Global K-beauty Products Market: Growth Prospects 2024-2032

Global K-beauty Products Market: Growth Prospects 2024-2032



According to Triton Market Research’s report, the Global K-Beauty Products Market is likely to grow with a CAGR of 9.86% in the forecast period 2024-2032.

K-BEAUTY PRODUCTS MARKET ANALYSIS

The K-Beauty products market captures the worldwide allure of Korean Beauty, offering a wide selection of skincare products that blend traditional techniques with contemporary advancements. This market represents a global phenomenon, captivating skincare enthusiasts with its holistic approach to skincare and emphasis on achieving a radiant complexion. Rooted in centuries-old traditions and cutting-edge technological advancements, the K-Beauty products market offers a comprehensive beauty philosophy focused on nourishment, hydration, and overall skin health. With an extensive array of products, including cleansers, toners, serums, moisturizers, and more, the K-Beauty products market empowers consumers to customize their skincare regimens to meet their specific needs and preferences.

K-BEAUTY PRODUCTS MARKET PERFORMANCE: DRIVERS, CHALLENGES, AND OPPORTUNITIES

Increasing interest in natural and organic personal care products

There is a noticeable surge in consumer interest in natural and organic personal care products. This trend reflects a broader societal shift towards healthier and more sustainable lifestyle choices, prompting consumers to seek out skincare solutions that prioritize natural ingredients and environmentally friendly formulations. Secondly, South Korean skincare brands are renowned for their commitment to innovation, constantly pushing the boundaries to introduce novel formulations and advanced skincare technologies. Moreover, the expansion of the male skincare segment represents another significant driver of the K-beauty market. Traditionally, skincare has been predominantly associated with women; however, there is a growing recognition among men of the importance of proper skincare routines. South Korean beauty brands have been quick to capitalize on this emerging trend, developing specialized skincare products tailored to the unique needs and preferences of male consumers.

The rise of counterfeit K-beauty products

The prevalence of counterfeit products not only undermines consumer trust but also threatens the reputation of authentic K-beauty brands. These counterfeit products, often manufactured with substandard ingredients and lacking proper quality control measures, not only fail to deliver the promised skincare benefits but also pose potential risks to consumer health. Moreover, the competitive landscape is further intensified by the presence of renowned international brands, which leverage their strong brand recognition and extensive marketing resources to capture market share.

Influence of social media and millennials on K-beauty products

Social media has revolutionized the beauty and personal care industry with its unique skincare and cosmetic routines, accelerating the popularity of K-beauty in the United States since the late 2000s. Through platforms like TikTok, YouTube, blogs, and Instagram, passionate Korean beauty enthusiasts have effectively shared their expertise worldwide. Social media influencers have played a pivotal role in promoting K-beauty through engaging content like transformation videos, product reviews, and makeup tutorials, showcasing the diverse range of products and skincare & hair care routines. This trend resonates strongly with millennials, who value individualized skincare solutions and are drawn to innovative products with unique designs, enticing fragrances, and trendy ingredients offered by brands like Missha and Tony Moly.

GLOBAL K-BEAUTY PRODUCTS MARKET REPORT SEGMENTATION:

Market by Gender:

Male

Female

The male beauty industry is experiencing a notable upsurge. A growing number of men are embracing skincare practices, driven by heightened awareness of the correlation between skincare and overall health. Additionally, the proliferation of skincare products tailored specifically for men, coupled with collaborations between brands and male celebrities, has thrust men’s grooming into the limelight. Notably, renowned beauty brands like Tom Ford Beauty, L’Oréal, and Estée Lauder have introduced cosmetics lines catering to male consumers, further solidifying the trend.

Market by Product Type:

Skincare

Cleanser

Toner

Moisturizer

Sheet Mask & Spot Patch

Lip care

Eyecare

Sun Protection

Body care

Hand care

Foot care

Hair care

Makeup

Eye makeup

Lip makeup

Face makeup

Korean Beauty (K-Beauty) has spearheaded the global “skincare wave,” dominating the skincare industry worldwide. With the increasing popularity of Korean culture, there has been a surge in the exportation of Korean beauty products to global markets. This heightened competition within Korea has spurred a race among brands to innovate and emerge as the most cutting-edge K-Beauty brand, consequently elevating the overall quality of products.

