Performance apparel markets: business update, March 2024
This report provides information, analysis and valuable insight into developments relating to the performance apparel industry in the following categories: acquisitions, divestments and mergers; environmental, social and governance (ESG); investments; joint ventures, cooperation, licensing and distribution; and legislation. Brands, companies and other organisations featured in this report include: 21st.BIO, AMSilk, Bergfreunde, Decathlon, the European Outdoor Group (EOG), Merrell, Saucony, TrusTrace, and Xtep.
- SUMMARY
- ACQUISITIONS, DIVESTMENTS AND MERGERS
- International sporting goods retailer Decathlon has acquired European online retailer Bergfreunde
- Sportswear company Xtep has acquired equity ownership in Merrell and Saucony in China
- ENVIRONMENTAL, SOCIAL AND GOVERNANCE (ESG)
- Members of the European Outdoor Group (EOG) have voted to join the Race to Zero campaign by the end of 2024
- Several performance apparel and footwear brands have collaborated in the launch of an initiative which will promote circularity in the footwear industry
- INVESTMENTS
- TrusTrace has secured US$24 mn worth of investment to drive global expansion
- JOINT VENTURES, COOPERATION, LICENSING AND DISTRIBUTION
- AMSilk and 21st.BIO have formed a joint venture to scale the production of spider silk proteins
- LEGISLATION
- A provisional agreement has been reached on the proposed Ecodesign for Sustainable
- Products Regulation (ESPR) in the EU
- The European Parliament has adopted a directive which aims to ban greenwashing and improve product labelling
Research Assistance
Download our eBook: How to Succeed Using Market Research
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook