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Smart Toys Market (Product Type: App-enabled Toys, Voice/Image Recognition Toys, Screen Less Toys, Toys-to-Life, Health Tracking Toys, and Others; Interfacing Device: Smartphone Connected Toys, Tablet-Connected Toys, and Console-Connected Toys; Price: Low

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from $5,795 120 Pages Transparency Market Research Pvt. Ltd. January, 2022 TNPR17067561
Best Price Guarantee
Price from $5,795
Length 120 Pages
Publisher Transparency Market Research Pvt. Ltd.
Published Date January, 2022
SKU TNPR17067561

Smart Toys Market (Product Type: App-enabled Toys, Voice/Image Recognition Toys, Screen Less Toys, Toys-to-Life, Health Tracking Toys, and Others; Interfacing Device: Smartphone Connected Toys, Tablet-Connected Toys, and Console-Connected Toys; Price: Low, Medium, and High; Age Group: Up to Age of 5, Age of 6 to Age of 8, Age of 8 to Age of 12, Age of 13 to Age of 18, and Above Age of 18; Technology: Wi-Fi, Bluetooth, and Others; and Distribution Channel: Online and Offline) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2021-2031

Smart Toys Market – Scope of Report
A new study on the global smart toys market has been published by Transparency Market Research (TMR). It presents a wealth of information on key market dynamics, including drivers, market trends, and challenges, as well as the structure of the global smart toys market across the globe. TMR’s study offers valuable information about the global smart toys market to illustrate how the market would grow during the forecast period, 2021–2031.

Key indicators of market growth, which include value chain as well as supply chain analyses, and Compound Annual Growth Rate (CAGR), are elucidated in TMR’s study in a comprehensive manner. This data can help readers interpret quantitative growth aspects of the global smart toys market during the forecast period.

An extensive analysis on business strategies of leading market players is also featured in TMR’s study on the global smart toys market. This can help readers understand principal factors to foresee growth in the global smart toys market. In this study, readers can also find specific data on the qualitative and quantitative growth avenues for the global smart toys market, which is expected to guide market players in making apt decisions in the future.

Key Questions Answered in TMR’s Smart Toys Market Study
What are the key factors influencing the smart toys market in each region?
What will be the CAGR of the global smart toys market between 2021 and 2031?
What is the future scope and current trends in technologies of the global smart toys market?
What is the revenue of the global smart toys market based on segments?
Which key strategies are used by top players of the global smart toys market?
Which are the leading companies in the global smart toys market?
Research Methodology – Smart Toys Market
A unique research methodology has been utilized by TMR to conduct comprehensive research on the growth of the global smart toys market and arrive at conclusions on the future growth prospects of the market. This research methodology is a combination of primary and secondary research, which helps analysts warrant the accuracy and reliability of the drawn conclusions.

Secondary sources referred to by analysts during the production of the global smart toys market report include statistics from company annual reports, SEC filings, company websites, World Bank database, investor presentations, regulatory databases, government publications, and industry white papers. Analysts have also interviewed senior managers, product portfolio managers, CEOs, VPs, and market intelligence managers, who contributed to the production of TMR’s study on the smart toys market.

These primary and secondary sources provided exclusive information during interviews, which serves as a validation from smart toys market leaders. Access to an extensive internal repository and external proprietary databases allows this report to address specific details and questions about the global smart toys market with accuracy. The study also uses the top-down approach to assess the numbers for each segment and the bottom-up approach to counter-validate them. This has helped in making TMR’s estimates on the future prospects of the global smart toys market more reliable and accurate.

Companies Mentioned

Basic Fun Inc.
JAKKS Pacific, Inc.
Kids2 Inc.
Konami Corporation
LeapFrog Enterprises, Inc.
Mattel Inc.
Miko Company
PLAYMOBIL France
Sega Toys Co. Ltd.
The Lego Group


1. Preface
1.1. Market Definition and Scope
1.2. Market Segmentation
1.3. Key Research Objectives
1.4. Research Highlights
2. Assumptions
3. Research Methodology
4. Executive Summary
5. Market Overview
5.1. Market Dynamics
5.1.1. Drivers
5.1.2. Restraints
5.1.3. Opportunities
5.2. Key Trends Analysis
5.2.1. Demand Side Analysis
5.2.2. Supply Side Analysis
5.3. Key Market Indicators
5.3.1. Overall Toys Market Overview
5.4. Porter’s Five Forces Analysis
5.5. Value Chain Analysis
5.6. Industry SWOT Analysis
5.7. Technology Overview
5.8. Market Strategy
5.8.1. Market Entry Strategy
5.8.2. Entry Barriers
5.9. Global Smart Toys Market Analysis, 2017 - 2031
5.9.1. Market Value Projections (US$ Mn)
5.9.2. Market Volume Projections (Million Units)
6. Global Smart Toys Market Analysis and Forecast, By Product Type
6.1. Global Smart Toys Market Size (US$ Mn and Million Units), By Product Type, 2017 - 2031
6.1.1. App-Enabled Toys
6.1.2. Voice/Image Recognition Toys
6.1.3. Screen Less Toys
6.1.4. Toys-to-Life
6.1.5. Health Tracking Toys
6.1.6. Others
6.2. Incremental Opportunity, By Product Type
7. Global Smart Toys Market Analysis and Forecast, By Interfacing Device
7.1. Global Smart Toys Market Size (US$ Mn and Million Units), By Interfacing Device, 2017 - 2031
7.1.1. Smartphone Connected Toys
7.1.2. Tablet-Connected Toys
7.1.3. Console-Connected Toys
7.2. Incremental Opportunity, By Interfacing Device
8. Global Smart Toys Market Analysis and Forecast, By Technology
8.1. Global Smart Toys Market Size (US$ Mn and Million Units), By Technology, 2017 - 2031
8.1.1. Wi-Fi
8.1.2. Bluetooth
8.1.3. Others
8.2. Incremental Opportunity, By Technology
9. Global Smart Toys Market Analysis and Forecast, By Age Group
9.1. Global Smart Toys Market Size (US$ Mn and Million Units), By Age Group, 2017 - 2031
9.1.1. Up to Age of 5
9.1.2. Age of 6 to Age of 8
9.1.3. Age of 8 to Age of 12
9.1.4. Age of 13 to Age of 18
9.1.5. Above Age of 18
9.2. Incremental Opportunity, By Age Group
10. Global Smart Toys Market Analysis and Forecast, By Price
10.1. Global Smart Toys Market Size (US$ Mn and Million Units), By Price, 2017 - 2031
10.1.1. Low
10.1.2. Medium
10.1.3. High
10.2. Incremental Opportunity, By Price
11. Global Smart Toys Market Analysis and Forecast, By Distribution Channel
11.1. Global Smart Toys Market Size (US$ Mn and Million Units), By Distribution Channel, 2017 - 2031
11.1.1. Online
11.1.1.1. E-commerce Websites
11.1.1.2. Company Owned Websites
11.1.2. Offline
11.1.2.1. Hypermarket and Supermarkets
11.1.2.2. Specialty Stores
11.1.2.3. Other Retail Based Stores
11.2. Incremental Opportunity, By Distribution Channel
12. Global Smart Toys Market Analysis and Forecast, Region
12.1. Global Smart Toys Market Size (US$ Mn and Million Units), By Region, 2017 - 2031
12.1.1. North America
12.1.2. Europe
12.1.3. Asia Pacific
12.1.4. Middle East & Africa
12.1.5. South America
12.2. Incremental Opportunity, By Region
13. North America Smart Toys Market Analysis and Forecast
13.1. Regional Snapshot
13.2. Price Trend Analysis
13.2.1. Weighted Average Selling Price (US$)
13.3. Key Trends Analysis
13.3.1. Demand Side Analysis
13.3.2. Supply Side Analysis
13.4. COVID-19 Impact Analysis
13.5. Brand Analysis
13.6. Consumer Buying Behavior Analysis
13.7. Smart Toys Market Size (US$ Mn and Million Units), By Product Type, 2017 - 2031
13.7.1. App-Enabled Toys
13.7.2. Voice/Image Recognition Toys
13.7.3. Screen Less Toys
13.7.4. Toys-to-Life
13.7.5. Health Tracking Toys
13.7.6. Others
13.8. Smart Toys Market Size (US$ Mn and Million Units), By Interfacing Device, 2017 - 2031
