Cosmetics Market Size, Trends, Analysis, and Outlook By Product (Skin Care, Hair Care, Makeup, Fragrance, Others), By End-User (Men, Women), By Distribution Channel (Offline, Online), by Country, Segment, and Companies, 2024-2032

Cosmetics Market Size, Trends, Analysis, and Outlook By Product (Skin Care, Hair Care, Makeup, Fragrance, Others), By End-User (Men, Women), By Distribution Channel (Offline, Online), by Country, Segment, and Companies, 2024-2032


Global Cosmetics Market is forecast to reach $458.6 Billion in 2030 from $312.5 Billion in 2024, registering a CAGR of 6.6%

The cosmetics market is growing as consumer preferences shift towards innovative and high-quality beauty products. The trend towards inclusivity and diversity in beauty standards is boosting market expansion. Innovations in formulations, sustainability, and e-commerce strategies are enhancing market potential, prompting companies to develop diverse cosmetic offerings.

Cosmetics Market Drivers, Trends, Opportunities, and Growth Opportunities

The comprehensive report presents unique market trends and challenges shaping the outlook for industry stakeholders. The Future of Cosmetics survey report provides the market size outlook across types, applications, and segments globally and regionally. It also offers data-driven insights and actionable recommendations for companies in the Cosmetics industry.

Key market trends defining the global Cosmetics demand in 2025 and Beyond

The Cosmetics industry remains an attractive hub for both domestic and global vendors. As we enter 2025, demand from end-user sectors, changes in consumption patterns, new product launches, and widening distribution channels will play major roles.

Cosmetics Market Segmentation- Industry Share, Market Size, and Outlook to 2032

Rising demand for diverse products and applications fuels the increased investments in niche segments. Leading companies focus on generating a large share of their future revenue growth by expanding into these niche segments. The report presents a market size outlook across segments, supporting companies scaling up production with a focus on potential countries.

Key strategies adopted by companies within the Cosmetics industry

Leading Cosmetics companies are boosting investments to capitalize on untapped potential and future possibilities across niche market segments and surging demand conditions. In particular, companies that leverage advanced technologies to achieve operational excellence are set to gain significant revenues. The report details the key strategies adopted by the top 10 Cosmetics companies.

Cosmetics Market Study- Strategic Analysis Review

The market research report dives deep into qualitative factors shaping the market, empowering you to make informed decisions.
  • Industry Dynamics: Porter's Five Forces analysis to understand bargaining power, competitive rivalry, and threats that impact long-term strategy formulation.
  • Strategic Insights: Provides valuable perspectives on key players and their approaches based on comprehensive strategy analysis.
  • Internal Strengths and Weaknesses: Develop targeted strategies to leverage strengths, address weaknesses, and capitalize on market opportunities.
  • Future Possibilities: Prepare for diverse outcomes with in-depth scenario analysis. Explore potential market disruptions, technology advancements, and economic changes.
Cosmetics Market Size Outlook- Historic and Forecast Revenue in Three Cases

The Cosmetics industry report provides a detailed analysis and outlook of revenue generated by companies from 2018 to 2023. With actual data for 2023, the report forecasts the market size outlook from 2024 to 2032 in three scenarios: low case, reference case, and high case.

Cosmetics Country Analysis and Revenue Outlook to 2032

The report analyzes 22 countries worldwide, including key driving forces and market size outlook from 2021 to 2032. Additionally, it includes region analysis across Asia Pacific, Europe, the Middle East, Africa, North America, and South America. For each region, the market size outlook by segments is forecast for 2032.

North America Cosmetics Market Size Outlook- Companies plan for focused investments in a changing environment

The US remains the market leader in North America, driven by a large consumer base, well-established providers, and strong infrastructure. Leading companies focus on new product launches in a changing environment. The US GDP is expected to grow from $28,781.1 Billion in 2024 to $36,621 Billion in 2030, driving demand for various Cosmetics market segments. Similarly, strong market demand encourages Canadian Cosmetics companies to invest in niche segments. Mexico's investment in technological advancements positions it for significant market expansion.

Europe Cosmetics Market Size Outlook- Companies investing in assessing consumers, categories, competitors, and capabilities.

The German Cosmetics industry remains the major market for companies in the European Cosmetics industry with consumers in Germany, France, the UK, Spain, Italy, and others anticipated to register a steady demand throughout the forecast period, driving the overall market prospects. In addition, the proactive approach of vendors in identifying and leveraging new growth prospects positions the European Cosmetics market fostering both domestic and international interest. Leading brands operating in the industry are emphasizing effective marketing strategies, innovative product offerings, and addressing niche consumer segments.

