North America Gold-infused Beauty Product Market Forecast Analysis 2025-2032

North America Gold-infused Beauty Product Market Forecast Analysis 2025-2032

As per Triton’s research report, the gold-infused beauty product market in North America is estimated to expand in terms of revenue at a CAGR of 14.01% during the forecast period 2025-2032.

The market for gold-infused beauty products in North America is witnessing notable growth, driven by the appeal of luxury and the perceived skincare benefits, including anti-aging and rejuvenation. E-commerce has played a pivotal role in expanding the market’s reach, leveraging targeted digital marketing strategies and influencer collaborations to attract a younger demographic, particularly Millennials and GenZ. Innovative formulations incorporating nano-gold particles and sustainable ingredients are increasingly favored, supported by both established luxury brands and emerging niche players. As consumer demand for premium skincare solutions continues to rise, the market is positioned for consistent expansion in the region.

The countries analyzed in this region include the United States and Canada.

The United States leads with a major market share, recording nearly $323.65 million in 2024.

As per industry sources, there were 173,591 beauty, cosmetics & fragrance store businesses in the US as of 2023, an increase of 4.7% from 2022.

In 2022, the average annual household expenditure was estimated at approximately $48,000. A 2023 survey conducted in the United States revealed that GenZ allocates significant resources to beauty products, with average yearly spending exceeding $2,000.

According to the US Department of Commerce, e-commerce accounted for 22.0% of total retail sales in the United States in 2023. This surge in online retail has provided a robust platform for niche markets, such as gold-infused beauty products, to thrive in the country.

Gold-Infused Beauty Product Market Forecast for Canada

The gold-infused beauty product market in Canada is steadily growing, driven by a rising preference for premium skincare solutions that offer anti-aging and rejuvenating benefits. Canadians, particularly in urban areas, are drawn to the luxurious appeal and efficacy of these products. E-commerce platforms have played a significant role in enhancing accessibility, with targeted marketing and influencer endorsements driving awareness and demand. Both established international brands and local cosmetic brands are tapping into this trend, offering innovative formulations that widen the scope of high-end beauty products in the country.

The gold-infused beauty product market is segmented by product type, skin type, distribution channel and gender. Based on product type, it is further classified into serums, moisturizers, masks and cleansers. Gold-infused serums combine the luxurious properties of gold with potent active ingredients to rejuvenate the skin. Known for their anti-inflammatory and antioxidant benefits, these serums help reduce fine lines, improve elasticity, and promote a radiant complexion. The inclusion of gold enhances circulation, aiding in better absorption of nutrients and a youthful glow.

Contender Analysis in the Gold-Infused Beauty Product Market:

The Estée Lauder Companies (ELC) is a global cosmetics company that designs, manufactures, and markets premium beauty products. Its diverse portfolio includes skincare, makeup, fragrance, and hair care products. ELC owns several brands, such as La Mer, Jo Malone London, Clinique, and Tom Ford Beauty. The company’s products are available in over 150 countries and territories through both retail and digital commerce channels. The company was founded in the year 1946 and has its headquarters in Midtown Manhattan, New York City.

In October 2024, Estée Lauder officially launched in the US Amazon Premium Beauty store. This expansion introduces its high-performance skincare, makeup, and renowned fragrances to Amazon shoppers nationwide.

Other key contenders in the market include Huda Beauty, Charolette Tilbury Beauty Inc, L’Oreal, Shiseido Co Ltd, Tatcha LLC, and Haven Beauty.