Kids Digital Advertising Market (Component: TV and Digital; Ad Format (Digital): Display Ads, Social Media, Native Advertising, Search Ads, Video Ads, and Others) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2022-2031

Kids Digital Advertising Market (Component: TV and Digital; Ad Format (Digital): Display Ads, Social Media, Native Advertising, Search Ads, Video Ads, and Others) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2022-2031

Kids Digital Advertising Market – Scope of Report
TMR’s report on the global kids digital advertising market studies the past as well as the current growth trends and opportunities to gain valuable insights of the indicators of the market during the forecast period from 2022 to 2031. The report provides revenue of the global kids digital advertising market for the period 2017–2031, considering 2021 as the base year and 2031 as the forecast year. The report also provides the compound annual growth rate (CAGR %) of the global kids digital advertising market from 2022 to 2031.

The report has been prepared after an extensive research. Primary research involved bulk of the research efforts, wherein analysts carried out interviews with key opinion leaders, industry leaders, and opinion makers. Secondary research involved referring to key players’ product literature, annual reports, press releases, and relevant documents to understand the kids digital advertising market.

Secondary research also included Internet sources, statistical data from government agencies, websites, and trade associations. Analysts employed a combination of top-down and bottom-up approaches to study various attributes of the global kids digital advertising market.

The report includes an elaborate executive summary, along with a snapshot of the growth behavior of various segments included in the scope of the study. Moreover, the report sheds light on the changing competitive dynamics in the global kids digital advertising market. These serve as valuable tools for existing market players as well as for entities interested in participating in the global kids digital advertising market.

The report delves into the competitive landscape of the global kids digital advertising market. Key players operating in the global kids digital advertising market have been identified and each one of these has been profiled, in terms of various attributes. Company overview, financial standings, recent developments, and SWOT are attributes of players in the global kids digital advertising market profiled in this report.

RESEARCH METHODOLOGY

The research methodology will be a combination of exhaustive primary and secondary research to analyze the market kids digital advertising.

Secondary Research

Secondary research includes a search of company literature, technical writing, patent data, Internet sources, and statistical data from government websites, trade associations, and agencies. This has proven to be the most reliable, effective, and successful approach for obtaining precise data, capturing industry participants’ insights, and recognizing business opportunities.

Secondary research sources that we typically refer, but are not limited to:

Company websites, presentations, annual reports, white papers, technical paper, product brochure
Internal and external proprietary databases and relevant patents
National government documents, statistical databases, and market reports
News articles, press releases, and webcasts specific to companies operating in the market

Specific Secondary Sources:

Industry Sources:
WorldWideScience.org
Elsevier, Inc.
National Institutes of Health (NIH)
PubMed
NCBI
Department of Health Care Service
Trade Data Sources
Trade Map
UN Comtrade
Trade Atlas
Company Information
OneSource Business Browser
Hoover’s
Factiva
Bloomberg
Mergers & Acquisitions
Thomson Mergers & Acquisitions
MergerStat
Profound

Primary Research

During the course of research, we conduct in-depth interviews and discussions with a wide range of key industry participants and opinion leaders. Primary research represents bulk of research efforts, supplemented by extensive secondary research.

We conduct primary interviews on the ongoing basis with industry participants and commentators to validate data and analysis. A typical research interview fulfills the following functions:

Provides first-hand information on market size, market trends, growth trends, competitive landscape, outlook, etc.
Helps in validating and strengthening secondary research findings
Further develops the analysis team’s expertise and market understanding
Primary research involves e-mail interactions, telephonic interviews, as well as face-to-face interviews for each market, category, segment, and sub-segment across geographies

Participants who typically take part in such a process include, but are not limited to:

Industry participants: Marketing/product managers, market intelligence managers, and regional sales managers
Purchasing/Sourcing managers, technical personnel, distributors
Outside experts: Investment bankers, valuation experts, and research analysts specializing in specific markets
Key opinion leaders specializing in different areas corresponding to different industry verticals

List of primary participants, but not limited to:

Advanced Oncotherapy PLC
Danfysik A/S
Hitachi, Ltd.
IBA Worldwide
Mevion Medical Systems, Inc.

Data Triangulation: Information culled from “Secondary & Primary Sources” is cross-checked with “TMR Knowledge Repository”, which is updated every quarter.