Asia Pacific Cosmetics Market Size Outlook- an attractive hub for opportunities for both local and global companies

The increasing pool of consumer base, robust consumption expenditure, and increasing investments in manufacturing drive the demand for Cosmetics in Asia Pacific. In particular, China, India, and South East Asian Cosmetics markets present a compelling outlook for 2032, attracting both domestic and multinational vendors seeking growth opportunities. Similarly, with a burgeoning population and a rising middle class, India offers a vast consumer market. Japanese and Korean companies are quickly aligning their strategies to navigate market changes, explore new markets, and enhance their competitive edge. Our report utilizes in-depth interviews with industry experts and comprehensive data analysis to provide a comprehensive outlook of 6 major countries in the APAC region.

Latin America Cosmetics Market Size Outlook- Continued urbanization and rising income levels

Rising income levels contribute to higher purchasing power among consumers, spurring consumption and creating opportunities for market expansion. Continued urbanization and rising income levels are expected to sustainably drive consumption growth in the medium to long term.

Middle East and Africa Cosmetics Market Size Outlook- continues its upward trajectory across segments.

Robust demand from Middle Eastern countries including Saudi Arabia, the UAE, Qatar, Kuwait, and other GCC countries supports the overall Middle East Cosmetics market potential. Fuelled by increasing consumption expenditure of individuals and growing population drive the demand for Cosmetics.

Cosmetics Company Profiles

The global Cosmetics market is characterized by intense competitive conditions with leading companies opting for aggressive marketing to gain market shares. The report presents business descriptions, SWOT analysis, growth strategies, and financial profiles. The leading companies included in the study are Avon Products Inc, Beiersdorf AG, Coty Inc, Godrej, Henkel AG & Co. KGaA, Hoyu Co. Ltd, Kao Corp, L'Oréal S.A., Revlon Inc, Shiseido Company Ltd, The Estée Lauder Companies Inc, The Procter & Gamble Company (P&G), Unilever PLC.

Recent Cosmetics Market Developments

The global Cosmetics market study presents recent market news and developments including new product launches, mergers, acquisitions, expansions, product approvals, and other updates in the industry.

Cosmetics Market Report Scope

Parameters: Revenue, Volume Price

Study Period: 2023 (Base Year); 2018- 2023 (Historic Period); 2024- 2032 (Forecast Period)

Currency: USD; (Upon request, can be provided in Euro, JPY, GBP, and other Local Currency)

Qualitative Analysis
  • Pricing Analysis
  • Value Chain Analysis
  • SWOT Profile
  • Market Dynamics- Trends, Drivers, Challenges
  • Porter’s Five Forces Analysis
  • Macroeconomic Impact Analysis
  • Case Scenarios- Low, Base, High
Market Segmentation:

Product

Skin Care

Hair Care

Makeup

Fragrance

Others

End-User

Men

Women

Distribution Channel

Offline

Online

Geographical Segmentation:
  • North America (3 markets)
  • Europe (6 markets)
  • Asia Pacific (6 markets)
  • Latin America (3 markets)
  • Middle East Africa (5 markets)
Companies

Avon Products Inc

Beiersdorf AG

Coty Inc

Godrej

Henkel AG & Co. KGaA

Hoyu Co. Ltd

Kao Corp

L'Oréal S.A.

Revlon Inc

Shiseido Company Ltd

The Estée Lauder Companies Inc

The Procter & Gamble Company (P&G)

