India ADAS Market

India ADAS Market


India ADAS Market is anticipated to grow with a rapid CAGR in the upcoming years. Rising awareness of passenger comfort and safety, as well as government legislation mandating safety measures, are projected to increase demand in the industry. Furthermore, the increasing acceptability of self-driving or automated vehicles contributes to the market's increased growth. Aside from safety, Driver assistance systems can give other benefits, including accident caution, lower repair and maintenance costs, and increased fuel efficiency. Because of these characteristics and developments, market acceptance of ADAS features is increasing, and such favorable trends are likely to boost the market growth.

Recent Developments

In June 2022, ZF Group will open its new Tech Center location in Hyderabad, India. The Tech Center India is crucial for ZF Group in the technology disciplines of e-mobility, ADAS, integrated safety, vehicle motion control, and digitalization.

In September 2021, MG Motor India revealed the MG Astor, the country's first SUV featuring a personal AI assistant and segment-first autonomous (Level 2) technology. In Astor, MG has worked with BOSCH on ADAS (Advanced driver-assistance systems). The SUV with AI technology, 6 radars, and 5 cameras to manage 14 sophisticated Autonomous Level 2 functions. The automobile gives a safer driving experience with 27 standard safety systems, such as the electronic stability program (ESP), Traction Control System (TCS), and Hill Descent Control (HDC).

Government Policies and Initiatives to Increase Demand

According to India's Ministry of Road Transport and Highways, the government aims to make ADAS (Advanced Driver Assistance System) a mandatory component in new automobiles. The ministry intends to have the approach in place for all new vehicles, including heavy-duty vehicles, by the end of 2022. Improved road networks with lane markings, government efforts to make safety features like Forward Collision Warning (FCW), Advanced Emergency Braking (AEB), and Lane Keep Assist (LKA) mandatory in the commercial vehicle segment, growing interest in technology among young consumers, and advancements in ADAS technology with new generation features are all the factors that are expected to accelerate the ADAS adoption in India.

Advanced driver assistance system technological advancements

Companies are adding more features and technologies to their automobiles to provide more comfort to customers and enhance sales. Technological advancements in electronic components, such as sensors and smartphones, are backed by wireless connection and cloud systems, give improved environmental information, and improve consumer safety. The dynamic Advancements in technology, such as intelligent parking assist systems that help cars park smoothly without the involvement of a guide to give directions, night vision systems that are useful in areas where there is no or little light, lane departure systems, and brakes at the sign of danger promotes India ADAS Market.

Malfunctioning and High Initial Costs

High-tech systems present numerous technical hurdles and complications. Sensors may not always function properly. The sensors could misinterpret a car in the next lane for an oncoming vehicle and activate the AEB while driving. In addition, malfunctioning electronic components in the ADAS may lead it to display inaccurate information. Furthermore, the significant risks of cyber security attacks and the complexity of operating the system may result in automobile accidents. These premium features in automobiles involve additional expenditures, resulting in an increase in the starting price of vehicles, which may limit the market's growth.

Market Segmentation

The India ADAS Market is segmented by vehicle type, Sensor type, level of Autonomy, function, and region. Based on Vehicle type, the market is segmented into Passenger Cars and Commercial vehicles. Based on Sensor type, the market is segmented into Camera, Radar, Lidar, and Ultrasonic. Based on the level of Autonomy, the market is divided into Level 1, Level 2, Level 3, Level 4, and Level 5. Based on function, the market is divided into Collision Avoidance, Adaptive Cruise Control, Lane Departure Warning System, Rear-cross Traffic Assistance, Emergency Braking, Intersection Assistance, Automatic Speed Limit, Park Assistance& Others.

Company Profiles

ZF Commercial Vehicle Control Systems India Ltd., Aisin Seiki Co. Ltd, DENSO India Pvt. Ltd., Delphi Automotive System Private Limited, Magna Automotive India Pvt. Ltd, Continental Automotive Components India Pvt Ltd., Infineon Technologies India Private Limited, Bosch Limited, Aptiv Components India Pvt Ltd, and Autoliv India Pvt Ltd are the key players developing advanced technologies to stay competitive in the market and enhancing their product portfolio in the regions to increase their customer outreach.

Report Scope:

In this report, India ADAS Market has been segmented into the following categories, in addition to the industry trends, which have also been detailed below:
  • India ADAS Market, By Vehicle Type:
  • Passenger Car
  • Commercial Vehicle
  • India ADAS Market, By Sensor Type:
  • Camera
  • Radar
  • Lidar
  • Ultrasonic
  • India ADAS Market, By Level of Autonomy:
  • Level 1
  • Level 2
  • Level 3
  • Level 4
  • Level 5
  • India ADAS Market, By Function:
  • Collision Avoidance
  • Adaptive Cruise Control
  • Lane Departure Warning System
  • Rear-cross Traffic Assistance
  • Emergency Braking
  • Intersection Assistance
  • Automatic Speed Limit
  • Park Assistance & Others
  • India ADAS Market, By Region:
  • North
  • West
  • East
  • South
Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in India ADAS Market.

