Thailand Air Purifiers Market

Thailand Air Purifiers Market By Filter Type (Pre + HEPA, Pre + HEPA + AC, HEPA, Others (Pre-filter, HEPA + Ion & Ozone, HEPA + Electrostatic Precipitators, etc.)), By End Use (Residential, Commercial), By Distribution Channel (Supermarkets/Hypermarkets, Exclusive Stores, Multi-Branded Stores, Online and Others (Direct Sales, Distributor sales, etc.)), By Region, Competition Forecast & opportunities, 2018-2028F


Thailand air purifiers market is anticipated to project robust growth in the forecast period on account of the burning of waste and crop residues, increasing health consciousness among consumers, rising affordability of air purifiers, biomass burning of crop residues, and transboundary haze pollution in rural and border areas. New product launches, which consist of smart features by various companies, are a prominent trend that is anticipated to positively impact the market of air purifiers during the forecast period.

In order to release clean, fresh air, an air purifier first collects and filters potentially dangerous particles. These devices can help prevent allergies and respiratory disorders by limiting the spread of dangerous particles. The device can be used in places such as offices, homes, schools, hospitals, etc. Thailand is one of the world's leading agricultural producers, producing everything from rice and tapioca to pineapples and sugar. With such diversified agricultural production, the burning of crop residues also increases, thus causing air pollution, which is leading to increasing demand for air purifiers. However, this great output comes at a cost to human health. As governments struggle with the combined problems of supporting economic growth while also safeguarding the environment and public health, the (Air Quality Life Index) AQLI demonstrates not only the harm caused by pollution but also the tremendous advantages that can be achieved with pollution-reduction strategies.

Burning of Waste and Crop Residues Will Aid the Market Growth

In Thailand, agricultural burning (the use of fire to clear land for planting and remove extra biomass) is popular. Poor air quality is a major concern in Thailand, not only in metropolitan areas but over wide portions of the nation, particularly during the "burning season," when crop fields are burned to harvest sugarcane or eliminate remaining biomass. For instance, in Bangkok, scientific estimates for biomass burning's contribution to PM2.5 levels range from 24 to 38%, with sugarcane and rice burning accounting for the majority of it. Sugarcane burning accounts for 60-67% of total production, and incomplete combustion produces poisonous black carbon into the atmosphere. These concerns have compelled individuals and organizations to look for measures to reduce the impact of indoor and outdoor air pollution, hence leading to the purchase of air purifiers. During the forecast period, this is expected to fuel growth in the air purifier market in the nation.

Increasing Vehicular Pollution Will Fuel the Market Growth

The primary source of PM2.5 in Bangkok is cars throughout the city and adjacent areas. Recent research indicates that fuel combustion accounts for 44% to 73% of the city's total PM2.5 emissions. Increasing vehicular emission is one of the prime reasons for increasing pollution in Thailand. It is found that vehicle emissions are also emitted by power plants and industrial activities such as metal extraction and the usage of heavy equipment that burns fuel with high sulfur content. In ambient temperatures, sulfur dioxide acts as a precursor to secondary air pollutants such as PM2.5. Thus, leading to the installation of air purifiers in commercial and residential sectors.

Increasing Health Awareness Will Boost the Market Growth

Thailand is one of the most polluted countries in Southeast Asia, with particulate pollution approximately five times greater than (World Health Organization) WHO guidelines. According to the latest stats from the Air Quality Life Index (AQLI), air pollution reduces the average Thai resident's life expectancy by 1.8 years as compared to what it would be if the WHO guideline were fulfilled continuously. As residents of Bangkok, Thailand, are continuously reporting health issues such as coughing up blood and nosebleeds as a result of extreme levels of air pollution. These kinds of incidences have raised public awareness regarding the effects of air pollution on human health, which is projected to drive the adoption of air purifiers over the forecast period.

Market Segmentation

The Thailand air purifiers market is segmented based on filter type, end-use, distribution channel, region, and competitional landscape. Based on filter type, the market is further fragmented into Pre + HEPA, Pre + HEPA + AC, HEPA, and Others (Pre-filter, HEPA + Ion & Ozone, HEPA + Electrostatic Precipitators, etc.). Based on end use, the market is segmented into residential and commercial. Based on distribution channels, the market is segmented into supermarkets/hypermarkets, exclusive stores, multi-branded stores, online, and others (direct sales, distributor sales, etc.).