Unilever PLC

Formats Available: Excel, PDF, and PPT


Chapter 1: Executive Summary
1.1 Study Scope
1.2 Market Definition
1.3 Report Guide
1.3.1 Country Coverage
1.3.2 Companies Profiled
1.3.3 Study Period: 2018 to 2023 and 2024 to 2032
1.3.4 Units
1.4 Abbreviations
Chapter 2. Cosmetics Market Overview- 2025
2.1 An Introduction to the Global Cosmetics Markets
2.2 Key Statistics
2.3 Region Benchmarking, 2024
2.4 Country Positioning Matrix, 2024
Chapter 3. Strategic Analysis Review
3.1 Cosmetics Industry Stakeholders
3.2 Value Chain Analysis
3.3 Porter’s Five Forces Analysis
3.4 SWOT Profile
3.5 Recent Market Developments
Chapter 4. Impact Analysis and Scenario Forecasts
4.1 Russia-Ukraine Conflict Analysis
4.2 COVID-19: Post Pandemic Recovery Analysis
4.3 US Inflation and Sluggish Growth in China
4.4 Focus on Sustainability
4.5 Low Growth Case Scenario: Global Cosmetics Market Outlook to 2032
4.6 Reference Case Scenario: Global Cosmetics Market Outlook to 2032
4.7 High Growth Case Scenario: Global Cosmetics Market Outlook to 2032
Chapter 5: Cosmetics Market Dynamics
5.1 Key Cosmetics Market Trends
5.2 Potential Cosmetics Market Opportunities
5.3 Key Market Challenges
Chapter 6: Global Cosmetics Market Analysis and Outlook to 2032
6.1 Global Market Outlook by Segments, 2021 to 2032
6.2 Product
Skin Care
Hair Care
Makeup
Fragrance
Others
End-User
Men
Women
Distribution Channel
Offline
Online
6.3 Global Market Outlook by Region, 2021 to 2032
Chapter 7: North America Cosmetics Market Analysis and Outlook to 2032
7.1 North America Market Outlook by Segments, 2021- 2032
7.2 Product
Skin Care
Hair Care
Makeup
Fragrance
Others
End-User
Men
Women
Distribution Channel
Offline
Online
7.3 North America Market Outlook by Country, 2021- 2032
7.3.1 United States Cosmetics Market Size Forecast, 2021- 2032
7.3.2 Canada Cosmetics Market Size Forecast, 2021- 2032
7.3.3 Mexico Cosmetics Market Size Forecast, 2021- 2032
Chapter 8: Europe Cosmetics Market Analysis and Outlook to 2032
8.1 Europe Market Outlook by Segments, 2021- 2032
8.2 Product
Skin Care
Hair Care
Makeup
Fragrance
Others
End-User
Men
Women
Distribution Channel
Offline
Online
8.3 Europe Market Outlook by Country, 2021- 2032
8.3.1 Germany Cosmetics Market Size Forecast, 2021- 2032
8.3.2 France Cosmetics Market Size Forecast, 2021- 2032
8.3.3 United Kingdom Cosmetics Market Size Forecast, 2021- 2032
8.3.4 Spain Cosmetics Market Size Forecast, 2021- 2032
8.3.5 Italy Cosmetics Market Size Forecast, 2021- 2032
8.3.6 Russia Cosmetics Market Size Forecast, 2021- 2032
8.3.7 Rest of Europe Cosmetics Market Size Forecast, 2021- 2032
Chapter 9: Asia Pacific Cosmetics Market Analysis and Outlook to 2032
9.1 Asia Pacific Market Outlook by Segments, 2021- 2032
9.2 Product
Skin Care
Hair Care
Makeup
Fragrance
Others
End-User
Men
Women
Distribution Channel
Offline
Online
9.3 Asia Pacific Market Outlook by Country, 2021- 2032
9.3.1 China Cosmetics Market Size Forecast, 2021- 2032
9.3.2 India Cosmetics Market Size Forecast, 2021- 2032
9.3.3 Japan Cosmetics Market Size Forecast, 2021- 2032
9.3.4 South Korea Cosmetics Market Size Forecast, 2021- 2032
9.3.5 Australia Cosmetics Market Size Forecast, 2021- 2032
9.3.6 South East Asia Cosmetics Market Size Forecast, 2021- 2032
9.3.7 Rest of Asia Pacific Cosmetics Market Size Forecast, 2021- 2032
Chapter 10: South America Cosmetics Market Analysis and Outlook to 2032
10.1 South America Market Outlook by Segments, 2021- 2032
10.2 Product
Skin Care
Hair Care
Makeup
Fragrance
Others
End-User
Men
Women
Distribution Channel
Offline
Online
10.3 South America Market Outlook by Country, 2021- 2032
10.3.1 Brazil Cosmetics Market Size Forecast, 2021- 2032
10.3.2 Argentina Cosmetics Market Size Forecast, 2021- 2032
10.3.3 Rest of South America Cosmetics Market Size Forecast, 2021- 2032
Chapter 11: Middle East and Africa Cosmetics Market Analysis and Outlook to 2032
11.1 Middle East and Africa Market Outlook by Segments, 2021- 2032
11.2 Product
Skin Care
Hair Care
Makeup
Fragrance
Others
End-User
Men
Women
Distribution Channel
Offline
Online
11.3 Middle East and Africa Market Outlook by Country, 2021- 2032
11.3.1 Saudi Arabia Cosmetics Market Size Forecast, 2021- 2032
11.3.2 The UAE Cosmetics Market Size Forecast, 2021- 2032
11.3.3 Rest of Middle East Cosmetics Market Size Forecast, 2021- 2032
11.3.4 South Africa Cosmetics Market Size Forecast, 2021- 2032
11.3.4 Rest of Africa Cosmetics Market Size Forecast, 2021- 2032
Chapter 12: Competitive Landscape
12.1 Competitive Analysis- Product Profile, SWOT, Financial Profiles
12.2 Key Companies Profiled in the Study
12.3 Avon Products Inc
Beiersdorf AG
Coty Inc
Godrej
Henkel AG & Co. KGaA
Hoyu Co. Ltd
Kao Corp
L'Oréal S.A.
Revlon Inc
Shiseido Company Ltd
The Estée Lauder Companies Inc
The Procter & Gamble Company (P&G)
Unilever PLC
Chapter 13: Sources and Research Methodology
13.1 Primary and Secondary Sources
13.2 Research Methodology
13.3 Data Triangulation and Validation
13.4 Assumptions and Limitations