Market Estimation: Market size estimations involved in-depth study of product features, technology updates, geographic presence, product demand, sales data (value or volume), historical year-on-year growth, and others. Other approaches were also utilized to derive market size and forecasts. Where no hard data was available, we employed modeling techniques in order to produce comprehensive datasets. A rigorous methodology has been adopted, wherein the available hard data are cross-referenced with the following data types to produce estimates:

Demographic Data: Healthcare expenditure, inflation rates, and others
Industry Indicators: R&D investment, technology stage, and infrastructure, sector growth, and facilities

Market Forecasting: Market forecasts for various segments are derived taking into account drivers, restraints/challenges, and opportunities prevailing in the market and considering advantages/disadvantages of segments/sub-segments over other segments/sub-segments. Business environment, historical sales pattern, unmet needs, competitive intensity, and country-wise surgery data are some of the other pivotal factors, which are considered to derive market forecasts.


1. Preface
1.1. Market Introduction
1.2. Market Segmentation
1.3. Key Research Objectives
2. Assumptions and Research Methodology
2.1. Research Methodology
2.1.1. List of Primary and Secondary Sources
2.2. Key Assumptions for Data Modelling
3. Executive Summary: Global Kids Digital Advertising Market
4. Market Overview
4.1. Market Definition
4.2. Technology/ Product Roadmap
4.3. Market Factor Analysis
4.3.1. Forecast Factors
4.3.2. Ecosystem/ Value Chain Analysis
4.3.3. Market Dynamics (Growth Influencers)
4.3.3.1. Drivers
4.3.3.2. Restraints
4.3.3.3. Opportunities
4.3.3.4. Impact Analysis of Drivers and Restraints
4.4. COVID-19 Impact Analysis
4.4.1. Impact of COVID-19 on the Kids Digital Advertising Market
4.4.2. End-user Sentiment Analysis: Comparative Analysis on Spending
4.4.2.1. Increase in Spending
4.4.2.2. Decrease in Spending
4.4.3. Short Term and Long Term Impact on the Market
4.5. Analysis of Major Competitive Digital Platforms (Total Viewership or Spend)
4.6. Analysis of Kids Viewership Size and it’s Growth by Market (By Leading Countries)
4.7. Analysis of Kids TV Spend (By Leading Countries) (In Different Genres Such as Entertainment, Sports, News, etc.)
4.8. Market Opportunity Assessment – by Region (North America/ Europe/ Asia Pacific/ Middle East & Africa/ South America)
4.8.1. By Component
4.8.2. By Ad Format (Digital)
4.8.3. By Platform (Digital)
5. Global Kids Digital Advertising Market Analysis and Forecast
5.1. Market Revenue Analysis (US$ Mn), 2016-2031
5.1.1. Historic Growth Trends, 2016-2020
5.1.2. Forecast Trends, 2021-2031
6. Global Kids Digital Advertising Market Analysis, by Component
6.1. Overview and Definitions
6.2. Key Segment Analysis
6.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Component, 2018 - 2031
6.3.1. TV
6.3.2. Digital
7. Global Kids Digital Advertising Market Analysis, by Ad Format (Digital)
7.1. Overview and Definitions
7.2. Key Segment Analysis
7.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Ad Format (Digital), 2018 - 2031
7.3.1. Display Ads
7.3.2. Social Media
7.3.3. Native Advertising
7.3.4. Search Ads
7.3.5. Video Ads
7.3.6. Others
8. Global Kids Digital Advertising Market Analysis, by Platform (Digital)
8.1. Overview and Definitions
8.2. Key Segment Analysis
8.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Platform (Digital) , 2018 - 2031
8.3.1. Mobile
8.3.2. Desktop & Laptops
8.3.3. DOOH
9. Global Kids Digital Advertising Market Analysis and Forecasts, by Region
9.1. Key Findings
9.2. Market Size (US$ Mn) Forecast by Region, 2018-2031
9.2.1. North America
9.2.2. Europe
9.2.3. Asia Pacific
9.2.4. Middle East & Africa
9.2.5. South America
10. North America Kids Digital Advertising Market Analysis and Forecast
10.1. Regional Outlook
10.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)
10.2.1. By Component
10.2.2. By Ad Format (Digital)
10.2.3. By Platform (Digital)
10.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country, 2018 - 2031
10.3.1. U.S.
10.3.2. Canada
10.3.3. Mexico
11. Europe Kids Digital Advertising Market Analysis and Forecast
11.1. Regional Outlook
11.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)
11.2.1. By Component
11.2.2. By Ad Format (Digital)
11.2.3. By Platform (Digital)
11.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031