Market by Distribution Channel:

Specialty/Single-brand stores

Supermarkets/ Hypermarkets

E-commerce

KEY K-BEAUTY PRODUCTS COMPANIES INSIGHTS

The companies’ insights help dive into data about the key players in the K-Beauty products market. The strategic initiatives for each of the companies considered have been covered in detail. Some of the key K-Beauty products companies’ strategic initiatives are:

Collaboration (June 2023): Banila Co & Chupa Chups

Chupa Chups partnered with makeup brand Banila Co to unveil the ‘Banila Co x Chupa Chups Collaboration’. The product lineup comprises various options like the ‘Priming Veil Cheek’, ‘Watery Veil Lip Tints & Plumpers’, and ‘Clean It Zero’.

Product Launch (May 2023): COSRX

COSRX launched ‘The AHA 2 BHA 2 Blemish Treatment Serum’, which provides a quick and effective solution for blemish needs and spot care.


1. Global K-beauty Products Market - Summary
2. Industry Outlook
2.1. Impact Analysis On The K-beauty Products Market
2.1.1. Covid-19 Impact On The K-beauty Products Market
2.2. Porter’s Five Forces Analysis
2.2.1. Threat Of New Entrants
2.2.2. Threat Of Substitutes
2.2.3. Bargaining Power Of Buyers
2.2.4. Bargaining Power Of Suppliers
2.2.5. Threat Of Competitive Rivalry
2.3. Market Maturity Analysis
2.4. Supply Chain Analysis
2.4.1. Raw Materials Assembly
2.4.2. Product Manufacturing
2.4.3. Quality Assurance & Labelling
2.4.4. Distribution
2.4.5. End-consumers
2.5. Key Buying Impact Analysis
2.5.1. Price
2.5.2. Ingredients Used
2.5.3. Labelling & Packaging
2.5.4. Skin Type
2.6. Key Market Strategies
2.6.1. Collaborations
2.6.2. Product Launches
2.6.3. Acquisitions
2.6.4. Business Expansions
2.7. Market Drivers
2.7.1. Increasing Interest In Natural And Organic Personal Care Products
2.7.2. Product Innovation And Extensive Investments In R&D
2.7.3. Expansion Of The Male Skincare Segment
2.8. Market Challenges
2.8.1. Rise Of Counterfeit K-beauty Products
2.8.2. Competition From Well-established International Brands
2.9. Market Opportunities
2.9.1. Influence Of Social Media And Millennials On K-beauty Products
2.9.2. Peel-on Sun Patches Are Gaining Popularity
2.9.3. Integration Of Ai, Big Data, And Augmented Reality (Ar) In The Beauty Sector
2.10. Analyst Perspective
3. Global K-beauty Products Market – By Gender
3.1. Male
3.2. Female
4. Global K-beauty Products Market – By Product Type
4.1. Skincare
4.1.1. Cleanser
4.1.2. Toner
4.1.3. Moisturizer
4.1.4. Sheet Mask & Spot Patch
4.1.5. Lip Care
4.1.6. Eye Care
4.1.7. Sun Protection
4.2. Body Care
4.2.1. Hand Care
4.2.2. Foot Care
4.2.3. Hair Care
4.3. Makeup
4.3.1. Eye Makeup
4.3.2. Lip Makeup
4.3.3. Face Makeup
5. Global K-beauty Products Market – By Distribution Channel
5.1. Specialty/Single-brand Stores
5.2. Supermarkets/Hypermarkets
5.3. E-commerce
6. Global K-beauty Products Market – By Regional Outlook
6.1. North America
6.1.1. Market By Gender
6.1.2. Market By Product Type
6.1.3. Market By Distribution Channel
6.1.4. Country Analysis
6.1.4.1. United States
6.1.4.1.1. United States K-beauty Products Market Forecast & Prospects
6.1.4.2. Canada
6.1.4.2.1. Canada K-beauty Products Market Forecast & Prospects
6.2. Europe
6.2.1. Market By Gender
6.2.2. Market By Product Type
6.2.3. Market By Distribution Channel
6.2.4. Country Analysis
6.2.4.1. United Kingdom
6.2.4.1.1. United Kingdom K-beauty Products Market Forecast & Prospects
6.2.4.2. Germany
6.2.4.2.1. Germany K-beauty Products Market Forecast & Prospects
