Automatic emergency braking (AEB) is a driver assistance system that can mitigate possible accidents by identifying which potential crash is about to happen and using the car’s onboard systems to intervene and gently apply the brake to reduce or completely avoid the accident. The technology here often employs radar, cameras, or LiDAR to uncover dangerous conditions. In the past, consumers were not very concerned with the availability of safety features while choosing a vehicle. Still, today, with emerging market demands and technology, there is heightened attention towards safety, especially the automatic emergency braking system.
The Global Automatic Emergency Braking Market is expected to have a steady growth rate of 19.5% over the assessment period, majorly attributed to the rising demand for safety systems in car manufacturing. Consumers are shifting their focus towards vehicles that possess more safety technologies. Secondly, developments in superior sensors, cameras, and software have also made it possible to design and install complicated AEB systems compared to older and less developed systems that operate on limited scopes of potential collisions. For instance, on 24, 2020 – A premium European automaker streamlined superior driver assistance features to more vehicles due to Magna's latest camera-based driver assistance capability.
Based on the system, the market is segmented into Low-Speed AEBS and High-Speed AEBS. The Low-Speed AEBS segment will contribute to a relatively large market share. Low-speed AEB systems are gradually gaining basic requirement levels for inclusion in various vehicle types and price ranges from economy to premium class. Specifically, the massive use of these cars has made the low-speed AEB market evolve. Second, Regulatory bodies like the National Highway Traffic Safety Administration, for instance, of the United States of America, have set specific rules requiring automobile manufacturers to install low-speed AEB systems in their vehicles. This has further boosted the use of these systems as they provide a convenient way of handling technical training.
Based on vehicle type, the market is segmented into passenger and commercial vehicles. Amongst these, the passenger vehicles segment was found to have contributed the largest market share to the global automatic emergency braking in 2023. Sedans, usually in the possession of families and for daily use, require enhanced safety protective measures. Automatic emergency braking systems assume a significant part in this regard in as much as they can assist in the prevention or reduction of the effect of the impacts through detecting the presence of an object on the road and taking a result to adjust the rate of the vehicle at which it approaches a stationary or slower object.
Based on technology, the market is segmented into dynamic brake support and crash imminent braking. Among the categories of automatic emergency braking, the dynamic brake support segment has the largest market share in the year 2023. It is pointed out that the dynamic brake support systems help add another layer of safety to drivers by using the brakes automatically in an emergency braking situation, which can further help mitigate or avoid accidents. The advanced safety technologies segment is expected to remain the market leader as consumer demand for such systems grows with time in the AEB industry.
For a better understanding of the market adoption of the automatic emergency braking industry, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, UK, France, Italy, Spain, Rest of Europe), Asia-Pacific (China, Japan, India and Rest of Asia-Pacific), Rest of World. North America's automotive industry remains ahead of others in the way of designing the future AEB systems, and the future certainly looks bright. The car manufacturers in the region are on the cusp of extending the frontiers of intelligent and safe driving. They are already looking at sensors, deep and progressive learning, and physical data analysis innovations to attain newer heights in blended vehicles aided by AEB systems. Furthermore, the extension of AEB demands to other forms of commercial platforms, including tractors for trailers, will act to extend North America’s status as the leading region in this vital sector, thus increasing the protection of the overall transport structures. All in all, it can be stated that the market in North America is now actively developing and is supported by key factors such as unlimited pressure from regulators, industry innovation, and increasing consumer demand for automatic emergency braking systems. Young as it is in this strategically important area of automobile safety, the path the region is charting for itself and the world holds out brighter and safer prospects for the driver, the passenger, and most importantly, the pedestrians.
Some major players operating in the market include Continental AG, Aptiv, AISIN CORPORATION, Phinia Inc., DENSO CORPORATION, Hitachi, Ltd., HYUNDAI MOBIS, Magna International Inc., Robert Bosch GmbH, and ZF Friedrichshafen AG.
1 MARKET INTRODUCTION
1.1. Market Definitions
1.2. Main Objective
1.3. Stakeholders
1.4. Limitation
2 RESEARCH METHODOLOGY OR ASSUMPTION
2.1. Research Process of the Automatic Emergency Braking Market
2.2. Research Methodology of the Automatic Emergency Braking Market
2.3. Respondent Profile
3 EXECUTIVE SUMMARY
3.1. Industry Synopsis
3.2. Segmental Outlook
3.2.1. Market Growth Intensity
3.3. Regional Outlook
4 MARKET DYNAMICS
4.1. Drivers
4.2. Opportunity
4.3. Restraints
4.4. Trends
4.5. PESTEL Analysis
4.6. Demand Side Analysis
4.7. Supply Side Analysis
4.7.1. Merger & Acquisition
4.7.2. Investment Scenario
4.7.3. Industry Insights: Leading Startups and Their Unique Strategies