Company Profiles

Xiaomi Singapore Pte. Ltd, Arcelik Hitachi Home Appliances Sales (Thailand) Ltd., Philips Electronics (Thailand) Co., Ltd., Thai Samsung Electronics Co., Ltd., Carrier (Thailand) Limited, Toshiba Thailand Co., Ltd., Smart Air Thailand, LG Electronics (Thailand) Co., Ltd., Daikin Industries (Thailand) Co., Ltd. and Sharp Thai Co., Ltd. are some of the leading market players of the Thailand air purifiers market. New market players are also actively entering the market in recent years and further strengthening the market growth.

Report Scope:

In this report, Thailand air purifiers market has been segmented into the following categories, in addition to the industry trends, which have also been detailed below:
  • Thailand Air Purifiers Market, By Filter Type:
  • Pre + HEPA
  • Pre + HEPA + AC
  • HEPA
  • Others (Pre-filter, HEPA + Ion & Ozone, HEPA + Electrostatic Precipitators, etc.)
  • Thailand Air Purifiers Market, By End Use:
  • Residential
  • Commercial
  • Thailand Air Purifiers Market, By Distribution Channel:
  • Supermarkets/Hypermarkets
  • Exclusive Stores
  • Multi-Branded Stores
  • Online
  • Others (Direct Sales, Distributor sales, etc.)
  • Thailand Air Purifiers Market, By Region:
  • Central Region
  • North East Region
  • Northern Region
  • Southern Region
Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Thailand air purifiers market.

Company Information
  • Detailed analysis and profiling of additional market players (up to five).
Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order. Single User license will be delivered in PDF format without printing rights


