New Zealand Air Purifiers Market

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $3,500	77 Pages	TechSci Research	May, 2023	TCSI17931822

Best Price Guarantee
Price	from $3,500
Length	77 Pages
Publisher	TechSci Research
Published Date	May, 2023
SKU	TCSI17931822

New Zealand Air Purifiers Market By Filter Type (Pre-filter + HEPA, Pre-filter + HEPA + AC, HEPA, Others (Pre-filter, HEPA + Ion & Ozone, HEPA + Electrostatic Precipitators, etc.)), By Price Segment (Low, Medium, High), By Sales Channel (General Trade and Modern Trade), By Region, Competition Forecast Opportunities, 2018-2028F

The New Zealand air purifiers market is anticipated to project robust growth in the forecast period because of increasing health consciousness among the population, government initiatives, new product launches by air purifier companies, etc.

There are numerous ways to purify the air. They include air filtration, ionization, and UV treatment. This is carried out to ensure that neither the air a person breathes indoors nor the air that enters spaces from the outside causes harm. Airborne bacteria and viruses can be eliminated using an air purifier with air filters such as HEPA filters. HEPA filters are constantly made of stiff material repeatedly folded to maximize the filter's effective surface area. Since HEPA filters can provide clean air, they are frequently used in medical applications. They gather the tiniest particles that cause lung problems when inhaled. They can also capture pollutants such as dust and smoke.

Also, air purifier market players are constantly developing new strategies such as partnerships, acquisitions, mergers, etc. For instance, in 2022, Oransi partnered with New Zealand's Sanipure to provide mod and mod jr. air purifiers to New Zealand, Australia, and Fiji. Similarly, in 2022, Rentokil Initial collaborated with global innovator Radic8 to bring VIRUSKILLER™ air purifiers to New Zealand. The newly launched purifier has a pre-filter to remove impurities from the air, a carbon filter to remove toxins, and a UV-C reactor chamber to eliminate biological diseases and viruses carried by the atmosphere. These initiatives by air purifier companies are anticipated to further boost the market growth of air purifiers in New Zealand during the forecast period.

Growing Health Consciousness Among Consumers Fueling the Market Growth

Consumers are becoming health conscious, particularly after the COVID-19 pandemic situation. Also, the rising respiratory issues among people are further prompting them to purchase air purifiers. According to 2022 data from the Asthma Foundation, 700,000 New Zealanders suffer from respiratory disorders, with 1 in 7 children and 1 in 8 adults having asthma. Also, air pollution is another reason consumer preferences toward air purifiers are shifting. In most areas of New Zealand, indoor wood-burning stoves are the primary source of air pollution during the winter. Outdoor fires, moving cars, industries, dust, and sea spray are additional causes. Approximately 3300 people die annually from air pollution, with car emissions accounting for two-thirds of those deaths, or almost ten times the number of road fatalities. Also, more than 13,000 individuals are admitted to hospitals each year due to air pollution, costing the nation more than USD 9 billion. Although the air quality in New Zealand is generally acceptable, burning wood and coal for home heating during the winter exposes many people to relatively high levels of PM in the country's coldest regions. These factors encourage the population to purchase air purifiers, boosting the overall growth of this market in the country.

New Product Launches by Market Players Aiding the Market Growth

Consumers are increasingly looking for various options to attain good quality products. Therefore, to cater to the increasing demand, air purifier market players are launching new products and expanding their product portfolio. For instance, in 2022, Sharp Corporation introduced its Plasmacluster air purifiers, built-in with Sharp's Plasmacluster ion technology, in New Zealand. The FP series that Sharp presented in New Zealand has been evaluated and approved by the British Allergy Foundation. Similarly, in 2022, Daikin launched its newest air purifiers built-in with HEPA filters. These factors are anticipated to further enhance the market growth of the air purifiers market in the forecast period.

Government Initiatives Boosting the Market Growth

According to Ministry of Education officials, around 80% of New Zealand classrooms have adequate ventilation. However, a small percentage needs alteration, which would need air purification. Therefore, in 2022, the New Zealand government ordered 5000 Samsung air purifiers to help filter school virus particles. Thus, such initiatives by the New Zealand government also encourage the population to purchase air purifiers. These initiatives also spread awareness among people regarding the benefits of air purifiers. This factor is projected to expand the market growth of air purifiers during the forecast period in New Zealand.