13.8.1. Smartphone Connected Toys
13.8.2. Tablet-Connected Toys
13.8.3. Console-Connected Toys
13.9. Smart Toys Market Size (US$ Mn and Million Units), By Technology, 2017 - 2031
13.9.1. Wi-Fi
13.9.2. Bluetooth
13.9.3. Others
13.10. Smart Toys Market Size (US$ Mn and Million Units), By Age Group, 2017 - 2031
13.10.1. Up to Age of 5
13.10.2. Age of 6 to Age of 8
13.10.3. Age of 8 to Age of 12
13.10.4. Age of 13 to Age of 18
13.10.5. Above Age of 18
13.11. Smart Toys Market Size (US$ Mn and Million Units), By Price, 2017 - 2031
13.11.1. Low
13.11.2. Medium
13.11.3. High
13.12. Smart Toys Market Size (US$ Mn and Million Units), By Distribution Channel, 2017 - 2031
13.12.1. Online
13.12.1.1. E-commerce Websites
13.12.1.2. Company Owned Websites
13.12.2. Offline
13.12.2.1. Hypermarket and Supermarkets
13.12.2.2. Specialty Stores
13.12.2.3. Other Retail Based Stores
13.13. Smart Toys Market Size (US$ Mn and Million Units), By Country & Sub-region, 2017 - 2031
13.13.1. U.S.
13.13.2. Canada
13.13.3. Rest of North America
13.14. Incremental Opportunity Analysis
14. Europe Smart Toys Market Analysis and Forecast
14.1. Regional Snapshot
14.2. Price Trend Analysis
14.2.1. Weighted Average Selling Price (US$)
14.3. Key Trends Analysis
14.3.1. Demand Side Analysis
14.3.2. Supply Side Analysis
14.4. COVID-19 Impact Analysis
14.5. Brand Analysis
14.6. Consumer Buying Behavior Analysis
14.7. Smart Toys Market Size (US$ Mn and Million Units), By Product Type, 2017 - 2031
14.7.1. App-Enabled Toys
14.7.2. Voice/Image Recognition Toys
14.7.3. Screen Less Toys
14.7.4. Toys-to-Life
14.7.5. Health Tracking Toys
14.7.6. Others
14.8. Smart Toys Market Size (US$ Mn and Million Units), By Interfacing Device, 2017 - 2031
14.8.1. Smartphone Connected Toys
14.8.2. Tablet-Connected Toys
14.8.3. Console-Connected Toys
14.9. Smart Toys Market Size (US$ Mn and Million Units), By Technology, 2017 - 2031
14.9.1. Wi-Fi
14.9.2. Bluetooth
14.9.3. Others
14.10. Smart Toys Market Size (US$ Mn and Million Units), By Age Group, 2017 - 2031
14.10.1. Up to Age of 5
14.10.2. Age of 6 to Age of 8
14.10.3. Age of 8 to Age of 12
14.10.4. Age of 13 to Age of 18
14.10.5. Above Age of 18
14.11. Smart Toys Market Size (US$ Mn and Million Units), By Price, 2017 - 2031
14.11.1. Low
14.11.2. Medium
14.11.3. High
14.12. Smart Toys Market Size (US$ Mn and Million Units), By Distribution Channel, 2017 - 2031
14.12.1. Online
14.12.1.1. E-commerce Websites
14.12.1.2. Company Owned Websites
14.12.2. Offline
14.12.2.1. Hypermarket and Supermarkets
14.12.2.2. Specialty Stores
14.12.2.3. Other Retail Based Stores
14.13. Smart Toys Market Size (US$ Mn and Million Units), By Country & Sub-region, 2017 - 2031
14.13.1. U.K.
14.13.2. Germany
14.13.3. France
14.13.4. Rest of Europe
14.14. Incremental Opportunity Analysis
15. Asia Pacific Smart Toys Market Analysis and Forecast
15.1. Regional Snapshot
15.2. Price Trend Analysis
15.2.1. Weighted Average Selling Price (US$)
15.3. Key Trends Analysis
15.3.1. Demand Side Analysis
15.3.2. Supply Side Analysis
15.4. COVID-19 Impact Analysis
15.5. Brand Analysis
15.6. Consumer Buying Behavior Analysis
15.7. Smart Toys Market Size (US$ Mn and Million Units), By Product Type, 2017 - 2031
15.7.1. App-Enabled Toys
15.7.2. Voice/Image Recognition Toys
15.7.3. Screen Less Toys
15.7.4. Toys-to-Life
15.7.5. Health Tracking Toys
15.7.6. Others
15.8. Smart Toys Market Size (US$ Mn and Million Units), By Interfacing Device, 2017 - 2031
15.8.1. Smartphone Connected Toys
15.8.2. Tablet-Connected Toys
15.8.3. Console-Connected Toys
15.9. Smart Toys Market Size (US$ Mn and Million Units), By Technology, 2017 - 2031
