Matcha Tea Powder Market (Product Grade: Ceremony and Culinary; and Packaging Style: Loose Tea and Packaged Tea) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2023-2031

Matcha Tea Powder Market (Product Grade: Ceremony and Culinary; and Packaging Style: Loose Tea and Packaged Tea) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2023-2031


Matcha Tea Powder Market – Scope of Report

TMR’s report on the global matcha tea powder market studies the past as well as the current growth trends and opportunities to gain valuable insights of the indicators of the market during the forecast period from 2023 to 2031. The report provides revenue of the global matcha tea powder market for the period 2017–2031, considering 2023 as the base year and 2031 as the forecast year. The report also provides the compound annual growth rate (CAGR %) of the global matcha tea powder market from 2023 to 2031.

The report has been prepared after an extensive research. Primary research involved bulk of the research efforts, wherein analysts carried out interviews with key opinion leaders, industry leaders, and opinion makers. Secondary research involved referring to key players’ product literature, annual reports, press releases, and relevant documents to understand the matcha tea powder market.

Secondary research also included Internet sources, statistical data from government agencies, websites, and trade associations. Analysts employed a combination of top-down and bottom-up approaches to study various attributes of the global matcha tea powder market.

The report includes an elaborate executive summary, along with a snapshot of the growth behavior of various segments included in the scope of the study. Moreover, the report throws light on the changing competitive dynamics in the global matcha tea powder market. These serve as valuable tools for existing market players as well as for entities interested in participating in the global matcha tea powder market.

The report delves into the competitive landscape of the global matcha tea powder market. Key players operating in the global matcha tea powder market have been identified and each one of these has been profiled in terms of various attributes. Company overview, financial standings, recent developments, and SWOT are the attributes of players in the global matcha tea powder market profiled in this report.

Key Questions Answered in Global matcha tea powder Market Report
  • What is the sales/revenue generated by matcha tea powder across all regions during the forecast period?
  • What are the opportunities in the global matcha tea powder market?
  • What are the major drivers, restraints, opportunities, and threats in the market?
  • Which regional market is set to expand at the fastest CAGR during the forecast period?
  • Which segment is expected to generate the highest revenue globally in 2031?
  • Which segment is projected to expand at the highest CAGR during the forecast period?
  • What are the market positions of different companies operating in the global market?
Matcha Tea Powder Market – Research Objectives and Research Approach

The comprehensive report on the global matcha tea powder market begins with an overview, followed by the scope and objectives of the study. The report provides detailed explanation of the objectives behind this study and key vendors and distributors operating in the market and regulatory scenario for approval of products.

For reading comprehensibility, the report has been compiled in a chapter-wise layout, with each section divided into smaller ones. The report comprises an exhaustive collection of graphs and tables that are appropriately interspersed. Pictorial representation of actual and projected values of key segments is visually appealing to readers. This also allows comparison of the market shares of key segments in the past and at the end of the forecast period.

The report analyzes the global matcha tea powder market in terms of product, end-user, and region. Key segments under each criterion have been studied at length, and the market share for each of these at the end of 2031 has been provided. Such valuable insights enable market stakeholders in making informed business decisions for investment in the global matcha tea powder market.