Market Segmentation

The New Zealand air purifiers market is segmented based on filter type, price segment, sales channel, region, and competitional landscape. Based on filter type, the market is further fragmented into Pre-filter+ HEPA, Pre-filter + HEPA + AC, HEPA, and Others (Pre-filter, HEPA + Ion & Ozone, HEPA + Electrostatic Precipitators, etc. Based on price segment, the market is segmented into low, medium, and high. Based on sales channels, the market is segmented into general trade and modern trade. The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North Island and South Island.

Company Profiles

Samsung Electronics New Zealand Limited, Sharp Corporation, Blueair AB, Kogan.com Holdings Pty Ltd, Mi Oceania Ltd, Philips New Zealand Commercial Limited, Dyson New Zealand Limited, Daikin Air Conditioning New Zealand Ltd, Breville New Zealand Limited, Ltd., Panasonic Asia Pacific Pte., Ltd, are among the major market players in the New Zealand air purifiers market.

Report Scope:

In this report, the New Zealand air purifiers market has been segmented into the following categories, in addition to the industry trends, which have also been detailed below:

New Zealand Air Purifiers Market, By Filter Type:
Pre-filter+ HEPA
Pre-filter + HEPA + AC
HEPA
Others
New Zealand Air Purifiers Market, By Price Segment:
Low
Medium
High
New Zealand Air Purifiers Market, By Sales Channel:
General Trade
Modern Trade
New Zealand Air Purifiers Market, By Region:
North Island
South Island

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the New Zealand air purifiers market.

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

Detailed analysis and profiling of additional market players (up to five).

Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order. Single User license will be delivered in PDF format without printing rights

