Vietnam Air Purifiers Market By Filter Type (HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Others (HEPA + Ionizer, Prefilter + Activated Carbon, Prefilter)), By Price Range (Low, Medium, High), By Sales Channel (General Trade, Modern Tr

Vietnam air purifier market is growing owing to the growing concerns among the population regarding the rising pollution level due to factors such as an increase in construction activities, growing industrialization, etc., causing health issues such as respiratory diseases, skin allergies, etc. These factors are expected to contribute significantly to the growing demand for air purifiers in Vietnam during the forecast period.

An air purifier or air cleaner is a device that eliminates contaminants from the air by filtering to enhance indoor air quality. It is segmented based on the filter type into HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Other Air Purifiers. The usage of an air purifier helps in destroying microbiological impurities and bacterial and fungal spores, as well as removing hazardous gases such as formaldehyde, ozone, etc.

Moreover, in the upcoming years, it is expected that increased urbanization, as well as a rise in consumer preference for high-end and lifestyle products, will fuel market expansion for air purifiers in Vietnam. Both indoor and outdoor air pollution levels are increasingly concerning. The Environmental Protection Agency (EPA) of the United States claims that indoor air can be five times more contaminated than outdoor air. Since interior air is not as often redistributed as outdoor air, many airborne contaminants continue to thrive inside.

Air purifier market players in Vietnam are focusing on offering products containing various advantages. For instance, ‘’AIoT Air Purifier” by Sharp Vietnam offers advantages such as easily eliminating strong and unpleasant odors from space, ensuring the elimination of airborne viruses, smoke, and other harmful particles, etc., which comes along with remote control that enables easy operating. Moreover, Panasonic Air Purifier F-PXF35A offers various features, such as the ability to eliminate dust and other harmful particles due to its nano electricity technology, 3D airflow circulation, etc. Vietnamese people have given this air purifier positive ratings over the years. Moreover, these air purifiers are majorly used by consumers across the country since they claim to support healthy living for asthmatic patients.

Rising in Transportation System Fueling the Market Growth

The transportation infrastructure in Vietnam is the biggest cause of air pollution. In Vietnam, it was discovered that there are more than 3.6 million cars and 58 million motorcycles on the roads. Most of these cars are found in towns and cities throughout the country, and among these, the old cars do not satisfy acceptable emission standards. These factors are responsible for the daily traffic jams and continuously release black smoke into the air. Along with the trucks and loaders employed by construction businesses, these vehicles also include old buses that are still in operation. As a result, the transportation system is one of the major factors causing air pollution in Vietnam, resulting in the rise in demand for air purifiers across the country.

Rapid Increase in Construction Sites Driving the Market Growth

The growing number of construction sites, which produce huge amounts of dust, is another major factor contributing to air pollution in cities around the nation. This is primarily due to the destruction of the old buildings and the use of cement powder to construct a new structure. Existing industrial sites in the country, such as steel factories, cement manufacturing facilities, coal power plants, etc., re being encouraged to evacuate the city center and shift to industrial parks situated in the outskirts of the country. This factor is further increasing the construction activities in the country. Moreover, burning organic waste from the agricultural sector, such as straw and other leftovers, contributes to air pollution in rural areas of the nation. Therefore, a rise in constructional activities is projected to fuel the demand for air purifiers in commercial as well as residential sectors.

Increase in Industrialization Enhancing The Market Growth

One of the major primary sources of air pollution is energy generation from thermal power plants, which contribute to around 60% of total electric energy output. Moreover, industrial emissions and coal combustion by various industries are also causing air pollution in Vietnam. Owing to increasing population and overcrowding in cities, manufacturing industrial units are shifting from the middle of cities to the outskirts. Many businesses still depend on outdated technology and machinery that produce a lot of waste and have no air purification systems. Most of the industrial hazardous waste from larger industries is either treated on-site by simple and direct furnaces or industrial boilers or by specialized small private businesses that recycle some of the waste and use locally made and cheap combustion technology or simple burning at low temperatures, resulting in the formation and emission of dioxin/furan and other toxic pollutants. Therefore, the rising pollution from industries is generating the demand for air purifiers in Vietnam which is driving the growth of the air purifier market.

