Fitness Platforms For Disabled Market: Current Analysis and Forecast (2022-2028)

Fitness Platforms For Disabled Market: Current Analysis and Forecast (2022-2028)

The fitness platforms for disabled market is expected to witness a CAGR of around 22% during the forecast period. During the pandemic, digital fitness was one of the few successes. It has made it possible for both large franchises and independent businesses to continue operating and to keep a good percentage of their membership bases. The fitness platform for the disabled market is growing because of awareness of health consciousness, the rise in IoT trends, and high preference in old age people. Also, the geriatric population is more likely to utilize these platforms for food and nutrition, and disabled persons are more likely to use them for exercise and weight loss which will increase the use of fitness platforms.

The fitness platforms for disabled market is expected to grow at a steady rate of around 35% owing to the increasing demand for fitness platforms among the disabled population and the growing trend of online fitness programs among people with various disability types, including difficulties in hearing, vision, mobility, and many other functions. For instance, according to the WHO, an estimated 1.3 billion people, or 1 in 6 people worldwide experience significant disability.

• Based on type, the market is segmented into exercise & weight loss, diet & nutrition, and activity tracking. Exercise & weight loss category to witness the highest CAGR during the forecast period owing to the growing number of companies emphasizing the introduction of platforms for individuals with disabilities to lose weight and maintain a regular exercise schedule these fitness platforms offer a large number of user-specific workouts and weight loss programs. For instance, Move United, a community-based adaptive sports organization, announced the launch of a digital fitness platform in September 2021, that offers exercise and fitness routines for disabled communities.
• On the basis of platform, the market is categorized into android, iOS, and others. Among these, iOS category held a significant share of the market in 2020. This is mainly due to the rise in iOS usage among the target market. In the first five days following the iOS 14 release in September 2020, the updates were installed by about 26% of iPhone, iPod, and iPad owners. Additionally, the iOS platform offers the following fitness applications: Apple Fitness+, Evolve 21, Kakana, Champion's RX, and Kym NonStop.
• Based on devices, the fitness platforms for the disabled market have been classified into smartphones, tablets, and wearable devices. The smartphone category is to witness higher adoption of fitness platforms during the forecast period. This is mainly due to the increasing prevalence to track physical activities, and user-friendly usability. In addition, the constant development of fitness tracker applications, in terms of functions and features, is further driving the market growth.
• For a better understanding of the market adoption of the fitness platforms for the disabled industry, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is anticipated to grow at a substantial CAGR during the forecast period. This is mainly due to the rising awareness and adoption of fitness trackers and the increasing incidents of health issues such as rising cases of diabetes, heart-related disorders, and obesity. For instance, as per the American Diabetic Association (ADA), 37.3 million Americans, or 11.3% of the population, had diabetes in 2019. Also, the growing penetration of smartphones and the internet, and the advent of innovative products by key market players in the North American region will drive market growth.
• Some of the major players operating in the market include Apple Inc., KAKANA, Adaptive Yoga Live, Rocket Software inc., Special Olympics, Youtube, Hulu LLC, GOFA Fitness, Peloton, and Exercise Connection.