Malaysia Refrigeration Appliances Market 2022-2028
MARKET OUTLOOK
Triton Market Research’s report on the Malaysia refrigeration appliances market estimates that the market will advance at a CAGR of 1.89% in value during the forecasted period 2022-2028. In terms of volume, the studied market by category is set to grow with a CAGR of 1.61% during 2022-2028.
Product developments and launches are among the major factors driving the market’s growth. For instance, in 2022, Hisense Malaysia launched four refrigerators that follow the company’s goal to offer advanced and energy-saving appliances. Besides this, the company introduced chest freezers that ensure temperature control for different food products. These freezers also include a super freeze option that lowers the temperature to -30°C, keeping food products fresh for a longer period.
Furthermore, premiumization is another factor supporting the adoption of these appliances. Consumers spend more on refrigerator-freezers with more storage to facilitate stockpiling. The government has also initiated programs to influence the adoption of energy-efficient refrigerators. For instance, the Sustainable Energy Development Authority (SEDA) Malaysia launched the Save 3.0 program that offers RM400 e-rebate to households that purchase 4-star or 5-star energy-efficient products. Therefore, as stated above, these factors are widening the scope and growth of the Malaysian refrigeration appliances market.
COMPETITIVE OUTLOOK
The notable companies in the refrigeration appliances market include Samsung Electronics Co Ltd, LG Corporation, Haier Group Corporation, Toshiba Corporation, and Panasonic Corporation.
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