1. Preface
1.1. Market Definition and Scope
1.2. Market Segmentation
1.3. Key Research Objectives
1.4. Research Highlights
2. Assumptions
3. Research Methodology
4. Executive Summary
5. Market Overview
5.1. Market Dynamics
  5.1.1. Drivers
  5.1.2. Restraints
  5.1.3. Opportunities
5.2. Key Trends Analysis
  5.2.1. Demand Side Analysis
  5.2.2. Supply Side Analysis
5.3. Key Market Indicators
5.4. Porter’s Five Forces Analysis
5.5. Value Chain Analysis
5.6. Industry SWOT Analysis
5.7. Matcha Tea Production Statistics
5.8. Global Matcha Tea Powder Market Analysis and Forecast, 2023 - 2031
  5.8.1. Market Revenue Projection (US$ Bn)
  5.8.2. Market Revenue Projection (Million Tons)
6. Global Matcha Tea Powder Market Analysis and Forecast, By Product Grade
6.1. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Product Grade, 2023 - 2031
  6.1.1. Ceremony
  6.1.2. Culinary
6.2. Incremental Opportunity, By Product Grade
7. Global Matcha Tea Powder Market Analysis and Forecast, By Packaging Style
7.1. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Packaging Style, 2023 - 2031
  7.1.1. Loose Tea
  7.1.2. Packaged Tea
7.1.2.1. Tea Bags
7.1.2.2. Boxes & Pouches
7.1.2.3. Others
7.2. Incremental Opportunity, By Packaging Style
8. Global Matcha Tea Powder Market Analysis and Forecast, By End-use
8.1. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By End-use, 2023 - 2031
  8.1.1. Residential
  8.1.2. Commercial
8.1.2.1. Hotels
8.1.2.2. Restaurants
8.1.2.3. Offices
8.1.2.4. Cafes
8.1.2.5. Others
  8.1.3. Industrial
8.1.3.1. Food and Beverage
8.1.3.2. Cosmetics
8.1.3.3. Others
8.2. Incremental Opportunity, By End-use
9. Global Matcha Tea Powder Market Analysis and Forecast, By Distribution Channel
9.1. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Distribution Channel, 2023 - 2031
  9.1.1. Online
9.1.1.1. Company-owned Websites
9.1.1.2. Third Party Websites
  9.1.2. Offline
9.1.2.1. Hypermarkets / Supermarkets
9.1.2.2. Convenience & Retail Stores
9.1.2.3. Other Retail Stores
9.2. Incremental Opportunity, By Distribution Channel
10. Global Matcha Tea Powder Market Analysis and Forecast, by Region
10.1. Global Matcha Tea Powder Market Size (US$ Bn and Million Tons), by Region, 2023 - 2031
  10.1.1. North America
  10.1.2. Europe
  10.1.3. Asia Pacific
  10.1.4. Middle East & Africa
  10.1.5. South America
10.2. Global Incremental Opportunity, by Region
11. North America Matcha Tea Powder Market Analysis and Forecast
11.1. Regional Snapshot
11.2. Key Trend Analysis
11.3. Price Trend Analysis
  11.3.1. Weighted Average Selling Price
11.4. Market Share Analysis (%)
11.5. Consumer Buying Behavior Analysis
11.6. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Product Grade, 2023 - 2031
  11.6.1. Ceremony
  11.6.2. Culinary
11.7. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Packaging Style, 2023 - 2031
  11.7.1. Loose Tea
  11.7.2. Packaged Tea
11.7.2.1. Tea Bags
11.7.2.2. Boxes & Pouches
11.7.2.3. Others
11.8. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By End-use, 2023 - 2031
  11.8.1. Residential
  11.8.2. Commercial
  11.8.3. Hotels
11.8.3.1. Hotels
11.8.3.2. Restaurants
11.8.3.3. Offices
11.8.3.4. Cafes
11.8.3.5. Others
  11.8.4. Industrial
11.8.4.1. Food and Beverage
11.8.4.2. Cosmetics
11.8.4.3. Others
11.9. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Distribution Channel, 2023 - 2031
  11.9.1. Online
11.9.1.1. Company-owned Websites
11.9.1.2. Third Party Websites
  11.9.2. Offline
11.9.2.1. Hypermarkets / Supermarkets
11.9.2.2. Convenience & Retail Stores
11.9.2.3. Other Retail Stores
11.10. Matcha Tea Powder Market Size (US$ Bn and Million Tons), by Country, 2023 - 2031
  11.10.1. U.S.
  11.10.2. Canada
  11.10.3. Rest of North America
11.11. Incremental Opportunity Analysis
12. Europe Matcha Tea Powder Market Analysis and Forecast
12.1. Regional Snapshot
12.2. Key Trend Analysis
12.3. Price Trend Analysis
  12.3.1. Weighted Average Selling Price
