 countries across these regions.

Hops Industry Value Chain

The chapter identifies potential companies and their operations across the global Hops Industry ecosystem. It assists decision-makers in evaluating global Hops Market fundamentals, market dynamics, and disruptive trends across the value chain segments.

Scenario Analysis and Forecasts

Strategic decision-making in the Hops Industry is multi-faceted with the increased need for planning across scenarios. The report provides forecasts across three case scenarios- low growth, reference case, and high growth cases.

Asia Pacific Hops Market Analysis- A Promising Growth Arena for Business Expansion

As companies increasingly expand across promising Asia Pacific markets with a combined population of over 4.5 billion, the medium-to-long-term future remains robust. The presence of the fastest-growing economies such as China, India, Thailand, Indonesia, and Vietnam coupled with strengthening middle-class populations and rising disposable incomes drive the market. In particular, China and India are witnessing rapid shifts in consumer purchasing behavior. China is recovering steadily with optimistic forecasts for 2025. Further, Japanese and South Korean markets remain stable with most companies focusing on new product launches and diversification of sales channels.

The State of Europe Hops Industry 2025- Focus on Accelerating Competitiveness

As companies opt for an integrated agenda for competitiveness, the year 2025 presents optimistic scenarios for companies across the ecosystem. With signs of economic recovery across markets, companies are increasing their investments. Europe is one of the largest markets for Hops Market with demand from both Western Europe and Eastern European regions increasing over the medium to long-term future. Increasing omnichannel shopping amidst robust consumer demand for value purchases shapes the market outlook. The report analyses the key Hops Market drivers and opportunities across Germany, France, the United Kingdom, Spain, Italy, Russia, and other Europe.

The US Hops Market Insights- Executives are most excited about opportunities for the US Hops Industry.

Easing inflation coupled with strengthening consumer sentiment is encouraging aggressive actions from the US Hops Companies. Market players consistently focusing on innovation and pursuing new ways to create value are set to excel in 2025. In addition, the Canadian and Mexican markets offer lucrative growth pockets for manufacturers and vendors. Focus on private-brand offerings and promotions, diversified sales channels, expansion into niche segments, adoption of advanced technologies, and sustainability are widely observed across the North American Hops Market.

Latin American Hops Market outlook rebounds in line with economic growth.

Underlying demand remains higher among urban consumers with an optimistic economic outlook across Brazil, Argentina, Chile, and other South and Central American countries. Increased consumer spending has been reported since H2-2024 and the prospects remain strong for 2025. Aggressive ecosystem moves to create new sources of income are widely observed across markets in the region. Marketing activities focused on customer insights, operations, and support functions are quickly gaining business growth in the region.

Middle East and Africa Hops Markets- New Opportunities for Companies Harnessing Diversity

Rapid growth in burgeoning urban locations coupled with a young and fast-growing population base is attracting new investments in the Middle East and African Hops Markets. Designing expansion and marketing strategies to cater to the local consumer base supports the market prospects. In addition to Nigeria, Algeria, South Africa, and other markets, steady growth markets in Ethiopia, Rwanda, Ghana, Tanzania, the Democratic Republic of Congo, and others present significant prospects for companies. On the other hand, Middle Eastern Hops Markets including the UAE, Saudi Arabia, Qatar, and Oman continue to offer lucrative pockets of growth.

Competitive Landscape- How Hops Companies outcompete in 2025 and Beyond?

The ability to respond quickly to evolving consumer preferences and adapt businesses to niche consumer segments remains a key growth factor. The report identifies the leading companies in the industry and provides their revenue for 2024. The market shares of each company are also included in the report. Further, business profiles, SWOT analysis, and financial analysis of each company are provided in detail. Key companies analyzed in the report include Charles Faram & Co. Ltd, HERBO NUTRA EXTRACTS PRIVATE LTD, Hollingbery & Son Inc, Hop Growers of America, Hops Direct LLC, Hopsteiner LLC, Joh. Barth & Sohn GmbH & Co. KG, Kalsec Inc, Loughran Brewers Select, Yakima Chief Hops Inc.

Hops Market Scope and Segmentation

By Product

Chinook Hops

Aroma Hops

Centennial Hops

Others

By Application

Medical Drugs

Alcoholic Beverages

Cosmetics

Others

Countries Included-

North America- US, Canada, Mexico

Europe- Germany, France, UK, Spain, Italy, Benelux, Turkey, Russia, Rest of Europe

Asia Pacific- China, India, Japan, South Korea, South East Asia, Australia, Rest of APAC

South and Central America- Brazil, Argentina, Chile, Rest of SCA

Middle East and Africa- Saudi Arabia, the UAE, Israel, South Africa, Algeria, Nigeria, Rest of Middle East, Rest of Africa

Companies Included in the Hops Market Research-

Charles Faram & Co. Ltd

HERBO NUTRA EXTRACTS PRIVATE LTD

Hollingbery & Son Inc

Hop Growers of America

Hops Direct LLC

Hopsteiner LLC

Joh. Barth & Sohn GmbH & Co. KG

Kalsec Inc

Loughran Brewers Select

Yakima Chief Hops Inc

Reasons to Buy the report

• Make informed decisions through long and short-term forecasts across 22 countries and segments.
• Evaluate market fundamentals, dynamics, and disrupting trends set to shape 2025 and beyond.
• Gain a clear understanding of the competitive landscape, with product portfolio and growth strategies.
• Get an integrated understanding of the entire market ecosystem and companies.
• Stay ahead of the competition through plans for growth in a changing environment for your geographic expansion.
• Assess the impact of advanced technologies and identify growth opportunities based on actionable data and insights.
• Get free Excel spreadsheet and PPT versions along with the report PDF.