SD-WAN or Software-defined wide area network is a type of network that is defined through software to manage WAN connections. It virtualizes the conventional network equipment and allows overall software-based management of traffic and network resources. SD-WAN offers the possibility to select the optimal path with diverse connection types, better application performance, and added security that can use MPLS, broadband, LTE, etc. The use of AI and machine learning in automating network management, threat detection, and advanced analytics will continue to grow.
The SD-WAN Market is expected to grow with a significant CAGR of 35% during the forecast period (2024-2032). With the increasing use of cloud-based applications and services, there is a demand for new cost-effective and efficient solutions for managing cloud traffic, such as SD-WAN. The shift towards more employees telecommuting or being part of a distributed team must have consistent, secure, and efficient connectivity, which SD-WAN offers. Moreover, partnerships and collaborations with cloud service providers are becoming increasingly common. Through partnerships with leading cloud providers, SD-WAN suppliers can provide seamless interconnectivity with on-premises infrastructure and clouds. In October 2022, SITA announced a new partnership with Versa Networks, the recognized secure access service edge (SASE) leader, that will launch SITA Connect Go, a multi-tenant edge Secure SD-WAN (Software-Defined Wide Area Network) solution designed specifically for the air transport industry.
Based on the deployment, the market is segmented into cloud, and on-premises. The cloud segment dominated the global market in 2023. This is mainly due to the improvement in the usage of more flexible, scalable, and efficient solutions for the management of cloud traffic. With more applications and services moving to the cloud. This integration assists organizations in dealing with the increasing complexity of the new unique or multiple-cloud environment which makes SD-WAN vital for improving cloud operating operations as well as growing the performance capacity of the overall networks. For instance, On Mar 30, 2021, Cisco launched an expanded Secure Access Service Edge (SASE) offer. This is the important step in Cisco’s journey to radically simplify security and networking by helping network operations (NetOps) and security operations (SecOps) teams securely connect users to applications. Additionally, Cisco announced enhancements to its cloud-native platform, SecureX to more quickly and effectively manage new and emerging threats.
Based on the organization size, the market is segmented into large enterprises and small-medium enterprises. The large enterprises held a significant market share in 2023. The market for SD-WAN is led by large corporations that incorporate SD-WAN solutions to address its extensive and complicated WAN networks. These organizations need cost-effective, versatile, and high-performing solutions for interconnecting the branches, data centers, and cloud services. Accordingly, SD-WAN has gained adoption among large enterprises due to advances in internet technologies, and it opened new markets for WAN technologies by optimizing the traffic flow and breaking the dependence on traditional WAN technologies’ costs and performance for business applications.
Based on the component, the market has been divided into solutions and services. Services are expected to grow with a significant CAGR in the forecast period (2024-2032). The major share of the SD-WAN market comes from the services sector, especially the MSPs (Managed Service Providers) and telecom operators who offer SD-WAN service as part of their service offerings. These providers utilize SD-WAN to offer their clients better connection, and protection, along with consistent control over their networks. The increase in demand for managed SD-WAN services continues to fuel the market since companies are outsourcing the easier deployment and operations of SD-WAN, and new service providers are entering the market with new ranges of solutions.
Based on the end-user, the market is segmented into healthcare; manufacturing; IT and telecom; banking and financial services; government, retail, and consumer services; transport and logistics; and others. The manufacturing held a significant market share in 2023. This is mainly contributing to growth by supporting requirements for guaranteed and efficient connection at different locations. Leading industries apply SD-WAN to IoT devices, improve data rates, and guarantee stable network connections in manufacturing facilities. The compatibility of the technology with cloud applications and real-time analytics also helps in the organization’s operations and addresses the issue of downtime, therefore being crucial for the manufacturing industry and the growth of the SD-WAN market.
For a better understanding of the market adoption of SD-WAN, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, France, U.K., Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. Asia-Pacific is expected to grow with a significant CAGR in the forecast period (2024-2032). The increasing inclination towards cloud services and digital transformations in the region necessitates flexible and scalable networks. For instance, on June 20, 2024, Tata Communications announced the launch of its Unified/ Single-Vendor Hosted Secure Access Service Edge (SASE) for global enterprises. In partnership with Versa Networks, a leader in AI-powered Unified SASE, Tata Communications Hosted SASE, converges software-defined wide area networks (SD-WAN) and secure service edge (SSE) capabilities in a single pass technology enabling future-ready businesses to fully harness the power and potential of cloud-based environments through exceptional performance, zero-trust security, ease of use, and cost-effectiveness. With Asian-Pacific enterprises shifting from traditional WAN environments towards hybrid and multi-cloud solutions. Also, with the growing popularity of the work-from-home culture and the increase in the number of internet-enabled devices in developing economies, enhanced and effective networking becomes mandatory. The continuing infrastructural development and the rising investments in IT & telecommunications also contribute to the growth of the SD-WAN market. It has been observed that as firms in the Asia-Pacific region industry improve network performance and cut down operating costs, SD-WAN becomes an ideal solution for the same which helps the region’s technological revolution.
Some of the major players operating in the market include Cisco Systems Inc., Broadcom, Arista Networks, Inc., Fortinet, Inc., Palo Alto Networks., Hewlett Packard Enterprise Development LP, Barracuda Networks, Inc., Cloud Software Group, Inc., Huawei Technologies Co., Ltd., ARYAKA NETWORKS, INC.
1 MARKET INTRODUCTION
1.1. Market Definitions
1.2. Main Objective
1.3. Stakeholders
1.4. Limitation
2 RESEARCH METHODOLOGY OR ASSUMPTION
2.1. Research Process of the SD-WAN Market
2.2. Research Methodology of the SD-WAN Market
2.3. Respondent Profile
3 EXECUTIVE SUMMARY
3.1. Industry Synopsis
3.2. Segmental Outlook
3.2.1. Market Growth Intensity
3.3. Regional Outlook
4 MARKET DYNAMICS
4.1. Drivers
4.2. Opportunity
4.3. Restraints
4.4. Trends
4.5. PESTEL Analysis
4.6. Demand Side Analysis
4.7. Supply Side Analysis
4.7.1. Merger & Acquisition
4.7.2. Investment Scenario
4.7.3. Industry Insights: Leading Startups and Their Unique Strategies
5 PRICING ANALYSIS
5.1. Regional Pricing Analysis
5.2. Price Influencing Factors
6 GLOBAL SD-WAN MARKET REVENUE (USD BN), 2022-2032F