12.4. Market Share Analysis (%)
12.5. Consumer Buying Behavior Analysis
12.6. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Product Grade, 2023 - 2031
  12.6.1. Ceremony
  12.6.2. Culinary
12.7. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Packaging Style, 2023 - 2031
  12.7.1. Loose Tea
  12.7.2. Packaged Tea
12.7.2.1. Tea Bags
12.7.2.2. Boxes & Pouches
12.7.2.3. Others
12.8. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By End-use, 2023 - 2031
  12.8.1. Residential
  12.8.2. Commercial
  12.8.3. Hotels
12.8.3.1. Hotels
12.8.3.2. Restaurants
12.8.3.3. Offices
12.8.3.4. Cafes
12.8.3.5. Others
  12.8.4. Industrial
12.8.4.1. Food and Beverage
12.8.4.2. Cosmetics
12.8.4.3. Others
12.9. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Distribution Channel, 2023 - 2031
  12.9.1. Online
12.9.1.1. Company-owned Websites
12.9.1.2. Third Party Websites
  12.9.2. Offline
12.9.2.1. Hypermarkets / Supermarkets
12.9.2.2. Convenience & Retail Stores
12.9.2.3. Other Retail Stores
12.10. Matcha Tea Powder Market Size (US$ Bn and Million Tons), by Country, 2023 - 2031
  12.10.1. Spain
  12.10.2. Italy
  12.10.3. France
  12.10.4. Belgium
  12.10.5. Germany
  12.10.6. U.K.
  12.10.7. Netherlands
  12.10.8. Rest of Europe
12.11. Incremental Opportunity Analysis
13. Asia Pacific Matcha Tea Powder Market Analysis and Forecast
13.1. Regional Snapshot
13.2. Key Trend Analysis
13.3. Price Trend Analysis
  13.3.1. Weighted Average Selling Price
13.4. Market Share Analysis (%)
13.5. Consumer Buying Behavior Analysis
13.6. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Product Grade, 2023 - 2031
  13.6.1. Ceremony
  13.6.2. Culinary
13.7. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Packaging Style, 2023 - 2031
  13.7.1. Loose Tea
  13.7.2. Packaged Tea
13.7.2.1. Tea Bags
13.7.2.2. Boxes & Pouches
13.7.2.3. Others
13.8. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By End-use, 2023 - 2031
  13.8.1. Residential
  13.8.2. Commercial
  13.8.3. Hotels
13.8.3.1. Hotels
13.8.3.2. Restaurants
13.8.3.3. Offices
13.8.3.4. Cafes
13.8.3.5. Others
  13.8.4. Industrial
13.8.4.1. Food and Beverage
13.8.4.2. Cosmetics
13.8.4.3. Others
13.9. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Distribution Channel, 2023 - 2031
  13.9.1. Online
13.9.1.1. Company-owned Websites
13.9.1.2. Third Party Websites
  13.9.2. Offline
13.9.2.1. Hypermarkets / Supermarkets
13.9.2.2. Convenience & Retail Stores
13.9.2.3. Other Retail Stores
13.10. Matcha Tea Powder Market Size (US$ Bn and Million Tons), by Country, 2023 - 2031
  13.10.1. India
  13.10.2. China
  13.10.3. Hong Kong
  13.10.4. Singapore
  13.10.5. Japan
  13.10.6. Thailand
  13.10.7. Australia
  13.10.8. Rest of Asia Pacific
13.11. Incremental Opportunity Analysis
14. Middle East & Africa Matcha Tea Powder Market Analysis and Forecast
14.1. Regional Snapshot
14.2. Key Trend Analysis
14.3. Price Trend Analysis
  14.3.1. Weighted Average Selling Price
14.4. Market Share Analysis (%)
14.5. Consumer Buying Behavior Analysis
14.6. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Product Grade, 2023 - 2031
  14.6.1. Ceremony
  14.6.2. Culinary
14.7. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Packaging Style, 2023 - 2031
  14.7.1. Loose Tea
  14.7.2. Packaged Tea
14.7.2.1. Tea Bags
14.7.2.2. Boxes & Pouches
14.7.2.3. Others
14.8. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By End-use, 2023 - 2031
  14.8.1. Residential
  14.8.2. Commercial
  14.8.3. Hotels
14.8.3.1. Hotels
14.8.3.2. Restaurants
14.8.3.3. Offices
14.8.3.4. Cafes
14.8.3.5. Others
  14.8.4. Industrial
14.8.4.1. Food and Beverage
14.8.4.2. Cosmetics
14.8.4.3. Others
14.9. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Distribution Channel, 2023 - 2031
  14.9.1. Online
14.9.1.1. Company-owned Websites
14.9.1.2. Third Party Websites
  14.9.2. Offline
14.9.2.1. Hypermarkets / Supermarkets
14.9.2.2. Convenience & Retail Stores