13.5 Forecast Methodology
Appendix
A: Highlights of the Q4-2024 Version
B: Conclusion and Future Recommendations
C: Customization Options
D: Contact Information
List of Figures
Figure 1: Country Analysis: Largest Market Share (%)- 2024 vs. 2032
Figure 2: GDP (Current Prices) Outlook by Country, 2010- 2032
Figure 3: Population Outlook by Country, 2010- 2032
Figure 4: Inflation Outlook by Country (%), 2024- 2032
Figure 5: Global Cosmetics Market Outlook by Type, 2021- 2032
Figure 6: Global Cosmetics Market Outlook by Application, 2021- 2032
Figure 7: Global Cosmetics Market Outlook by Region, 2021- 2032
Figure 8: North America Cosmetics Market Snapshot, Q4-2024
Figure 9: North America Cosmetics Market Size Forecast by Type, 2021- 2032
Figure 10: North America Cosmetics Market Size Forecast by Application, 2021- 2032
Figure 11: North America Cosmetics Market Share by Country, 2023
Figure 12: Europe Cosmetics Market Snapshot, Q4-2024
Figure 13: Europe Cosmetics Market Size Forecast by Type, 2021- 2032
Figure 14: Europe Cosmetics Market Size Forecast by Application, 2021- 2032
Figure 15: Europe Cosmetics Market Share by Country, 2023
Figure 16: Asia Pacific Cosmetics Market Snapshot, Q4-2024
Figure 17: Asia Pacific Cosmetics Market Size Forecast by Type, 2021- 2032
Figure 18: Asia Pacific Cosmetics Market Size Forecast by Application, 2021- 2032
Figure 19: Asia Pacific Cosmetics Market Share by Country, 2023
Figure 20: South America Cosmetics Market Snapshot, Q4-2024
Figure 21: South America Cosmetics Market Size Forecast by Type, 2021- 2032
Figure 22: South America Cosmetics Market Size Forecast by Application, 2021- 2032
Figure 23: South America Cosmetics Market Share by Country, 2023
Figure 24: Middle East and Africa Cosmetics Market Snapshot, Q4-2024
Figure 25: Middle East and Africa Cosmetics Market Size Forecast by Type, 2021- 2032
Figure 26: Middle East and Africa Cosmetics Market Size Forecast by Application, 2021- 2032
Figure 27: Middle East and Africa Cosmetics Market Share by Country, 2023
Figure 28: United States Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 29: Canada Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 30: Mexico Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 31: Germany Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 32: France Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 33: United Kingdom Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 34: Spain Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 35: Italy Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 36: Russia Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 37: Rest of Europe Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 38: China Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 39: India Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 40: Japan Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 41: South Korea Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 42: Australia Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 43: South East Asia Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 44: Rest of APAC Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 45: Brazil Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 46: Argentina Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 47: Rest of LATAM Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 48: Saudi Arabia Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 49: UAE Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 50: South Africa Cosmetics Market Size Outlook, $ Million, 2021- 2032
Figure 51: Research Methodology
Figure 52: Forecast Methodology
List of Tables
Table 1: Market Scope and Segmentation
Table 2: Global Cosmetics Market Size Outlook, $Million, 2021 to 2032
Table 3: Low Case Scenario Forecasts
Table 4: Reference Case Scenario Forecasts
Table 5: High Growth Scenario Forecasts
Table 6: Global Cosmetics Market Size Outlook by Segments, 2021- 2032
Table 7: Global Cosmetics Market Size Outlook by Region, 2021- 2032
Table 8: Country Mapping, 2023 vs. 2032
Table 9: North America- Cosmetics Market Outlook by Type, 2021- 2032
Table 10: North America- Cosmetics Market Outlook by Country, 2021- 2032
Table 11: Europe - Cosmetics Market Outlook by Type, 2021- 2032
Table 12: Europe - Cosmetics Market Outlook by Country, 2021- 2032
Table 13: Asia Pacific - Cosmetics Market Outlook by Type, 2021- 2032
Table 14: Asia Pacific - Cosmetics Market Outlook by Country, 2021- 2032
Table 15: South America- Cosmetics Market Outlook by Type, 2021- 2032
Table 16: South America- Cosmetics Market Outlook by Country, 2021- 2032
Table 17: Middle East and Africa - Cosmetics Market Outlook by Type, 2021- 2032
Table 18: Middle East and Africa - Cosmetics Market Outlook by Country, 2021- 2032
Table 19: Business Snapshots of Leading Cosmetics Companies
Table 20: Product Profiles of Leading Cosmetics Companies
Table 21: SWOT Profiles of Leading Cosmetics Companies

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