6.2.4.3. France
6.2.4.3.1. France K-beauty Products Market Forecast & Prospects
6.2.4.4. Italy
6.2.4.4.1. Italy K-beauty Products Market Forecast & Prospects
6.2.4.5. Spain
6.2.4.5.1. Spain K-beauty Products Market Forecast & Prospects
6.2.4.6. Poland
6.2.4.6.1. Poland K-beauty Products Market Forecast & Prospects
6.2.4.7. Rest Of Europe
6.2.4.7.1. Rest Of Europe K-beauty Products Market Forecast & Prospects
6.3. Asia-pacific
6.3.1. Market By Gender
6.3.2. Market By Product Type
6.3.3. Market By Distribution Channel
6.3.4. Country Analysis
6.3.4.1. China
6.3.4.1.1. China K-beauty Products Market Forecast & Prospects
6.3.4.2. Japan
6.3.4.2.1. Japan K-beauty Products Market Forecast & Prospects
6.3.4.3. India
6.3.4.3.1. India K-beauty Products Market Forecast & Prospects
6.3.4.4. South Korea
6.3.4.4.1. South Korea K-beauty Products Market Forecast & Prospects
6.3.4.5. Asean Countries
6.3.4.5.1. Asean Countries K-beauty Products Market Forecast & Prospects
6.3.4.6. Australia & New Zealand
6.3.4.6.1. Australia & New Zealand K-beauty Products Market Forecast & Prospects
6.3.4.7. Rest Of Asia-pacific
6.3.4.7.1. Rest Of Asia-pacific K-beauty Products Market Forecast & Prospects
6.4. Latin America
6.4.1. Market By Gender
6.4.2. Market By Product Type
6.4.3. Market By Distribution Channel
6.4.4. Country Analysis
6.4.4.1. Brazil
6.4.4.1.1. Brazil K-beauty Products Market Forecast & Prospects
6.4.4.2. Mexico
6.4.4.2.1. Mexico K-beauty Products Market Forecast & Prospects
6.4.4.3. Rest Of Latin America
6.4.4.3.1. Rest Of Latin America K-beauty Products Market Forecast & Prospects
6.5. Middle East And Africa
6.5.1. Market By Gender
6.5.2. Market By Product Type
6.5.3. Market By Distribution Channel
6.5.4. Country Analysis
6.5.4.1. United Arab Emirates
6.5.4.1.1. United Arab Emirates K-beauty Products Market Forecast & Prospects
6.5.4.2. Turkey
6.5.4.2.1. Turkey K-beauty Products Market Forecast & Prospects
6.5.4.3. Saudi Arabia
6.5.4.3.1. Saudi Arabia K-beauty Products Market Forecast & Prospects
6.5.4.4. South Africa
6.5.4.4.1. South Africa K-beauty Products Market Forecast & Prospects
6.5.4.5. Rest Of Middle East & Africa
6.5.4.5.1. Rest Of Middle East & Africa K-beauty Products Market Forecast & Prospects
7. Competitive Landscape
7.1. Able C&C Co Ltd
7.1.1. Overview
7.1.2. Product Portfolio
7.1.3. Key Strengths
7.1.4. Key Challenges
7.2. Adwin Korea Corporation
7.2.1. Overview
7.2.2. Product Portfolio
7.2.3. Key Strengths
7.2.4. Key Challenges
7.3. Amore Pacific Corporation
7.3.1. Overview
7.3.2. Product Portfolio
7.3.3. Key Strengths
7.3.4. Key Challenges
7.4. Banila Co
7.4.1. Overview
7.4.2. Product Portfolio
7.4.3. Key Strengths
7.4.4. Key Challenges
7.5. Bnh Cosmetics Co Ltd
7.5.1. Overview
7.5.2. Product Portfolio
7.5.3. Key Strengths
7.5.4. Key Challenges
7.6. Cala Products
7.6.1. Overview
7.6.2. Product Portfolio
7.6.3. Key Strengths
7.6.4. Key Challenges
7.7. Clio Cosmetics
7.7.1. Overview
7.7.2. Product Portfolio
7.7.3. Key Strengths
7.7.4. Key Challenges
7.8. Cosrx Inc
7.8.1. Overview
7.8.2. Product Portfolio
7.8.3. Key Strengths
7.8.4. Key Challenges
7.9. Lg H&H Co Ltd
7.9.1. Overview
7.9.2. Product Portfolio
7.9.3. Key Strengths
7.9.4. Key Challenges
7.10. Peach & Lily
7.10.1. Overview
7.10.2. Product Portfolio
7.10.3. Key Strengths
7.10.4. Key Challenges
8. Research Methodology & Scope
8.1. Research Scope & Deliverables
8.2. Sources Of Data
8.3. Research Methodology
Tables List
