South Africa Air Purifiers Market By Filter Type (HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Others (HEPA + Ionizer, Prefilter + Activated Carbon, Prefilter)), By End Use (Residential, Commercial and Industrial), By Distribution Channel (Supermarkets/Hypermarkets, Multi Branded Stores, Electronic Stores, Online, Others (Direct/Institutional Distribution)), By Region, By Company, Forecast & Opportunities, 2018-2028F
The South Africa air purifier market is witnessing high demand due to the increased incidence of airborne diseases and the fast-rising pollution levels in various South African cities. Additionally, it is projected that growing consumer awareness of airborne diseases’ hazards and changes in lifestyle brought on by increased per capita income will fuel the country's air purifier industry.
As per the data published by Chemical & Engineering News, according to a modeling study conducted by researchers at NASA, air pollution causes roughly 780,000 premature deaths annually in the country. Moreover, as per the data published in Africa News, the high air pollution levels in Johannesburg have reduced life expectancy by 3.2 years. Additionally, the article mentioned that the tissues' inflammatory reaction is aggravated by pollution. It causes several diseases, including lung cancer, chronic obstructive pulmonary disease, asthma, lower respiratory tract infections, ischemic heart disease, and strokes. Asthma in children and adults has been seen to be on the rise, and their symptoms are getting worse. In terms of asthma mortality, South Africa is rated sixth in the world. In South Africa, an average of 41 kg of plastic garbage is produced annually. Thus, with this high level of waste discharge, 40% of the plastic waste is disposed of in landfills, and the uncollected waste is burnt. The increase in the burning of plastic waste is significantly contributing to the increasing level of air pollution in the country. Thus, degrading air quality, which is leading to various diseases, is positively impacting the demand for air purifiers in the country.
According to a report, many people in South Africa use coal or wood burning for cooking and heating. The smoke produced by this burning process tends to pollute the air inside their homes. Moreover, the air pollution level in the country is witnessing rapid growth as most low-income residential areas in South Africa are exposed to on-road vehicle particle emissions, which range from 4% to 16% of ambient pollution and 9% to 55% of indoor particulate concentrations. Since 80% of the roads in these low-income residential areas are unpaved, most of the towns there suffer from excessive pollution. Thus, with the increasing air pollution level, people are installing air purifiers at residential and commercial places for better air quality.
Pollution from Mining Activities is Fueling the Market Growth
In South Africa, the country’s economy has benefited greatly from the extraction of gold, coal, and other natural resources, but these mining activities have led to increased air pollution. Moreover, an estimated 1.6 million people reside close to mine dumps. As a result, residents of these locations are directly exposed to air pollution and develop different diseases such as asthma, pneumonia, emphysema, chronic bronchitis, wheeze, and chronic cough, which is a common occurrence among young and elderly people. Thus, with the rise in air pollution caused by mining activities, people prefer to buy air purifiers at their homes, thus, resulting in increased demand for air purifiers in the country.
Increasing Pollution from Power Plants is Driving the Market Growth
In South Africa, the pollution level is increasing owing to the rising harmful emissions from power plants. In Middelburg, there are coal mines, coal-fired power plants, petrochemical facilities, metal smelters, chemical producers, and other industrial complexes which are releasing high levels of pollutants into the environment. As per a report by Greenpeace in 2019, the region was among the worst in the world for sulfur dioxide and nitrogen dioxide emissions and is affecting a population of more than 4.7 million located in nearby areas. Thus, with the increase in the release of toxic air in neighboring areas, people are installing air purifiers for purified air in their homes.
Increasing Government Initiatives to Drive the Market Growth
To curb the air pollution level in the country, the government is adopting different methods and introducing new initiatives. As per the South African government website, The Western Cape Air Quality Management Plan (2021–2025) was recently approved by the Department of Environmental Affairs and Development Planning of the Western Cape Government in an effort to reduce air pollution nationwide. Moreover, the government is planning to invest USD 0.58 million to develop an air quality monitoring network. Thus, with the increasing government initiatives, people in South Africa prefer to buy air purifiers for clean air at homes and commercial places.
Market Segmentation
South Africa air purifiers market is segmented into filter type, end user, distribution channel, region, and company. Based on Filter Type, the market is segmented into HEPA, Prefilter + HEPA, Prefilter + HEPA + Activated Carbon, and Others (HEPA + Ionizer, Prefilter + Activated Carbon, Prefilter. By end use, the market is fragmented into residential, commercial, and industrial, and by distribution channel, the market is segmented into supermarkets/hypermarkets, multi-branded stores, electronic stores, online, and others (direct/institutional distribution)
Market Players
Daikin Air Conditioning South Africa (Pty) Ltd, Honeywell Automation & Control Solutions South Africa Pty. Ltd., Philips South Africa (Pty) Limited, Unilever South Africa Proprietary Limited, MIA South Africa (Pty) Ltd, Panasonic Marketing Middle East & Africa FZE, Samsung Electronics South Africa Proprietary Limited, Sharp Middle East FZE, are some of the market players in the South Africa air purifier market.
Report Scope:
In this report, South Africa air purifiers market has been segmented into the following categories, in addition to the industry trends, which have also been detailed below:
- South Africa Air Purifier Market by Filter Type:
- HEPA
- Prefilter + HEPA
- Prefilter + HEPA + Activated Carbon
- Others
- South Africa Air Purifier Market, by End Use:
- Residential
- Commercial
- Industrial
- South Africa Air Purifier Market, by Distribution Channel:
- Supermarkets/Hypermarkets
- Multi Branded Stores
- Electronic Stores
- Online
- Others
- South Africa Air Purifier Market by Region:
- Gauteng
- KwaZulu-Natal
- Western Cape
- Eastern Cape
- Rest of South Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in South Africa air purifiers market.
Company Information
- Detailed analysis and profiling of additional market players (up to five).
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