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information
  • Detailed analysis and profiling of additional market players (up to five).
Please Note: Report will be updated with the latest data and delivered to you within 3-5 working days of order. Single User license will be delivered in PDF format without printing rights


1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Impact of COVID-19 on India ADAS Market
4.1. Key Segments Impacted
4.2. Key Regions Impacted
5. Voice of Customer
5.1. Factors Influencing Purchase Decision
5.2. Brand Awareness
5.3. Brand Satisfaction Level
6. India ADAS Market Outlook
6.1. Market Size & Forecast
6.1.1. By Volume
6.1.2. By Value
6.2. Market Share & Forecast
6.2.1. By Vehicle Type Market Share Analysis (Passenger Car, Commercial Vehicle)
6.2.2. By Sensor Type Market Share Analysis (Camera, Radar, Lidar, Ultrasonic)
6.2.3. By Level of Autonomy Market Share Analysis (Level 1, Level 2, Level 3, Level 4, Level 5)
6.2.4. By Function Market Share Analysis (Collision Avoidance, Adaptive Cruise Control, Lane Departure Warning System, Rear-cross Traffic Assistance, Emergency Braking, Intersection Assistance, Automatic Speed Limit, Park Assistance& Others)
6.2.5. By Regional Market Share Analysis
6.2.5.1. North Region Market Share Analysis
6.2.5.2. South Region Market Share Analysis
6.2.5.3. West Region Market Share Analysis
6.2.5.4. East Region Market Share Analysis
6.2.6. By Company Market Share Analysis (By Value, 2022)
6.3. India ADAS Market Mapping & Opportunity Assessment
6.3.1. By Vehicle Type Market Mapping & Opportunity Assessment
6.3.2. By Sensor Type Mapping & Opportunity Assessment
6.3.3. By Level of Autonomy Market Mapping & Opportunity Assessment
6.3.4. By Function Market Mapping & Opportunity Assessment
6.3.5. By Regional Market Mapping & Opportunity Assessment
7. North India ADAS Market Outlook
7.1. Market Size & Forecast
7.1.1. By Volume
7.1.2. By Value
7.2. Market Share & Forecast
7.2.1. By Vehicle Type Market Share Analysis
7.2.2. By Sensor Type Market Share Analysis
7.2.3. By Level of Autonomy Market Share Analysis
7.2.4. By Function Market Share Analysis
8. South India ADAS Market Outlook
8.1. Market Size & Forecast
8.1.1. By Volume
8.1.2. By Value
8.2. Market Share & Forecast
8.2.1. By Vehicle Type Market Share Analysis
8.2.2. By Sensor Type Market Share Analysis
8.2.3. By Level of Autonomy Market Share Analysis
8.2.4. By Function Market Share Analysis
9. West India ADAS Market Outlook
9.1. Market Size & Forecast
9.1.1. By Volume
9.1.2. By Value
9.2. Market Share & Forecast
9.2.1. By Vehicle Type Market Share Analysis
9.2.2. By Sensor Type Market Share Analysis
9.2.3. By Level of Autonomy Market Share Analysis
9.2.4. By Function Market Share Analysis
10. East India ADAS Market Outlook
10.1. Market Size & Forecast
10.1.1. By Volume
10.1.2. By Value
10.2. Market Share & Forecast
10.2.1. By Vehicle Type Market Share Analysis
10.2.2. By Sensor Type Market Share Analysis
10.2.3. By Level of Autonomy Market Share Analysis
10.2.4. By Function Market Share Analysis
11. Market Dynamics
11.1. Market Drivers
11.1.1. Government Policies and Initiatives to Increase Demand
11.1.2. Advanced driver assistance system technological advancements
11.2. Market Challenges
11.2.1. Malfunctioning and High Initial Costs
12. Market Trends and Developments
13. SWOT Analysis
13.1. Strength
13.2. Weakness
13.3. Opportunities
13.4. Threats
14. Porter’s Five Forces Model
14.1. Competitive Rivalry
14.2. Bargaining Power of Suppliers
14.3. Bargaining Power of Buyers
14.4. Threat of New Entrants
14.5. Threat of Substitutes
15. Policy & Regulatory Landscape
16. India Economic Profile
17. Competitive Landscape
17.1. Company Profiles (Up To Top 10 Leading Companies)
17.1.1. ZF Commercial Vehicle Control Systems India Ltd.
17.1.1.1. Company Details
17.1.1.2. Products & Services
17.1.1.3. Recent Development
17.1.1.4. Key Management Personnel
17.1.2. Aisin Seiki Co. Ltd
17.1.2.1. Company Details
17.1.2.2. Products & Services
17.1.2.3. Recent Development
17.1.2.4. Key Management Personnel
17.1.3. DENSO India Pvt. Ltd.
17.1.3.1. Company Details
17.1.3.2. Products & Services
17.1.3.3. Recent Development
17.1.3.4. Key Management Personnel
17.1.4. Delphi Automotive System Private Limited
17.1.4.1. Company Details
17.1.4.2. Products & Services
17.1.4.3. Recent Development
17.1.4.4. Key Management Personnel
17.1.5. Magna Automotive India Pvt. Ltd
17.1.5.1. Company Details
17.1.5.2. Products & Services
17.1.5.3. Recent Development
17.1.5.4. Key Management Personnel
17.1.6. Continental Automotive Components India Pvt Ltd.
17.1.6.1. Company Details
17.1.6.2. Products & Services
17.1.6.3. Recent Development
17.1.6.4. Key Management Personnel
17.1.7. Infineon Technologies India Private Limited
17.1.7.1. Company Details
17.1.7.2. Products & Services
17.1.7.3. Recent Development
17.1.7.4. Key Management Personnel
17.1.8. Bosch Limited
17.1.8.1. Company Details
17.1.8.2. Products & Services
17.1.8.3. Recent Development
17.1.8.4. Key Management Personnel
17.1.9. Aptiv Components India Pvt Ltd
17.1.9.1. Company Details
17.1.9.2. Products & Services
17.1.9.3. Recent Development
17.1.9.4. Key Management Personnel
17.1.10. Autoliv India Pvt Ltd
17.1.10.1. Company Details
17.1.10.2. Products & Services
17.1.10.3. Recent Development
17.1.10.4. Key Management Personnel
18. Strategic Recommendations
18.1. Key Focus Areas
18.2. Target Regions
18.3. Target Vehicle Type
19. About Us & Disclaimer

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