15.9.1. Wi-Fi
15.9.2. Bluetooth
15.9.3. Others
15.10. Smart Toys Market Size (US$ Mn and Million Units), By Age Group, 2017 - 2031
15.10.1. Up to Age of 5
15.10.2. Age of 6 to Age of 8
15.10.3. Age of 8 to Age of 12
15.10.4. Age of 13 to Age of 18
15.10.5. Above Age of 18
15.11. Smart Toys Market Size (US$ Mn and Million Units), By Price, 2017 - 2031
15.11.1. Low
15.11.2. Medium
15.11.3. High
15.12. Smart Toys Market Size (US$ Mn and Million Units), By Distribution Channel, 2017 - 2031
15.12.1. Online
15.12.1.1. E-commerce Websites
15.12.1.2. Company Owned Websites
15.12.2. Offline
15.12.2.1. Hypermarket and Supermarkets
15.12.2.2. Specialty Stores
15.12.2.3. Other Retail Based Stores
15.13. Smart Toys Market Size (US$ Mn and Million Units), By Country & Sub-region, 2017 - 2031
15.13.1. China
15.13.2. India
15.13.3. Japan
15.13.4. Rest of Asia Pacific
15.14. Incremental Opportunity Analysis
16. Middle East & Africa Smart Toys Market Analysis and Forecast
16.1. Regional Snapshot
16.2. Price Trend Analysis
16.2.1. Weighted Average Selling Price (US$)
16.3. Key Trends Analysis
16.3.1. Demand Side Analysis
16.3.2. Supply Side Analysis
16.4. COVID-19 Impact Analysis
16.5. Brand Analysis
16.6. Consumer Buying Behavior Analysis
16.7. Smart Toys Market Size (US$ Mn and Million Units), By Product Type, 2017 - 2031
16.7.1. App-Enabled Toys
16.7.2. Voice/Image Recognition Toys
16.7.3. Screen Less Toys
16.7.4. Toys-to-Life
16.7.5. Health Tracking Toys
16.7.6. Others
16.8. Smart Toys Market Size (US$ Mn and Million Units), By Interfacing Device, 2017 - 2031
16.8.1. Smartphone Connected Toys
16.8.2. Tablet-Connected Toys
16.8.3. Console-Connected Toys
16.9. Smart Toys Market Size (US$ Mn and Million Units), By Technology, 2017 - 2031
16.9.1. Wi-Fi
16.9.2. Bluetooth
16.9.3. Others
16.10. Smart Toys Market Size (US$ Mn and Million Units), By Age Group, 2017 - 2031
16.10.1. Up to Age of 5
16.10.2. Age of 6 to Age of 8
16.10.3. Age of 8 to Age of 12
16.10.4. Age of 13 to Age of 18
16.10.5. Above Age of 18
16.11. Smart Toys Market Size (US$ Mn and Million Units), By Price, 2017 - 2031
16.11.1. Low
16.11.2. Medium
16.11.3. High
16.12. Smart Toys Market Size (US$ Mn and Million Units), By Distribution Channel, 2017 - 2031
16.12.1. Online
16.12.1.1. E-commerce Websites
16.12.1.2. Company Owned Websites
16.12.2. Offline
16.12.2.1. Hypermarket and Supermarkets
16.12.2.2. Specialty Stores
16.12.2.3. Other Retail Based Stores
16.13. Smart Toys Market Size (US$ Mn and Million Units), By Country & Sub-region, 2017 - 2031
16.13.1. GCC
16.13.2. South Africa
16.13.3. Rest of Middle East & Africa
16.14. Incremental Opportunity Analysis
17. South America Smart Toys Market Analysis and Forecast
17.1. Regional Snapshot
17.2. Price Trend Analysis
17.2.1. Weighted Average Selling Price (US$)
17.3. Key Trends Analysis
17.3.1. Demand Side Analysis
17.3.2. Supply Side Analysis
17.4. COVID-19 Impact Analysis
17.5. Brand Analysis
17.6. Consumer Buying Behavior Analysis
17.7. Smart Toys Market Size (US$ Mn and Million Units), By Product Type, 2017 - 2031
17.7.1. App-Enabled Toys
17.7.2. Voice/Image Recognition Toys
17.7.3. Screen Less Toys
17.7.4. Toys-to-Life
17.7.5. Health Tracking Toys
17.7.6. Others
17.8. Smart Toys Market Size (US$ Mn and Million Units), By Interfacing Device, 2017 - 2031
17.8.1. Smartphone Connected Toys
17.8.2. Tablet-Connected Toys
17.8.3. Console-Connected Toys
17.9. Smart Toys Market Size (US$ Mn and Million Units), By Technology, 2017 - 2031
17.9.1. Wi-Fi
17.9.2. Bluetooth
17.9.3. Others
