Vietnam Oral Care Market, By Type (Toothpaste {Paste, Gels, Powders, Polishes}, Toothbrush {Manual, Electric, Battery Powered}, Mouthwashes/Rinses {Non-Medicated v/s Medicated}, Dental Accessories {Dental Flosses, Breath Fresheners, Dental Water Jets, Tongue Scrapers, Others}, Denture Products {Cleaner v/s Fixatives}, Others), By Distribution Channel (Consumer Stores, Retail Pharmacies, Online Distribution, Dental Dispensaries), By End User (Dental Hospitals & Clinics v/s Homecare), By Region, Competition Forecast & Opportunities, 2017-2027
Vietnam oral care market is projected to grow at a significant rate during the forecast period, 2023-2027. The market growth can be attributed to the rising expenses of the country's population on oral care owing to increasing personal disposable income. Besides, increasing awareness among the people regarding the importance of oral care products for maintaining dental hygiene and the rising number of practicing dentists in the country are also fueling the growth of the Vietnam oral care market in the forecast period. The emergence of different kinds of oral care products that enhances the aesthetics of teeth, and the rising adoption of electric toothbrushes and replacement toothbrush heads are also contributing to the growth of the Vietnam oral care market. Rising internet penetration has led to the emergence of the e-commerce sector, where consumers can obtain oral care products quickly and at affordable prices. Thus, the increasing trend of online purchasing and a growing number of e-commerce channels are contributing to the growth of the Vietnam oral care market. Moreover, surging demands for quality and branded oral products due to aggressive promotions and advertisements and rising initiatives from the government to create awareness regarding oral hygiene are supporting the growth of the Vietnam oral care market. Market players are actively investing in the manufacturing and development of advanced dental care products, which is anticipated to drive the Vietnam oral care market during the forecast period. Furthermore, expanding dental health industry and growing availability of related infrastructure, medical devices for diagnosis, treatment procedures are propelling the growth of the Vietnam oral care market.
The Vietnam oral care market is segmented by type, distribution channel, end user, competitional landscape, and regional distribution. Based on type, the market is divided into toothpaste, toothbrush, mouthwashes/rinses, dental accessories, denture products, and others. The toothpaste segment is expected to lead the Vietnam oral care market due to its high use across different age groups. Based on distribution channel, the market is further divided into consumer stores, retail pharmacies, online distribution, and dental dispensaries, among which retail phramacies dominate the market as the industry players in the oral care market are primarily dependent on retail stores to meet the immediate needs oral care needs of customers.
Major players operating in the Vietnam oral care market are Colgate Palmolive (Vietnam) Limited, Unilever Vietnam International Co., Ltd., Oral-B (Vietnam), Ltd., Johnson & Johnson Vietnam Co., Ltd., Amway Vietnam, Ltd., Procter & Gamble Vietnam Company Limited, GlaxoSmithKline Vietnam Company Limited, among others.
Years considered for this report:
Historical Years: 2017-2020
Base Year: 2021
Estimated Year: 2022E
Forecast Period: 2023F–2027F
Objective of the Study:
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