Market Segmentation

The Vietnam air purifiers are segmented based on filter type, price range, sales channel, region, and competitional landscape. Based on filter type, the market is further fragmented into HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Other Air Purifiers (HEPA + Ionizer, Prefilter + Activated Carbon, Prefilter). Based on the price range, the market is further fragmented into low, medium, and high. Based on the sales channel, the market is segmented into general trade and modern trade. On the basis of region, the market is divided into North Vietnam, South Vietnam, and Central Vietnam.

Company Profiles

Sharp Vietnam Electronics Co., Ltd., Panasonic Vietnam Co., Ltd., Daikin Air Conditioning Vietnam JSC. Hitachi Home Electronics Vietnam Co. Ltd., Carpa Vietnam Trade Joint Stock Company (Coway), Blueair AB, A.O. Smith Vietnam Company Limited, Electrolux Vietnam LTD., Honeywell (Vietnam) Company Limited, Samsung Electronics Vietnam Co., Ltd are among the major market players in the country platform that lead the market growth of the Vietnam air purifiers.

Report Scope:

In this report, the Vietnam air purifiers have been segmented into the following categories, in addition to the industry trends which have also been detailed below:

  • Vietnam Air Purifiers Market, By Product Type:
  • HEPA
  • Prefilter + HEPA
  • Prefilter + HEPA + Activated Carbon
  • Others
  • Vietnam Air Purifiers Market, By Price Range:
  • Low
  • Medium
  • High
  • Vietnam Air Purifiers Market, By Distribution Channel:
  • General Trade
  • Modern Trade
  • Vietnam Air Purifiers Market, By Region:
  • North Vietnam
  • South Vietnam
  • Central Vietnam
Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Vietnam air purifiers market.

Company Information
  • Detailed analysis and profiling of additional market players (up to five).
Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order. Single User license will be delivered in PDF format without printing rights