17.10. Smart Toys Market Size (US$ Mn and Million Units), By Age Group, 2017 - 2031
17.10.1. Up to Age of 5
17.10.2. Age of 6 to Age of 8
17.10.3. Age of 8 to Age of 12
17.10.4. Age of 13 to Age of 18
17.10.5. Above Age of 18
17.11. Smart Toys Market Size (US$ Mn and Million Units), By Price, 2017 - 2031
17.11.1. Low
17.11.2. Medium
17.11.3. High
17.12. Smart Toys Market Size (US$ Mn and Million Units), By Distribution Channel, 2017 - 2031
17.12.1. Online
17.12.1.1. E-commerce Websites
17.12.1.2. Company Owned Websites
17.12.2. Offline
17.12.2.1. Hypermarket and Supermarkets
17.12.2.2. Specialty Stores
17.12.2.3. Other Retail Based Stores
17.13. Smart Toys Market Size (US$ Mn and Million Units), By Country & Sub-region, 2017 - 2031
17.13.1. Brazil
17.13.2. Rest of South America
17.14. Incremental Opportunity Analysis
18. Competition Landscape
18.1. Market Player – Competition Dashboard
18.2. Company Profiles (Details – Company Overview, Sales Area/Geographical Presence, Financial/Revenue, Strategy & Business Overview, Sales Channel Analysis, Size Portfolio)
18.2.1. Basic Fun Inc.
18.2.1.1. Company Overview
18.2.1.2. Sales Area/Geographical Presence
18.2.1.3. Financial/Revenue
18.2.1.4. Strategy & Business Overview
18.2.1.5. Sales Channel Analysis
18.2.1.6. Size Portfolio
18.2.2. JAKKS Pacific, Inc.
18.2.2.1. Company Overview
18.2.2.2. Sales Area/Geographical Presence
18.2.2.3. Financial/Revenue
18.2.2.4. Strategy & Business Overview
18.2.2.5. Sales Channel Analysis
18.2.2.6. Size Portfolio
18.2.3. Kids2 Inc.
18.2.3.1. Company Overview
18.2.3.2. Sales Area/Geographical Presence
18.2.3.3. Financial/Revenue
18.2.3.4. Strategy & Business Overview
18.2.3.5. Sales Channel Analysis
18.2.3.6. Size Portfolio
18.2.4. Konami Corporation
18.2.4.1. Company Overview
18.2.4.2. Sales Area/Geographical Presence
18.2.4.3. Financial/Revenue
18.2.4.4. Strategy & Business Overview
18.2.4.5. Sales Channel Analysis
18.2.4.6. Size Portfolio
18.2.5. LeapFrog Enterprises, Inc.
18.2.5.1. Company Overview
18.2.5.2. Sales Area/Geographical Presence
18.2.5.3. Financial/Revenue
18.2.5.4. Strategy & Business Overview
18.2.5.5. Sales Channel Analysis
18.2.5.6. Size Portfolio
18.2.6. Mattel Inc.
18.2.6.1. Company Overview
18.2.6.2. Sales Area/Geographical Presence
18.2.6.3. Financial/Revenue
18.2.6.4. Strategy & Business Overview
18.2.6.5. Sales Channel Analysis
18.2.6.6. Size Portfolio
18.2.7. Miko Company
18.2.7.1. Company Overview
18.2.7.2. Sales Area/Geographical Presence
18.2.7.3. Financial/Revenue
18.2.7.4. Strategy & Business Overview
18.2.7.5. Sales Channel Analysis
18.2.7.6. Size Portfolio
18.2.8. PLAYMOBIL France
18.2.8.1. Company Overview
18.2.8.2. Sales Area/Geographical Presence
18.2.8.3. Financial/Revenue
18.2.8.4. Strategy & Business Overview
18.2.8.5. Sales Channel Analysis
18.2.8.6. Size Portfolio
18.2.9. Sega Toys Co. Ltd.
18.2.9.1. Company Overview
18.2.9.2. Sales Area/Geographical Presence
18.2.9.3. Financial/Revenue
18.2.9.4. Strategy & Business Overview
18.2.9.5. Sales Channel Analysis
18.2.9.6. Size Portfolio
18.2.10. The Lego Group
18.2.10.1. Company Overview
18.2.10.2. Sales Area/Geographical Presence
18.2.10.3. Financial/Revenue
18.2.10.4. Strategy & Business Overview
18.2.10.5. Sales Channel Analysis
18.2.10.6. Size Portfolio
19. Key Takeaway
19.1. Identification of Potential Market Spaces
19.1.1. Product Type
19.1.2. Interfacing Device
19.1.3. Technology
19.1.4. Age Group
19.1.5. Price
19.1.6. Distribution Channel
19.1.7. Region
19.2. Understanding the Buying Process of the Consumers
19.3. Preferred Sales & Marketing Strategy

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