11.3.1. Germany
11.3.2. UK
11.3.3. France
11.3.4. Italy
11.3.5. Spain
11.3.6. Russia
11.3.7. Rest of Europe
12. Asia Pacific Kids Digital Advertising Market Analysis and Forecast
12.1. Regional Outlook
12.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)
12.2.1. By Component
12.2.2. By Ad Format (Digital)
12.2.3. By Platform (Digital)
12.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031
12.3.1. China
12.3.2. India
12.3.3. Japan
12.3.4. South Korea
12.3.5. Australia
12.3.6. ASEAN
12.3.7. Rest of Asia Pacific
13. Middle East & Africa Kids Digital Advertising Market Analysis and Forecast
13.1. Regional Outlook
13.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)
13.2.1. By Component
13.2.2. By Ad Format (Digital)
13.2.3. By Platform (Digital)
13.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031
13.3.1. Saudi Arabia
13.3.2. The United Arab Emirates
13.3.3. South Africa
13.3.4. Turkey
13.3.5. Rest of Middle East & Africa
14. South America Kids Digital Advertising Market Analysis and Forecast
14.1. Regional Outlook
14.2. Kids Digital Advertising Market Size (US$ Mn) Analysis and Forecast (2018 - 2031)
14.2.1. By Component
14.2.2. By Ad Format (Digital)
14.2.3. By Platform (Digital)
14.3. Kids Digital Advertising Market Size (US$ Mn) Forecast, by Country & Sub-region, 2018 - 2031
14.3.1. Brazil
14.3.2. Argentina
14.3.3. Rest of South America
15. Competition Landscape
15.1. Market Competition Matrix, by Leading Players
15.2. Market Revenue Share Analysis (%), by Leading Players (2020)
15.3. Competitive Scenario
15.3.1. List of Emerging, Prominent and Leading Players
15.3.2. Major Mergers & Acquisitions, Expansions, Partnership, Contacts, Deals, etc.
16. Company Profiles
16.1. Adobe Inc.
16.1.1. Business Overview
16.1.2. Company Revenue
16.1.3. Product Portfolio
16.1.4. Geographic Footprint
16.1.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.2. Alioze
16.2.1. Business Overview
16.2.2. Company Revenue
16.2.3. Product Portfolio
16.2.4. Geographic Footprint
16.2.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.3. Amazon.Com, Inc.
16.3.1. Business Overview
16.3.2. Company Revenue
16.3.3. Product Portfolio
16.3.4. Geographic Footprint
16.3.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.4. Applovin Corporation
16.4.1. Business Overview
16.4.2. Company Revenue
16.4.3. Product Portfolio
16.4.4. Geographic Footprint
16.4.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.5. Baidu, Inc.
16.5.1. Business Overview
16.5.2. Company Revenue
16.5.3. Product Portfolio
16.5.4. Geographic Footprint
16.5.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.6. Blue Wheel Media. LLC
16.6.1. Business Overview
16.6.2. Company Revenue
16.6.3. Product Portfolio
16.6.4. Geographic Footprint
16.6.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.7. Chartboost, Inc.
16.7.1. Business Overview
16.7.2. Company Revenue
16.7.3. Product Portfolio
16.7.4. Geographic Footprint
16.7.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.8. Google LLC
16.8.1. Business Overview
16.8.2. Company Revenue
16.8.3. Product Portfolio
16.8.4. Geographic Footprint
16.8.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.9. KIDOZ Inc.
16.9.1. Business Overview
16.9.2. Company Revenue
16.9.3. Product Portfolio
16.9.4. Geographic Footprint
16.9.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.10. Meta Platforms, Inc. (Facebook)
16.10.1. Business Overview
16.10.2. Company Revenue
16.10.3. Product Portfolio
16.10.4. Geographic Footprint
16.10.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.11. Microsoft Corporation
16.11.1. Business Overview
16.11.2. Company Revenue
16.11.3. Product Portfolio
16.11.4. Geographic Footprint
16.11.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.12. Stryde
16.12.1. Business Overview
16.12.2. Company Revenue
16.12.3. Product Portfolio
16.12.4. Geographic Footprint
16.12.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.13. SuperAwesome Trading Limited
16.13.1. Business Overview
16.13.2. Company Revenue
16.13.3. Product Portfolio
16.13.4. Geographic Footprint
16.13.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.14. We are Family
16.14.1. Business Overview
16.14.2. Company Revenue
16.14.3. Product Portfolio
16.14.4. Geographic Footprint
16.14.5. Strategic Partnership, Merger & Acquisition, Business Expansion, New Product Launch, Innovation etc.
16.15. Others
17. Key Takeaways

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