1. Introduction: 1.1. Product Overview; 1.2. Key Highlights of the Report; 1.3. Market Coverage; 1.4. Market Segments Covered; 1.5. Research Tenure Considered
2. Research Methodology: 2.1. Objective of the Study; 2.2. Baseline Methodology; 2.3. Key Industry Partners; 2.4. Major Association and Secondary Sources; 2.5. Forecasting Methodology; 2.6. Data Triangulation & Validation; 2.7. Assumptions and Limitations
3. Executive Summary: 3.1. Market Overview; 3.2. Market Forecast; 3.3. Key Regions; 3.4. Key Segments
4. Voice of Customer Analysis (B2C Model Analysis): 4.1. Sample Size Determination; 4.2. Respondent Demographics; 4.2.1. By End User; 4.2.2. By Age; 4.2.3. By Occupation; 4.3. Brand Awareness; 4.4. Factors Influencing Purchase Decision; 4.5. Brand Satisfaction
5. New Zealand Air Purifiers Market Outlook: 5.1. Market Size & Forecast; 5.1.1. By Value & Volume; 5.2. Market Share & Forecast; 5.2.1. By Filter Type Market Share Analysis (Pre-filter+ HEPA, Pre-filter + HEPA + AC, HEPA, Others (Pre-filter, HEPA + Ion & Ozone, HEPA + Electrostatic Precipitators, etc.)); 5.2.2. By Price Segment Market Share Analysis (Low, Medium, High); 5.2.3. By Sales Channel Market Share Analysis (General Trade and Modern Trade); 5.2.4. By Regional Market Share Analysis; 5.2.4.1. North Island Market Analysis; 5.2.4.2. South Island Market Analysis; 5.2.5. By Company Market Share Analysis; 5.3. New Zealand Air Purifiers Market Mapping & Opportunity Assessment; 5.3.1. By Filter Type Market Mapping & Opportunity Assessment; 5.3.2. By Price Segment Market Mapping & Opportunity Assessment; 5.3.3. By Sales Channel Market Mapping & Opportunity Assessment; 5.3.4. By Regional Market Mapping & Opportunity Assessment
6. New Zealand Pre-filter + HEPA + Activated Carbon Air Purifiers Market Outlook: 6.1. Market Size & Forecast; 6.1.1. By Value & Volume; 6.2. Market Share & Forecast; 6.2.1. By Sales Channel Market Share Analysis
7. New Zealand Pre-filter+ HEPA Air Purifiers Market Outlook: 7.1. Market Size & Forecast; 7.1.1. By Value & Volume; 7.2. Market Share & Forecast; 7.2.1. By Sales Channel Market Share Analysis
8. New Zealand HEPA Air Purifiers Market Outlook: 8.1. Market Size & Forecast; 8.1.1. By Value & Volume; 8.2. Market Share & Forecast; 8.2.1. By Sales Channel Market Share Analysis
9. Market Dynamics: 9.1. Drivers; 9.1.1. Rising Health Consciousness Among Consumers; 9.1.2. New Product Launches by Market Players; 9.1.3. Government Initiatives; 9.2. Challenges; 9.2.1. High Cost of Adoption; 9.2.2. Maintenance of Air Purifier
10. Impact of COVID-19 on New Zealand Air Purifiers Market: 10.1. Impact Assessment Model; 10.1.1. Key Segments Impacted; 10.1.2. Key Regions Impacted; 10.1.3. Key Sales Channel Impacted
11. Market Trends & Developments: 11.1. Air Purifiers on Rent; 11.2. Rising Prevalence of Airborne Diseases; 11.3. Increasing Air Pollution Levels; 11.4. Growing Marketing Campaigns by Companies; 11.5. Rising Demand from Online Channels
12. Import & Export Analysis: 12.1. Top 5 Exporting Countries; 12.1.1. By Value; 12.2. Top 5 Importing Countries; 12.2.1. By Value
13. Porter’s Five Forces Model: 13.1. Competitive Rivalry; 13.2. Bargaining Power of Buyers; 13.3. Bargaining Power of Suppliers; 13.4. Threat of New Entrants; 13.5. Threat of Substitutes
14. SWOT Analysis: 14.1. Strengths; 14.2. Weaknesses; 14.3. Opportunities; 14.4. Threats
15. Competitive Landscape: 15.1. Company Profiles; 15.1.1. Samsung Electronics New Zealand Limited; 15.1.1.1. Company Details; 15.1.1.2. Product & Services; 15.1.1.3. Financials (As Reported); 15.1.1.4. Key Market Focus & Geographical Presence; 15.1.1.5. Recent Developments; 15.1.1.6. Key Management Personnel; 15.1.2. Sharp Corporation; 15.1.2.1. Company Details; 15.1.2.2. Product & Services; 15.1.2.3. Financials (As Reported); 15.1.2.4. Key Market Focus & Geographical Presence; 15.1.2.5. Recent Developments; 15.1.2.6. Key Management Personnel; 15.1.3. Blueair AB; 15.1.3.1. Company Details; 15.1.3.2. Product & Services; 15.1.3.3. Financials (As Reported); 15.1.3.4. Key Market Focus & Geographical Presence; 15.1.3.5. Recent Developments; 15.1.3.6. Key Management Personnel; 15.1.4. Kogan.com Holdings Pty Ltd; 15.1.4.1. Company Details; 15.1.4.2. Product & Services; 15.1.4.3. Financials (As Reported); 15.1.4.4. Key Market Focus & Geographical Presence; 15.1.4.5. Recent Developments; 15.1.4.6. Key Management Personnel; 15.1.5. Mi Oceania Ltd; 15.1.5.1. Company Details; 15.1.5.2. Product & Services; 15.1.5.3. Financials (As Reported); 15.1.5.4. Key Market Focus & Geographical Presence; 15.1.5.5. Recent Developments; 15.1.5.6. Key Management Personnel; 15.1.6. Philips New Zealand Commercial Limited; 15.1.6.1. Company Details; 15.1.6.2. Product & Services; 15.1.6.3. Financials (As Reported); 15.1.6.4. Key Market Focus & Geographical Presence; 15.1.6.5. Recent Developments; 15.1.6.6. Key Management Personnel; 15.1.7. Dyson New Zealand Limited; 15.1.7.1. Company Details; 15.1.7.2. Product & Services; 15.1.7.3. Financials (As Reported); 15.1.7.4. Key Market Focus & Geographical Presence; 15.1.7.5. Recent Developments; 15.1.7.6. Key Management Personnel; 15.1.8. Daikin Air Conditioning New Zealand Ltd; 15.1.8.1. Company Details; 15.1.8.2. Product & Services; 15.1.8.3. Financials (As Reported); 15.1.8.4. Key Market Focus & Geographical Presence; 15.1.8.5. Recent Developments; 15.1.8.6. Key Management Personnel; 15.1.9. Breville New Zealand Limited; 15.1.9.1. Company Details; 15.1.9.2. Product & Services; 15.1.9.3. Financials (As Reported); 15.1.9.4. Key Market Focus & Geographical Presence; 15.1.9.5. Recent Developments; 15.1.9.6. Key Management Personnel; 15.1.10. Panasonic Asia Pacific Pte., Ltd.; 15.1.10.1. Company Details; 15.1.10.2. Product & Services; 15.1.10.3. Financials (As Reported); 15.1.10.4. Key Market Focus & Geographical Presence; 15.1.10.5. Recent Developments; 15.1.10.6. Key Management Personnel
16. Strategic Recommendations/Action Plan: 16.1. Key Focus Areas; 16.2. Target Regions; 16.3. Target Filter Type; 16.4. Target Sales Channel
17. About Us & Disclaimer: (Note: The companies list can be customized based on the client requirements.)