Table 1: Global K-beauty Products Market, By Regional Outlook, Historical Years, 2020-2023 (In $ Million)
Table 2: Global K-beauty Products Market, By Regional Outlook, Forecast Years, 2024-2032 (In $ Million)
Table 3: List Of Collaborations
Table 4: List Of Product Launches
Table 5: List Of Acquisitions
Table 6: List Of Business Expansions
Table 7: Global K-beauty Products Market, By Gender, 2024-2032 (In $ Million)
Table 8: Global K-beauty Products Market, By Product Type, 2024-2032 (In $ Million)
Table 9: Global K-beauty Products Market, By Distribution Channel, 2024-2032 (In $ Million)
Table 10: Global K-beauty Products Market, By Regional Outlook, Historical Years, 2020-2023 (In $ Million)
Table 11: Global K-beauty Products Market, By Regional Outlook, Forecast Years, 2024-2032 (In $ Million)
Table 12: North America K-beauty Products Market, By Country Outlook, 2024-2032 (In $ Million)
Table 13: North America K-beauty Products Market, By Gender, 2024-2032 (In $ Million)
Table 14: North America K-beauty Products Market, By Product Type, 2024-2032 (In $ Million)
Table 15: North America K-beauty Products Market, By Distribution Channel, 2024-2032 (In $ Million)
Table 16: Europe K-beauty Products Market, By Country Outlook, 2024-2032 (In $ Million)
Table 17: Europe K-beauty Products Market, By Gender, 2024-2032 (In $ Million)
Table 18: Europe K-beauty Products Market, By Product Type, 2024-2032 (In $ Million)
Table 19: Europe K-beauty Products Market, By Distribution Channel, 2024-2032 (In $ Million)
Table 20: Asia-pacific K-beauty Products Market, By Country Outlook, 2024-2032 (In $ Million)
Table 21: Asia-pacific K-beauty Products Market, By Gender, 2024-2032 (In $ Million)
Table 22: Asia-pacific K-beauty Products Market, By Product Type, 2024-2032 (In $ Million)
Table 23: Asia-pacific K-beauty Products Market, By Distribution Channel, 2024-2032 (In $ Million)
Table 24: Latin America K-beauty Products Market, By Country Outlook, 2024-2032 (In $ Million)
Table 25: Latin America K-beauty Products Market, By Gender, 2024-2032 (In $ Million)
Table 26: Latin America K-beauty Products Market, By Product Type, 2024-2032 (In $ Million)
Table 27: Latin America K-beauty Products Market, By Distribution Channel, 2024-2032 (In $ Million)
Table 28: Middle East And Africa K-beauty Products Market, By Country Outlook, 2024-2032 (In $ Million)
Table 29: Middle East And Africa K-beauty Products Market, By Gender, 2024-2032 (In $ Million)
Table 30: Middle East And Africa K-beauty Products Market, By Product Type, 2024-2032 (In $ Million)
Table 31: Middle East And Africa K-beauty Products Market, By Distribution Channel, 2024-2032 (In $ Million)
Figures List
Figure 1: Market Maturity Analysis
Figure 2: Supply Chain Analysis
Figure 3: Key Buying Impact Analysis
Figure 4: Global K-beauty Products Market, By Gender, 2023 & 2032 (In %)
Figure 5: Global K-beauty Products Market, By Male, 2024-2032 (In $ Million)
Figure 6: Global K-beauty Products Market, By Female, 2024-2032 (In $ Million)
Figure 7: Global K-beauty Products Market, By Product Type, 2023 & 2032 (In %)
Figure 8: Global K-beauty Products Market, By Skincare, 2024-2032 (In $ Million)
Figure 9: Global K-beauty Products Market, By Skincare, 2023 & 2032 (In %)
Figure 10: Global K-beauty Products Market, By Cleanser, 2024-2032 (In $ Million)
Figure 11: Global K-beauty Products Market, By Toner, 2024-2032 (In $ Million)
Figure 12: Global K-beauty Products Market, By Moisturizer, 2024-2032 (In $ Million)
Figure 13: Global K-beauty Products Market, By Sheet Mask & Spot Patch, 2024-2032 (In $ Million)
Figure 14: Global K-beauty Products Market, By Lip Care, 2024-2032 (In $ Million)
Figure 15: Global K-beauty Products Market, By Eye Care, 2024-2032 (In $ Million)
Figure 16: Global K-beauty Products Market, By Sun Protection, 2024-2032 (In $ Million)
Figure 17: Global K-beauty Products Market, By Body Care, 2024-2032 (In $ Million)
Figure 18: Global K-beauty Products Market, By Body Care, 2023 & 2032 (In %)
Figure 19: Global K-beauty Products Market, By Hand Care, 2024-2032 (In $ Million)
Figure 20: Global K-beauty Products Market, By Foot Care, 2024-2032 (In $ Million)
Figure 21: Global K-beauty Products Market, By Hair Care, 2024-2032 (In $ Million)
Figure 22: Global K-beauty Products Market, By Makeup, 2024-2032 (In $ Million)
Figure 23: Global K-beauty Products Market, By Makeup, 2023 & 2032 (In %)
Figure 24: Global K-beauty Products Market, By Eye Makeup, 2024-2032 (In $ Million)
Figure 25: Global K-beauty Products Market, By Lip Makeup 2024-2032 (In $ Million)
Figure 26: Global K-beauty Products Market, By Face Makeup, 2024-2032 (In $ Million)
Figure 27: Global K-beauty Products Market, By Distribution Channel, 2023 & 2032 (In %)
Figure 28: Global K-beauty Products Market, By Specialty/Single-brand Stores, 2024-2032 (In $ Million)
Figure 29: Global K-beauty Products Market, By Supermarkets/Hypermarkets, 2024-2032 (In $ Million)
Figure 30: Global K-beauty Products Market, By E-commerce, 2024-2032 (In $ Million)
Figure 31: Global K-beauty Products Market, By Regional Outlook, 2023 & 2032 (In %)
Figure 32: United States K-beauty Products Market 2024-2032 (In $ Million)
Figure 33: Canada K-beauty Products Market 2024-2032 (In $ Million)
Figure 34: United Kingdom K-beauty Products Market 2024-2032 (In $ Million)
Figure 35: Germany K-beauty Products Market 2024-2032 (In $ Million)
Figure 36: France K-beauty Products Market 2024-2032 (In $ Million)
Figure 37: Italy K-beauty Products Market 2024-2032 (In $ Million)
Figure 38: Spain K-beauty Products Market 2024-2032 (In $ Million)
Figure 39: Poland K-beauty Products Market 2024-2032 (In $ Million)
Figure 40: Rest Of Europe K-beauty Products Market 2024-2032 (In $ Million)
Figure 41: China K-beauty Products Market 2024-2032 (In $ Million)
Figure 42: Japan K-beauty Products Market 2024-2032 (In $ Million)
Figure 43: India K-beauty Products Market 2024-2032 (In $ Million)
Figure 44: South Korea K-beauty Products Market 2024-2032 (In $ Million)
Figure 45: Asean Countries K-beauty Products Market 2024-2032 (In $ Million)
Figure 46: Australia & New Zealand K-beauty Products Market 2024-2032 (In $ Million)
Figure 47: Rest Of Asia-pacific K-beauty Products Market 2024-2032 (In $ Million)
Figure 48: Brazil K-beauty Products Market 2024-2032 (In $ Million)
Figure 49: Mexico K-beauty Products Market 2024-2032 (In $ Million)
Figure 50: Rest Of Latin America K-beauty Products Market 2024-2032 (In $ Million)
Figure 51: United Arab Emirates K-beauty Products Market 2024-2032 (In $ Million)
Figure 52: Turkey K-beauty Products Market 2024-2032 (In $ Million)
Figure 53: Saudi Arabia K-beauty Products Market 2024-2032 (In $ Million)
Figure 54: South Africa K-beauty Products Market 2024-2032 (In $ Million)
Figure 55: Rest Of Middle East & Africa K-beauty Products Market 2024-2032 (In $ Million)

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