1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Voice of Customer Analysis (B2C Model Analysis)
4.1. Sample Size Determination
4.2. Respondent Demographics
4.2.1. By Gender
4.2.2. By Age
4.2.3. By Occupation
4.3. Brand Awareness
4.4. Factors Influencing Purchase Decision
4.5. Brand Satisfaction
4.6. Customer Satisfaction
5. Vietnam Air Purifiers Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share & Forecast
5.2.1. By Filter Type Market Share Analysis (HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Others (HEPA + Ionizer, Prefilter + Activated Carbon, Prefilter)
5.2.2. By Price Range Market Share Analysis (Low, Medium, High)
5.2.3. By Sales Channel Market Share Analysis (General Trade and Modern Trade)
5.2.4. By Regional Market Share Analysis
5.2.4.1. North Vietnam Market Share Analysis
5.2.4.2. South Vietnam Market Share Analysis
5.2.4.3. Central Vietnam Market Share Analysis
5.2.5. By Company Market Share Analysis
5.3. Vietnam Air Purifiers Market Mapping & Opportunity Assessment
5.3.1. By Filter Type Market Mapping & Opportunity Assessment
5.3.2. By Price Range Market Mapping & Opportunity Assessment
5.3.3. By Sales Channel Market Mapping & Opportunity Assessment
5.3.4. By Regional Market Mapping & Opportunity Assessment
6. Vietnam HEPA Air Purifiers Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share & Forecast
6.2.1. By Sales Channel Market Share Analysis
7. Vietnam Prefilter + HEPA Air Purifiers Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share & Forecast
7.2.1. By Sales Channel Market Share Analysis
8. Vietnam Prefilter + HEPA + Activated Carbon Air Purifiers Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.1.2. By Volume
8.2. Market Share & Forecast
8.2.1. By Sales Channel Market Share Analysis
9. Pricing Analysis
10. Market Dynamics
10.1. Drivers
10.1.1. Rapid Industrialization
10.1.2. Increasing Constructional Activities
10.1.3. Rising Transportation
10.2. Challenges
10.2.1. High Prices
10.2.2. Need for Maintenance
11. Impact of COVID-19 on Vietnam Air Purifiers Market
11.1. Impact Assessment Model
11.1.1. Key Segments Impacted
11.1.2. Key Regions Impacted
11.1.3. Key Distribution Channel Impacted
12. Market Trends & Developments
12.1. Technology Advancement
12.2. Increasing Demand from Residential Sector
12.3. Rising Health Awareness Among Consumers
12.4. Shifting Demand towards Premium Products
12.5. Rising Concerns Regarding Degrading Air Quality
13. Import/ Export Analysis
13.1. Top 5 Exporting Countries
13.1.1. By Value
13.2. Top 5 importing Countries
13.2.1. By Value
14. Porter’s Five Forces Model
14.1. Competitive Rivalry
14.2. Bargaining Power of Buyers
14.3. Bargaining Power of Suppliers
14.4. Threat of New Entrants
14.5. Threat of Substitutes
15. SWOT Analysis
15.1. Strengths
15.2. Weaknesses
15.3. Opportunities
15.4. Threats
16. Policy & Regulatory Landscape
17. Vietnam Economic Profile
18. Competitive Landscape
18.1. Company Profiles
18.1.1. Sharp Vietnam Electronics Co. Ltd.
18.1.1.1. Company Details
18.1.1.2. Product & Services
18.1.1.3. Financials (As Reported)
18.1.1.4. Key market Focus & Geographical Presence
18.1.1.5. Recent Developments
18.1.1.6. Key Management Personnel
18.1.2. Panasonic Vietnam Co., Ltd.
18.1.2.1. Company Details
18.1.2.2. Product & Services
18.1.2.3. Financials (As Reported)
18.1.2.4. Key market Focus & Geographical Presence
18.1.2.5. Recent Developments
18.1.2.6. Key Management Personnel
18.1.3. Daikin Air Conditioning Vietnam JSC
18.1.3.1. Company Details
18.1.3.2. Product & Services
18.1.3.3. Financials (As Reported)
18.1.3.4. Key market Focus & Geographical Presence
18.1.3.5. Recent Developments
18.1.3.6. Key Management Personnel
18.1.4. Hitachi Home Electronics Vietnam Co. Ltd.
18.1.4.1. Company Details
18.1.4.2. Product & Services
18.1.4.3. Financials (As Reported)
18.1.4.4. Key market Focus & Geographical Presence
18.1.4.5. Recent Developments
18.1.4.6. Key Management Personnel
18.1.5. Carpa Vietnam Trade Joint Stock Company (Coway)
18.1.5.1. Company Details
18.1.5.2. Product & Services
18.1.5.3. Financials (As Reported)
18.1.5.4. Key market Focus & Geographical Presence
18.1.5.5. Recent Developments
18.1.5.6. Key Management Personnel
18.1.6. Blueair AB
18.1.6.1. Company Details
18.1.6.2. Product & Services
18.1.6.3. Financials (As Reported)
18.1.6.4. Key market Focus & Geographical Presence
18.1.6.5. Recent Developments
18.1.6.6. Key Management Personnel
18.1.7. A.O. Smith Vietnam Company Limited
18.1.7.1. Company Details
18.1.7.2. Product & Services
18.1.7.3. Financials (As Reported)
18.1.7.4. Key market Focus & Geographical Presence
18.1.7.5. Recent Developments
18.1.7.6. Key Management Personnel
18.1.8. Electrolux Vietnam Ltd.
18.1.8.1. Company Details
18.1.8.2. Product & Services
18.1.8.3. Financials (As Reported)
18.1.8.4. Key market Focus & Geographical Presence
18.1.8.5. Recent Developments
18.1.8.6. Key Management Personnel
18.1.9. Honeywell (Vietnam) Company Limited
18.1.9.1. Company Details
18.1.9.2. Product & Services
18.1.9.3. Financials (As Reported)
18.1.9.4. Key market Focus & Geographical Presence
18.1.9.5. Recent Developments
18.1.9.6. Key Management Personnel
18.1.10. Samsung Electronics Vietnam Co., Ltd
18.1.10.1. Company Details
18.1.10.2. Product & Services
18.1.10.3. Financials (As Reported)
18.1.10.4. Key market Focus & Geographical Presence
18.1.10.5. Recent Developments
18.1.10.6. Key Management Personnel
19. Strategic Recommendations/Action Plan
19.1. Key Focus Areas
19.2. Target Regions & Countries
19.3. Target Filter Type
19.4. Target Sales Channel
20. About Us & Disclaimer
(Note: The companies list can be customized based on the client requirements.)

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