14.9.2.3. Other Retail Stores
14.10. Matcha Tea Powder Market Size (US$ Bn and Million Tons), by Country, 2023 - 2031
  14.10.1. Turkey
  14.10.2. Iraq
  14.10.3. Iran
  14.10.4. Saudi Arabia
  14.10.5. U.A.E.
  14.10.6. South Africa
14.11. Incremental Opportunity Analysis
15. South America Matcha Tea Powder Market Analysis and Forecast
15.1. Regional Snapshot
15.2. Key Trend Analysis
15.3. Price Trend Analysis
  15.3.1. Weighted Average Selling Price
15.4. Market Share Analysis (%)
15.5. Consumer Buying Behavior Analysis
15.6. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Product Grade, 2023 - 2031
  15.6.1. Ceremony
  15.6.2. Culinary
15.7. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Packaging Style, 2023 - 2031
  15.7.1. Loose Tea
  15.7.2. Packaged Tea
15.7.2.1. Tea Bags
15.7.2.2. Boxes & Pouches
15.7.2.3. Others
15.8. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By End-use, 2023 - 2031
  15.8.1. Residential
  15.8.2. Commercial
  15.8.3. Hotels
15.8.3.1. Hotels
15.8.3.2. Restaurants
15.8.3.3. Offices
15.8.3.4. Cafes
15.8.3.5. Others
  15.8.4. Industrial
15.8.4.1. Food and Beverage
15.8.4.2. Cosmetics
15.8.4.3. Others
15.9. Matcha Tea Powder Market Size (US$ Bn and Million Tons) Forecast, By Distribution Channel, 2023 - 2031
  15.9.1. Online
15.9.1.1. Company-owned Websites
15.9.1.2. Third Party Websites
  15.9.2. Offline
15.9.2.1. Hypermarkets / Supermarkets
15.9.2.2. Convenience & Retail Stores
15.9.2.3. Other Retail Stores
15.10. Matcha Tea Powder Market Size (US$ Bn and Million Tons), by Country, 2023 - 2031
  15.10.1. Chile
  15.10.2. Colombia
  15.10.3. Brazil
  15.10.4. Argentina
  15.10.5. Rest of South America
15.11. Incremental Opportunity Analysis
16. Competition Landscape
16.1. Market Player – Competition Dashboard
16.2. Market Revenue Share Analysis (%), (2022)
16.3. Company Profiles (Details – Company Overview, Sales Area/Geographical Presence, Revenue, Strategy & Business Overview)
  16.3.1. Encha
16.3.1.1. Company Overview
16.3.1.2. Sales Area/Geographical Presence
16.3.1.3. Revenue
16.3.1.4. Strategy & Business Overview
  16.3.2. Harney & Sons Tea Company
16.3.2.1. Company Overview
16.3.2.2. Sales Area/Geographical Presence
16.3.2.3. Revenue
16.3.2.4. Strategy & Business Overview
  16.3.3. Kusmi Tea
16.3.3.1. Company Overview
16.3.3.2. Sales Area/Geographical Presence
16.3.3.3. Revenue
16.3.3.4. Strategy & Business Overview
  16.3.4. Mizuba Tea Co.
16.3.4.1. Company Overview
16.3.4.2. Sales Area/Geographical Presence
16.3.4.3. Revenue
16.3.4.4. Strategy & Business Overview
  16.3.5. R.C. Bigelow Inc.
16.3.5.1. Company Overview
16.3.5.2. Sales Area/Geographical Presence
16.3.5.3. Revenue
16.3.5.4. Strategy & Business Overview
  16.3.6. Tata Consumer Products
16.3.6.1. Company Overview
16.3.6.2. Sales Area/Geographical Presence
16.3.6.3. Revenue
16.3.6.4. Strategy & Business Overview
  16.3.7. The Hain Celestial Group
16.3.7.1. Company Overview
16.3.7.2. Sales Area/Geographical Presence
16.3.7.3. Revenue
16.3.7.4. Strategy & Business Overview
  16.3.8. The Republic of Tea
16.3.8.1. Company Overview
16.3.8.2. Sales Area/Geographical Presence
16.3.8.3. Revenue
16.3.8.4. Strategy & Business Overview
  16.3.9. Unilever N.V.
16.3.9.1. Company Overview
16.3.9.2. Sales Area/Geographical Presence
16.3.9.3. Revenue
16.3.9.4. Strategy & Business Overview
  16.3.10. Yamamotoyama Co., Ltd.
16.3.10.1. Company Overview
16.3.10.2. Sales Area/Geographical Presence
16.3.10.3. Revenue
16.3.10.4. Strategy & Business Overview
  16.3.11. Other Key Players
16.3.11.1. Company Overview
16.3.11.2. Sales Area/Geographical Presence
16.3.11.3. Revenue
16.3.11.4. Strategy & Business Overview
17. Go To Market Strategy
17.1. Identification of Potential Market Spaces
17.2. Understanding Buying Process of Customers
17.3. Preferred Sales & Marketing Strategy
18. Primary Research: Key Insights
19. Appendix

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