1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Voice of Customer Analysis (B2C Model Analysis)
4.1. Sample Size Determination
4.2. Respondent Demographics
4.2.1. By Gender
4.2.2. By Age
4.2.3. By Occupation
4.3. Brand Awareness
4.4. Factors Influencing Purchase Decision
4.5. Brand Satisfaction
5. Thailand Air Purifiers Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share & Forecast
5.2.1. By Filter Type Market Share Analysis (Pre + HEPA, Pre + HEPA + AC, HEPA, Others (Pre-filter, HEPA + Ion & Ozone, HEPA + Electrostatic Precipitators, etc.))
5.2.2. By End Use Market Share Analysis (Residential, Commercial)
5.2.3. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Exclusive Stores, Multi-Branded Stores, Online and Others (Direct Sales, Distributor sales, etc.))
5.2.4. By Regional Market Share Analysis
5.2.4.1. Central Region Market Analysis
5.2.4.2. North East Region Market Analysis
5.2.4.3. Northern Region Market Analysis
5.2.4.4. Southern Region Market Analysis
5.2.5. By Company Market Share Analysis
5.3. Thailand Air Purifiers Market Mapping & Opportunity Assessment
5.3.1. By Filter Type Market Mapping & Opportunity Assessment
5.3.2. By End Use Market Mapping & Opportunity Assessment
5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
5.3.4. By Regional Market Mapping & Opportunity Assessment
6. Thailand Pre + HEPA Air Purifiers Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share & Forecast
6.2.1. By Filter Type Market Share Analysis
6.2.2. By Distribution Channel Market Share Analysis
7. Thailand Pre + HEPA + AC Air Purifiers Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share & Forecast
7.2.1. By Filter Type Market Share Analysis
7.2.2. By Distribution Channel Market Share Analysis
8. Thailand HEPA Air Purifiers Market Outlook
8.1.1. By Value
8.1.2. By Volume
8.2. Market Share & Forecast
8.2.1. By Filter Type Market Share Analysis
8.2.2. By Distribution Channel Market Share Analysis
9. Market Dynamics
9.1. Drivers
9.1.1. Rising Vehicular Emission
9.1.2. Increasing Industrial Discharges
9.1.3. Burning of Waste and Crop Residues
9.2. Challenges
9.2.1. High Maintenance Cost
9.2.2. High Competition Among Players
10. Impact of COVID-19 on Thailand Market
10.1. Impact Assessment Model
10.1.1. Key Segments Impacted
10.1.2. Key Regions Impacted
10.1.3. Key Distribution Channel Impacted
11. Market Trends & Developments
11.1. Increasing Marketing and Promotional Activities
11.2. Rising health awareness
11.3. Increasing affordability
11.4. Rising demand for smart air purifiers
12. Import/ Export Analysis
12.1. Top 5 Exporting Countries
12.1.1. By Value
12.2. Top 5 Importing Countries
12.2.1. By Value
13. Porter’s Five Forces Model
13.1. Competitive Rivalry
13.2. Bargaining Power of Buyers
13.3. Bargaining Power of Suppliers
13.4. Threat of New Entrants
13.5. Threat of Substitutes
14. Competitive Landscape
14.1. Company Profiles
14.1.1. Arcelik Hitachi Home Appliances Sales (Thailand) Ltd.
14.1.1.1. Company Details
14.1.1.2. Product & Services
14.1.1.3. Financials (As Reported)
14.1.1.4. Key market Focus & Geographical Presence
14.1.1.5. Recent Developments
14.1.1.6. Key Management Personnel
14.1.2. Xiaomi Singapore Pte. Ltd
14.1.2.1. Company Details
14.1.2.2. Product & Services
14.1.2.3. Financials (As Reported)
14.1.2.4. Key market Focus & Geographical Presence
14.1.2.5. Recent Developments
14.1.2.6. Key Management Personnel
14.1.3. Philips Electronics (Thailand) Co., Ltd.
14.1.3.1. Company Details
14.1.3.2. Product & Services
14.1.3.3. Financials (As Reported)
14.1.3.4. Key market Focus & Geographical Presence
14.1.3.5. Recent Developments
14.1.3.6. Key Management Personnel
14.1.4. Thai Samsung Electronics Co., Ltd.
14.1.4.1. Company Details
14.1.4.2. Product & Services
14.1.4.3. Financials (As Reported)
14.1.4.4. Key market Focus & Geographical Presence
14.1.4.5. Recent Developments
14.1.4.6. Key Management Personnel
14.1.5. Carrier (Thailand) Limited
14.1.5.1. Company Details
14.1.5.2. Product & Services
14.1.5.3. Financials (As Reported)
14.1.5.4. Key market Focus & Geographical Presence
14.1.5.5. Recent Developments
14.1.5.6. Key Management Personnel
14.1.6. Toshiba Thailand Co., Ltd.
14.1.6.1. Company Details
14.1.6.2. Product & Services
14.1.6.3. Financials (As Reported)
14.1.6.4. Key market Focus & Geographical Presence
14.1.6.5. Recent Developments
14.1.6.6. Key Management Personnel
14.1.7. Smart Air Thailand
14.1.7.1. Company Details
14.1.7.2. Product & Services
14.1.7.3. Financials (As Reported)
14.1.7.4. Key market Focus & Geographical Presence
14.1.7.5. Recent Developments
14.1.7.6. Key Management Personnel
14.1.8. LG Electronics (Thailand) Co., Ltd.
14.1.8.1. Company Details
14.1.8.2. Product & Services
14.1.8.3. Financials (As Reported)
14.1.8.4. Key market Focus & Geographical Presence
14.1.8.5. Recent Developments
14.1.8.6. Key Management Personnel
14.1.9. Daikin Industries (Thailand) Co., Ltd
14.1.9.1. Company Details
14.1.9.2. Product & Services
14.1.9.3. Financials (As Reported)
14.1.9.4. Key market Focus & Geographical Presence
14.1.9.5. Recent Developments
14.1.9.6. Key Management Personnel
14.1.10. Sharp Thai Co., Ltd
14.1.10.1. Company Details
14.1.10.2. Product & Services
14.1.10.3. Financials (As Reported)
14.1.10.4. Key market Focus & Geographical Presence
14.1.10.5. Recent Developments
14.1.10.6. Key Management Personnel
15. Strategic Recommendations/Action Plan
15.1. Key Focus Areas
15.2. Target Regions
15.3. Target Filter Type
15.4. Target End Use
15.5. Target Distribution Channel
16. About Us & Disclaimer

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